Your Virtual Upline Podcast

In this episode we discuss the concept of how the actual money to be made in network marketing is not in your product or service.  The money is in the ability to move your product or service into the hands of the end user (your customer).  The problem most people in network marketing have is they have no idea how to move their products or services.  Network marketing is an industry of marketing and promotion, pursued by people who have no idea how to market or promote.  If you don't know how to market or promote effectively you're basically screwed.  I know this sounds completely counter-intuitive but your product is not your actual product.  Here's what I mean.  Most network marketers are either selling their opportunity or their products and services to people.  What you SHOULD be selling to people is a SYSTEM.  A system that if they follow will effectively turn those products and services into money.  That's the real reason why people start businesses.  To make money.  I promise you this training will give

In this episode we discuss what it really takes to be successful in the network marketing profession.  Specifically we go over what the first year in this business should look like for most people.  It's incredibly important for people to have the proper expectations when it comes to what it will take to become successful in this profession.  Most people's idea of what it's going to take and what to expect is WAY OFF.  People come into network marketing thinking they can put in minimal effort and get maximum results.  That couldn't be further from the truth.  Network marketing is really no different from building any traditional business.  For some reason, many people don't realize this when they first start their business.  I go over exactly what to expect in your first year and what you should be focusing on if you want to create long-term success.  I share with you a "formula" that almost all top earners in this profession follow on their road to success.  I think for many of you this will be very eye open

In this episode I share with you a keynote speech I gave in 2013 at the network marketing company's national convention that I was working with at that time.  This was a huge moment for me, given how much I had struggled with public speaking my entire life.  To be asked to close out the weekend in front of thousands of people was a pretty big deal.  The topic of my speech was "We Have a Better Way".  In my talk I discuss how although network marketing isn't perfect - it absolutely is a better vehicle for people who are looking to achieve their goals and dreams.  I share with you some advice on how to overcome all the challenges you face along the road to success.  I share quite a bit about my personal story which I hope will inspire you to keep moving forward.  At the very end I brought out my Mom, Dad, Sister, Brother-in-law and their 4 little kids out with me on the stage.  It was without a doubt one of the proudest moments of my life.  Just 10 years earlier when I was asked to speak in front of a room for

In this episode I share with you my story of how my life literally changed overnight with one webinar.  It was from a live Periscope I did a few weeks ago that got more positive feedback than anything I've ever done.  It is the most vulnerable and open I've ever been in a training message.  At the very end I get overcome with emotions and gratitude for everything that has happened.  Last month I hosted my first ever paid training.  It was a live webinar, which was the first webinar I've ever done in my life.  I went into the process really not having any idea what kind of demand I would have for the product.  I had spent close to 7 months putting out as much free valuable content as I could and was finally ready to start to monetize my personal brand.  The results that I saw when I opened the registration were nothing short of extraordinary.  I announced the registration on a live Persicope and by the time I was done 15 minutes later over 70 people had already registered!  Within 2 hours I had almost 200 peop

In this episode I discuss the 4 personality types that you will encounter when dealing with prospects and the people on your team.  It is critical that you understand the differences between each so you can more effectively lead and motivate your people.  If you can identify what personality type a prospect is while you are presenting to them, it will also help you in being able to recruit more people into your business.  The 4 personality types we discuss in the training are:  sharks, whales, dolphins and urchins.  I go over in detail what each are, and the specific traits that each possess.  Most people have aspects of many of these, but one that is predominant.  I also give you some tips on how to communicate with each personality type to help you be able to influence them and become a better leader.  

In this episode I discuss what I refer to as the "marathon mentality" of building your business.  Success in network marketing or any other entrepreneurial venture is not a sprint, it's a marathon.  You need to have a long-term view when it comes to building a business.  In the training I use the analogy of you being the "runner in the race", and describe 3 fuel sources that you will need to finish the marathon.  As someone who has personally finished 4 full marathons in my life, I can tell you it's no easy feat.  Understanding these 3 sources of fuel are critical to you being able to finish the race, and cross the finish line of creating a massively successful business.    

In this episode I introduce to you a concept called the "valley of death".  This is the place where most network marketers businesses go to die.  After have shared a 3rd party tool to expose a prospect to your opportunity this is where you encounter the valley of death.  When you prospect is interested but has questions, it's critical that you DO NOT answer the questions.  I explain why that is and get you to understand the right way to handle prospects that have questions.  Understanding this concept is important if you want to become a better presenter and recruiter in your business.  

