NakedChats

In today's episode, I am joined by Dr Angela Perrotta, to chat about how she uses Instagram to attract high-quality leads. Ange is the founder of Dr. Ange Chiro, a business based in Newcastle Australia where she supports mothers and babies to look after their health holistically. Ange’s story is one that demonstrates the power of having a small, highly engaged audience because she had as little as 400 followers on Instagram when enquiries started to roll in for her services and they haven’t stopped since.We chat about: Ange’s unique style of practice and how this informs her service offerings (10:30)How she found her niche in working with paediatrics and mothers (16:20)Dealing with criticism and negative feedback relating to her work (20:05)How the online space could be used to help chiropractors build more scalable and sustainable business models (23:24)Why Ange decided to join Gramtini and learn how to market her business on Instagram (25:48)The power of having a small and engaged online community (30: