Master Deal Maker Secrets

Episode 048 - Five Critical Sales Mistakes To Avoid

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Synopsis

Visit http://JohnBlakeAudio.com to Learn How to DOUBLE Your Enquiry-to-Sale Conversion with The Lead Flow You Already Have. We are going to be talking about the five critical mistakes that people make in their sales. I heard sales referred to, by a business person that I have a lot of respect for, as a moving target. It's ever-evolving. It's always changing. Markets are shifting. The strategies that worked 5, 10, 15 years ago don't necessarily work today. There are principles of human influence at the core which remain the same, but the way that these principles need to be executed to remain effective is constantly changing. The first mistake you need to avoid in sales is talking too much. Years ago, a good talker and a good salesperson went hand in hand. To some extent this remains true; a good talker with no structured sales approach will come across enthusiastic, but enthusiastically boring. To be great at sales, you need to know how to string a sentence together. In my experience, the best salespeople are