Sheventures

Don’t think social entrepreneurship can earn a profit? Think again. Rahama Wright discusses how she built Shea Yeleen, a skincare brand that focuses on high-quality shea butter, produced by women’s cooperatives in Ghana. Listen as Wright speaks about the decision to create living wage jobs (nearly five times the minimum wage) for women-owned shea butter cooperatives in Ghana, through Shea Yeleen. Wright offers some of the women the opportunity to travel to the United States to witness the business funnel from beginning to end. Wright describes growing up as a first-generation American with Ghanian parents, which motivated her to volunteer for the Peace Corps in West Africa. Wright describes how her time there later sparked the idea for Shea Yeleen. Discover how Wright pivoted from a foreign service officer for the State Department to bootstrapping her own social impact company. A classic type-A personality, Wright describes how she never let logistics get in the way of her goals, and how she’s determined to s