NakedChats

In today's episode, I am joined by Digital Strategist and Creative Director of SBJ Studios, Jarrah Brailey, to talk about how to get started with Meta (formerly Facebook) ads. Over the past four years, Jarrah has built a successful social media marketing agency where she and her team have worked with hundreds of brands to help them achieve amazing results through the power of strategic social media marketing and paid advertising. We chat about:The importance of humanising digital marketing (8:40)The difference between paid and organic content marketing (11:35)The benefits of paid advertising for businesses (13:40)When businesses should consider adding paid advertising to their digital marketing strategy (16:35)How those who know nothing about Meta ads can get started (21:03)The non-negotiables that are needed to run effective Meta ads (23:45)The secret ingredients for running successful ad campaigns (25:00)Minimum daily ad spend. How much ad budget is needed to see results? (27:20)The IOS update and how