Explore Riverside Weekly

Bobby Kim aka Bobby Hundreds, co-owner and chief executive officer of The Hundreds, a mens apparel company and online magazine, discusses how his company rose from selling t-shirts to becoming a force in streetwear and social media.  Since its inception in 2003, The Hundreds has expanded beyond apparel, accessories and headgear to a print magazine, a footwear collection and eyewear line. Their line has also been worn by such celebrities as Jay-Z, Jonah Hill, Jamie Foxx, Kim Basinger and San Francisco quarterback, Colin Kaepernick.