In this episode I teach you the power and importance that 3-way calls play in building a successful network marketing organization.  The 3-way call is one of the most powerful tools you have at your disposal when building your team.  If you can get your people to understand why these calls are important and they duplicate in your group, you won't believe the results they can help create.  One of the biggest mistakes I see people making is they try and do "everything on their own", and never use the power of an edified 3rd party expert to help them grow their team.  In the training I explain what 3-way calls are, the proper way to set them up and if you are a leader - the proper way to conduct one.  For many of you, this will be a life changing training when it comes to growing your team.  In the episode I make mention of my upcoming group coaching program the Breakthrough Academy.  If you are interested in learning more you can go to:  www.BreakthroughAcademy2016.com 

In this episode I share with you the key message from a book I read a few years ago called 'The Slight Edge' by Jeff Olson.  I have never read a book that had a more positive impact on my personal and professional life.  The message in the training today is what you need to understand if you want to make your New Years resolutions actually stick.  The Slight Edge Philosophy applies to every single area of your life.  It's always working whether or not you realize.  It says that in every moment of every day we are making decisions that over time have dramatic effects on the results we see.  We are either practicing simple daily disciplines or making simple errors in judgements.  Over time these small seemingly insignificant decisions compound to create the results we see in our lives.  If you are not familiar with The Slight Edge, I promise you this may be one of the most powerful trainings you'll ever hear.  Make sure to go pick up a copy of the book.  

In this episode I discuss the key points from a book I read that changed my life, Go For No!  If you have ever struggled with taking action because of a fear of failure, messing up or rejection then this is going to be an incredibly important training for you.  The book has a simple, but very powerful message.  It teaches you to look at failure a different way and I promise you when you're done listening to this episode you will be running to pick up the book.  

In this episode I go over the 'Hot Market' approach to building your business.  The 'Hot Market' approach can be an incredibly powerful way to increase your production and grow the overall volume in your group.  It acknowledges the fact that most people in network marketing are not "sales types", and that most of the people you approach are going to be more likely to be a customer than they are a business partner.  It's designed to help a new person who purchases a high dollar starter pack, to move their product and earn a profit within their first 72 hours of starting.  If you can teach this approach and it duplicates in your team it can create incredible momentum.  

In this episode I go through in detail what I do every morning to start my day.  In my study of ultra-successful people I found one thing most of them had in common.  They had a clearly defined process for starting out their day that usually started early in the morning.  About 4 months ago I read a book that I would highly recommend called "The Miracle Morning" by Hal Elrod that changed my life.  I began to implement much of what I learned in the book and the results I've seen since then have been unreal.  I go through in detail everything that I do and some of the lessons that I've learned since beginning this process.  I'm sure many of you will get some great ideas for you to implement into your morning routine.  

In this episode I interview top industry trainer and the founder and host of the #1 network marketing podcast in the world, Simon Chan.  Simon has an incredibly inspirational story and is a perfect example of what focusing on building your personal brand can do for your business.  In the first half of the interview Simon shares his story of how he came to be introduced to network marketing and talks about the things he learned along the way to make him successful.  In the second half of the interview he really goes into detail how the decision he made to stop promoting his network marketing company and begin to promote himself changed his business and life forever. He give some very valuable advice to anyone starting out down the path of building a brand for themselves.  He also discusses how he decided to start the MLM Nation podcast and gives you 3 common characteristics he sees in all the top earners he interviews for his show.  This is an episode you can't afford to miss!  

In this episode we tackle an issue that I know is a controversial one for many network marketers.  Whether or not you should be "selling" your particular company's opportunity, products and services on Facebook.  Facebook has become inundated with network marketers promoting their "stuff".  I tackle the very important question of whether or not this is good for their business and network marketing as a whole.  I introduce one of the most important concepts I've ever learned when it comes to marketing, "learn to create curiosity instead of raising resistance".  I use the analogy of your Facebook page being like your personal TV channel.  If all you are doing is posting about your specific company, you are really nothing more than an infomercial.  I believe this is an episode that every single person that is in network marketing needs to listen to and really understand.  If you or anyone on your team flooding your news feed with company specific content all the time then make sure they listen to this episode.  

