Online Marketing Strategies Podcast Show

What’s the best digital marketing tactic for driving new prospects to your website? One Tactic Alone Can Never Be the Best Sure, one tactic will likely be better than others for your business, but that doesn’t mean you should rely solely on that tactic. Here’s why… If you’re relying on SEO or advertising or social media marketing or any other tactic to drive leads and sales for your business, then you’re extremely vulnerable. What happens if Google makes a change to their algorithm and your website is suddenly on page 10 of the search results instead of page 1? Or what if new advertisers enter your market and drive up the costs so that it’s no longer profitable? Or what if Facebook suddenly prevents your messages from reaching all of your prospects and customers (oops, this already happened!) Well, if you’re relying on that one tactic, then your business is clearly in trouble. The answer to this potentially devastating problem should be fairly obvious… Resources mentioned in this episode:  The Motivation Myt