Synopsis
A highly-sought after industry expert and licensed celebrity esthetician, Lori is the owner of Spa 10 in Encino, California, and is the President and Founder of the Esthetician Mentor™, a business dedicated to helping beauty business owners around the world fill their appointment book, increase their profits and break through to the 6-figure mark. Quoted as “Top Celebrity Esthetician” by Guthy-Renker and labeled a ‘Beauty Guru’ by ExtraTV.com, she is the creator of The Beauty Biz Show with Lori Crete and is on the editorial advisory board for Skin Inc. Magazine. She has been featured on KESQ Health and News, MTV, Style Network, ABC Evening News and Fox 11. She also leads the Esthetician Success Master Class Retreat™, a sold-out 2-day event fostering community and guidance for beauty business practitioners.
Episodes
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79 Richard Morris - Why You Need a Trademark and How to Get One
25/06/2018 Duration: 27min"A trademark search is a very good tool to find stuff that is an obvious problem." - Richard Morris. Learn more about The Beauty Biz Show at http://www.loricrete.com/79
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78 How I Get Clients In The Door So Quickly
11/06/2018 Duration: 24min"Along this journey, when I decide to make a big change and stir everything up in my life and start over, I know that I do become a better speaker, a better educator, a better esthetician, a better mentor, all from the experiences that I gain along the journey." - Lori Crete Learn more about The Beauty Biz Show at www.loricrete.com/78
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77 What I Learned From the Dallas ICES Trade Show
28/05/2018 Duration: 23min"It reminded me that mindset- a positive mindset - is a must.” - Lori Crete. Learn more about The Beauty Biz Show at http://www.loricrete.com/77
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76 Carly Sanchez - Building Your Business Regardless of What is Stacked Against You
14/05/2018 Duration: 45min“Just because you might be having some hard times, don’t take it as a sign that you’re not meant to do this. If you really truly believe in your heart that you are meant to do this, then you just got to put your head down and just do it.” - Carly Sanchez. Learn more about The Beauty Biz Show at http://www.loricrete.com/76
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75 Five Tips to Breaking Free From Disruptive and Chaotic Clients
30/04/2018 Duration: 17min“We all deserve to serve those who respect us, and we only have to serve those who respect us.” - Lori Crete. Learn more about The Beauty Biz Show at www.loricrete.com/75
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74 Michael Pugliese - Third Generation CEO of Circadia and Skincare Writer and Educator
16/04/2018 Duration: 01h02min“I tell the estheticians and professionals that I work with to beware of all the trends, but don’t jump all over every trend. You can’t do that. There has to be some validity to what’s coming out next.” - Michael Pugliese. Learn more about The Beauty Biz Show at www.loricrete.com/74
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73 A Big-Time Success CRUSHER
02/04/2018 Duration: 12min"Negative thoughts simply hold you back.” - Lori Crete. Learn more about The Beauty Biz Show at http://www.loricrete.com/73
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72 Annet King - Traveling the World as a Beauty Biz Expert
19/03/2018 Duration: 01h06min“I think it is about looking at your space as a place to bring people together, and not just around services and treatment.” - Annet King. Learn more about The Beauty Biz Show at http://www.loricrete.com/72
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71 How to Respond in an Emergency Situation
05/03/2018 Duration: 27min“You have to be prepared to save somebody’s life because you might not have help as quickly as you think.” - Lori Crete. Learn more about The Beauty Biz Show at http://www.loricrete.com/71
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70 Bronwyn Ison - How Local Marketing Tools Created a Business Success
19/02/2018 Duration: 38min“Sometimes poor circumstance can lead you to the other end of that rainbow where you get that pot of gold.” - Bronwyn Ison. Learn more about The Beauty Biz Show at http://www.loricrete.com/70
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69 Making An Extra $1,000 in 3 Days
05/02/2018 Duration: 20min"You will often find that your fortune can be found simply by creating follow-up rituals." - Lori Crete. Learn more about The Beauty Biz Show at http://www.loricrete.com/69
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68 Dr. Murad - Dermatologist, Entrepreneurial Trailblazer, and Creator of Murad Skincare
22/01/2018 Duration: 42min“People don’t think of skincare as healthcare, but when you’re truly taking care of your skin then you are protecting every organ in your body from damage from the environment.” - Dr. Murad. Learn more about The Beauty Biz Show at http://www.loricrete.com/68
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67 Ten Power Tools To Find Success in 2018
11/12/2017 Duration: 45min“I want you to think about what you want more of in your life. Think about what’s holding you back and find a word that makes you feel excited and strong and able to accomplish your goals. Just a word to tap into when you need that power boost.” - Lori Crete. Learn more about The Beauty Biz Show at http://www.loricrete.com/67
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66 Top 10 Takeaways From The Beauty Biz Workshop
16/10/2017 Duration: 31min“When you tap into a place of passion, it is such a different energy than feeling desperate and longing for clients.” - Lori Crete. Learn more about The Beauty Biz Show at www.loricrete.com/66
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65 Shari Braund - Finding Success in a Small Town as an Esthetician and a Product Line Creator
11/09/2017 Duration: 36min“What I notice is when I follow my passion, these obstacles show up that I need to experience in order for my self-growth to occur.” - Shari Braund. Learn more about The Beauty Biz Show at http://www.theestheticianmentor.com/65
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64 Robin McGee – Creating and Defining a Beauty Brand
28/08/2017 Duration: 46min"You need to know what the heartbeat is from your soul (what that experience is), and that needs to constantly be discussed with your team and brought into all of your decisions to create that continuity and that shared vision." - Robin McGee Learn more about The Beauty Biz Show at http://www.theestheticianmentor.com/64
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63 How To Decide If Investments Are Worth It
14/08/2017 Duration: 29min“Making a big decision or a big investment should come from three places… your heart, your gut, and your intuition.” - Lori Crete. Learn more about The Beauty Biz Show at http://www.theestheticianmentor.com/63
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62 Wendy Jacobs - Bridging Beauty Biz Policy and Practitioners
31/07/2017 Duration: 42min“The other thing that I found was a challenge when I started digging into these laws and bills that are being proposed and also having the Board of Barbering and Cosmetology Acts, is there really is no esthetician involved in the conversation.” - Wendy Jacobs. Learn more about The Beauty Biz Show at http://www.theestheticianmentor.com/62
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61 Emily Sindlinger - Shifting Your Business Based on Your Strengths
17/07/2017 Duration: 41min“I went to Vegas and came back a different person. I was just more confident and my energy was different and people even noticed it in me too. I really believed in what I was offering after that point, and I pinpoint it to… I learned how to sell.” - Emily Sindlinger. Learn more about The Beauty Biz Show at http://www.theestheticianmentor.com/61
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60 Changes To Be Aware of in the Beauty Industry
10/07/2017 Duration: 37min"You have to show up with success systems and you have to know when to shift these systems and when to tweak them." – Lori Crete. Learn more about The Beauty Biz Show at http://www.theestheticianmentor.com/60