Content Strategy Interviews

Ashleigh Faith Knowledge graph technology can help content programs in many ways: to aid content discoverability, to discover valuable insights in existing content, and to build transparent personalization programs that build brand loyalty and foster customer trust. Ashleigh Faith has worked with content and knowledge graphs for more than 15 years and has a knack for explaining the benefits of the technology, most notably via her very popular YouTube channel. We talked about: how structured content aids in content discoverability how to help both machines and humans understand the content in documents the right way to benefit from machine learning in content practice the difference between AI and machine learning what a knowledge graph is, how it works, and it can help you infer and extract meaning from content how knowledge graphs enable linked data (not necessarily Linked Open Data) how a knowledge graph used as a data fabric or a data mesh can quickly connect disparate data and content so