Small Spark Theory: A Marginal Gains Approach To New Business And Marketing

I’ll admit it, I’m slightly obsessed about the experience that clients and prospects have when they work with (or are considering working with) an agency. Just as customer and user experience is now paramount for consumer brands, of course the the same rules apply for B2B. There will always be other agencies who can deliver […] The post EP22: Rethinking client experience | Nick Phipps | Rawnet appeared first on Gunpowder Consulting.