Experts Unleashed Podcast

Publish, Promote, Profit: How To Turn Your Book Into An Income Machine: EU 104 with Rob Kosberg

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Synopsis

We have a very special guest today who is a good friend of mine.  He is Rob Kosberg from Bestseller Publishing. He helps authors publish best-selling books and turn their books not only into an authority machine but an income machine. One of Rob's clients made $350,000 upon launching the initial book. He has used that book every single day as his primary lead generation machine. Five years later, he continues to use it in the same way. Let’s find out how to turn your book into an evergreen lead generation and authority machine and make a bigger impact.  You’ll Discover Books are great at building authority, awareness, presence, and lead generation. [3:38] The right clients read books. The people that you want as clients read your books. [4:44] The spoken word is very different than the written word. [12:55] Two big problems in writing. [17:17] Traditional media still holds a lot of weight, especially in the authority piece. [28:49] ...And much more! Helpful Resources For a full transcript of thi