Knowledge@wharton
Big Data’s Biggest Challenge: How to Avoid Getting Lost in the Weeds
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:18:12
- More information
Informações:
Synopsis
Evite CEO Victor Cho and Wharton marketing professor Raghuram Iyengar discuss how firms can optimize their use of data without getting lost in the weeds – or losing sight of the customer. See acast.com/privacy for privacy and opt-out information.