Small Spark Theory: A Marginal Gains Approach To New Business And Marketing

One of the biggest challenges we face for the remainder of 2020 and beyond is undoubtedly our ability (or inability) to plan ahead. Almost daily, we are bombarded in the news by a roll call of redundancies, rumours of regional lockdown, interspersed with “is it a V, U, W or ‘swoosh’?” predictions for our economic […] The post EP43: Business planning for agencies | Deepa Shah | Lab Eight appeared first on Gunpowder Consulting.