The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

Thinking like a strategist when selling to corporate deals will get you to the closing table. The order taking days are gone! Donald chats today with Douglas Cole who is a sales leader at LinkedIn, an advisor with start-up accelerators in North America, and a part-time university lecturer at The Rotman School of Management and The Schulich Executive Education Centre in Toronto. Author of The Sales MBA. Dominant Themes in the Sales Process Sales Strategist - the company's competitive position and its market facing position. Change Agent – the organizational dynamics, happening within the company, at any given time. Decision Architect – interpersonal (human psychology) and how that affects your interactions with that prospect. Strategist: Precise understanding of where this company competes and how do they win. Being able to make the connection between your product and how it benefits your prospect. Research is critical to be able to have these conversations. Change Agent: Being able to find the catalyst t