Ideasex With Abacus

08 - How Brands Can Use NFTs - Josh Doner

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Synopsis

NFTs and Crypto are all the rage, but how can brands get involved? We talk to Josh Doner form G3nlabs, a leading crypto expert, on which brands are doing it right, which aren't and how you can they use them authentically as a marketer.As one of the first people to own an NFT in the world, Josh has been a leader on how brands can use NFTs since the beginning. We'll talk about who's doing it right, what brands get wrong, the success of projects like NBA Top Shot, NFT art galleries and where the market is growing.#Advertising #Branding #Marketing #SpotifyListen to The Recipe - A Podcast About MarketingSpotify: https://abacus.agency/listen-on-spotifyApple: https://abacus.agency/listen-on-appleSign up for weekly updates and exclusive #Masterclass accesshttps://therecipe.guideFollow Joshua DonerTwitter: https://twitter.com/g3nLabsJoshNFT Collection: https://lazy.com/jd0n3sLinkedIn: https://www.linkedin.com/in/joshuadoner/