Lead Like You Give A Damn

Bill’s quest to help grow the impact of businesses and nonprofit organizations began in 1994 when he brought years of big agency and big brand experience to the table in co founding Hanon McKendry – a nationally-recognized advertising agency that had dedicated up to 50% of its efforts annually to working with nonprofits. Since then, he and his teams have created and implemented marketing campaigns and branding efforts for a diverse mix of regional, national and international nonprofit and corporate clients, resulting in over 1,000+ award-winning programs. Corporate clients of Bill’s have included: Target Stores, Meijer, Rubbermaid, Rayovac, Owens Corning and Harper Collins | Zondervan.  Nonprofit clients include: Alliance Defending Freedom, Ark Encounter, Focus on the Family, Young Life and World Vision. In 2015, JDA Worldwide acquired Hanon McKendry and Bill served as Vice Chairman + Chief Creative Officer overseeing all creative efforts in the firm’s six offices (Atlanta | Colorado Springs | Grand Rapi