In this episode we discuss an issue that I know a lot of people in network marketing struggle with.  We go over different scenarios where you may need to confront people that are on your team.  It could be because they aren't doing anything and you want to try to understand why, or maybe they're doing some of the wrong things that could be detrimental to their business and the team.  One of the most important aspects of character in life without question is the ability to confront.  As a leader it's your responsibility to learn to confront people when these issues occur.  When you are willing to confront, it strengthens relationships with people because it shows them that you actually care.  Confrontation doesn't have to be adversarial when done the right way. Here is one of the key takeaways of the training, learn how to "go hard on the issue but soft on the person".  Confront the issue but do it in a way that preserves the relationship.  In the training I'll go over different examples of when you may need t

In this episode I welcome a very special guest, Ray Hidgon.  Ray has an incredibly inspirational story of going from dead-broke, over a million dollars in debt in 2008, to today having built three separate 7-figure businesses.  After failing in 11 different network marketing companies, he finally broke through and became a million dollar earner in the profession.  Ray realized early on the value of building a personal brand and started his very own generic network marketing training website just over 5 years ago.  He committed to putting out valuable content every single day and after a few years became known as one of the top authorities when it comes to network marketing. He took that experience and hard work and launched both a private coaching business as well as an info-product business, selling online courses and physical products on his website.  Today, each of those business are now multiple 7-figure businesses outside of his network marketing income.  Earlier this year he had a single product launch

In this episode we discuss the subject of 'Authentic Leadership'.  Authentic leadership is an approach to leadership that emphasizes building legitimacy through honest relationships with followers.  In the network marketing profession many leaders are never able to develop the type of following they want and truly inspire people because they don't understand this concept.  Truly great leaders are vulnerable and transparent when it comes to their past failures and disappointments.  When a leader is honest and transparent it facilitates trust with the people that are following them.  People need to see that you're not perfect, that you're like them.  There is a fine line that many people step over when being vulnerable and willing to share past hurts.  Often times, people read that as being able to be negative or complain to the people that are following them. This is a HUGE mistake that people make.  One of the biggest lessons I've learned in this profession is that you can NEVER be negative or complain to the

In this episode I welcome a very special guest, personal branding and social media expert Nadya Melton.  Nadya is one of the top authorities on using videos to help you build what she calls your own "Celebrity Brand".  Nadya is a good personal friend and has been one of the biggest mentors to me personally in helping me launching my own brand.  If you have EVER wanted to start using videos to help you grow your home business faster than she is the one to learn from.  Her and her husband John have been six figure earners in the network marketing profession for the last 10 years.  They started to grow frustrated from the daily "grind" of building a traditional network marketing business and knew there had to be a better way.  It was then that they decided to embrace the world of online marketing and saw social media as an incredibly powerful way to generate leads and leverage their time.  One of their biggest motivators was to be able to truly "work from home" and build a business that would allow them to spend

In this episode we will discuss the benefits that come from when you start to treat your network marketing business like it's your job.  When most people join this profession it's the first time in their lives that they have ever been in the situation to be their own boss.  What they find out pretty quickly is that they are actually terrible bosses.  Most people are used to having someone to tell them what to do and hold them accountable for their results.  In the network marketing profession that doesn't exist.  It is one of the biggest reasons why people fail.  In this training I'll explain exactly what I mean.  I'll share with you the biggest areas where we fail ourselves as bosses and how it kills our business.  I'll finish by giving you 4 specific areas you can begin to focus on today to help you start creating better results.  

In this episode I explain that if you can learn how to start talking less, you will actually begin to recruit more people into your business.  One of the hardest things for me to learn early on in my network marketing career was to resist the urge to personally explain everything and answer questions for prospects.  A very valuable less to learn is this, "The less YOU say, the more money you will make."  I go over exactly what that means and break the exposure process down piece by piece and explain your role.  I'll introduce the concept of acting as a "consultant" when dealing with prospects and how that can dramatically improve your results.  I'll give you specific tips on helping you become better at prospecting and presenting.  I'll also go over the biggest mistake I see people making that keeps them from being a great closer.  When you're done this training I promise you that you'll never look at the recruiting process the same again!