Go For Launch Rocket Fuel For Entrepreneurs

The pandemic upended a lot of norms, especially when it comes to traditional work models. Challenging the way work is done has accelerated to lightspeed, as people and companies are being forced to reckon with work “standards” in terms of hours per week vs. productivity and work-life balance. My guest on this episode of the Go For Launch podcast is Joe Sanok, author of the new book, Thursday is the New Friday: How to work fewer hours, make more money, and spend time doing what you want. The book examines how the 4-day work week boosts creativity and productivity. Joe doesn’t just write about a 4-day work week, he lives it. He went from working 60-hour weeks to traveling with his family full-time in an RV while being even more productive at work. Joe believes working for yourself in your own business shouldn’t have to feel like a job. And working smarter and limiting the time you spend on things that don’t matter can help. Joe is also the host of the popular The Practice of the Practice Podcast, which is recog