Synopsis
Digital agency coach that fuels ad agency new business and operational processes for agencies (digital, advertising, marketing, technology and PR)
Episodes
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Starting a Podcast to Gain More Agency New Business
17/08/2016 Duration: 35minIn this episode, we’ll cover: 4 big reasons every agency should have a podcast. Common fears of podcasting and how to […] The post Starting a Podcast to Gain More Agency New Business appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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What You Need To Know To Profitably Sell Your Agency… #AskSwenk 43
16/08/2016 Duration: 11minCurious about selling your agency? This episode covers how to determine your agency’s current value and what you can do to […] The post What You Need To Know To Profitably Sell Your Agency… #AskSwenk 43 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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What To Do When A Client Files Suit Against Your Agency
10/08/2016 Duration: 20minIn this episode, we’ll cover: The warning signs of a project that’s going south. Why it’s so important to have documented […] The post What To Do When A Client Files Suit Against Your Agency appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Employee Profit Sharing, Referral Commission & Hourly to Retainer…. #AskSwenk ep 42
09/08/2016 Duration: 09minIs employee profit sharing a good idea? If and how to compensate clients for referral business. How to convert a longtime […] The post Employee Profit Sharing, Referral Commission & Hourly to Retainer…. #AskSwenk ep 42 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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One Agency’s Fast Track to $3 Million in Revenue
03/08/2016 Duration: 23minIn this episode, we’ll cover: 2 secrets to building multi-million dollar revenue. 2 things agency owners should quit being afraid of. […] The post One Agency’s Fast Track to $3 Million in Revenue appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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All About Cash Reserves, Losing A Major Client & Providing Examples When You Have None … #AskSwenk ep 41
02/08/2016 Duration: 11minUnderstanding cash reserves for your agency, why clients leave and how to avoid it, PLUS how to respond when prospects ask for an […] The post All About Cash Reserves, Losing A Major Client & Providing Examples When You Have None … #AskSwenk ep 41 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How to Eliminate Leaks that Drain Agency Profit
27/07/2016 Duration: 26minIn today’s episode, we’ll cover: Why scope creep happens and how to put a stop to it. 5 ways to scale […] The post How to Eliminate Leaks that Drain Agency Profit appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Streamline Delivery, Building Relationships & Critiquing A Proposal #AskSwenk ep 40
26/07/2016 Duration: 19minIn this episode I discuss: How to streamline processes without being too cookie cutter. What to do when you’re new in town […] The post Streamline Delivery, Building Relationships & Critiquing A Proposal #AskSwenk ep 40 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How One Agency is Seeing Huge Success From Direct Mail
20/07/2016 Duration: 20minIn this episode, we’ll cover: How to define your target market. 1 old-school outbound tactic that is getting massive 25% response. 4 steps […] The post How One Agency is Seeing Huge Success From Direct Mail appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Untangling Social Media for Generating Agency New Business
13/07/2016 Duration: 27minIn this episode, we’ll cover: Advice for keeping up with new social media trends and platforms. How to use social media […] The post Untangling Social Media for Generating Agency New Business appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Landing 1st Client, Initial Contact to Paid Consult, & Charging to Restart a Project #AskSwenk ep 39
12/07/2016 Duration: 11minWe chat about landing your first client as a creative agency, how you go from initial contact to a paid consult, […] The post Landing 1st Client, Initial Contact to Paid Consult, & Charging to Restart a Project #AskSwenk ep 39 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Build a Profitable Brand While Ignoring BS “Best Practices”
06/07/2016 Duration: 33minIn this episode, we’ll cover: 2 ideas to effortlessly generate more leads without BS best practices. How to break the “me […] The post Build a Profitable Brand While Ignoring BS “Best Practices” appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Closing a Pitch, Calculating Profit, & Managing Team Priorities #AskSwenk ep 38
05/07/2016 Duration: 07min#AskSwenk 38: How to close a pitch and how to accurately calculate profit. Plus, managing your team’s priorities when it comes to […] The post Closing a Pitch, Calculating Profit, & Managing Team Priorities #AskSwenk ep 38 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How to End the Time Suck of Creating Proposals
29/06/2016 Duration: 27minIn this episode, we’ll cover: The #1 tip for winning a proposal. 3 key elements of a successful proposal. A super […] The post How to End the Time Suck of Creating Proposals appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How to BONUS the Creative Team, Prospect Selection & Sales Process, Sales Team Model? #AskSwenk ep 37
24/06/2016 Duration: 12min#AskSwenk 37: How can you bonus and incentivize your creative team? What to do when the prospect is controlling the sales process […] The post How to BONUS the Creative Team, Prospect Selection & Sales Process, Sales Team Model? #AskSwenk ep 37 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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4 SERIOUS Strategies for Rapid Agency Growth
22/06/2016 Duration: 31minIn this episode, we’ll cover: Why you should niche to become more successful. Ways to change your pricing to increase revenue […] The post 4 SERIOUS Strategies for Rapid Agency Growth appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Lead Magnets, Bad Clients, TeleSales Companies #AskSwenk ep 36
21/06/2016 Duration: 08min#AskSwenk 36: What makes a good lead magnet and how can you engage with prospects? Also, how to handle clients who approve work […] The post Lead Magnets, Bad Clients, TeleSales Companies #AskSwenk ep 36 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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A KILLER Outbound Sales Strategy for New Agency Business
15/06/2016 Duration: 26minIn today’s episode, we’ll cover: Why outbound sales is important. One killer outbound sales strategy for new agency business 4 steps to a successful […] The post A KILLER Outbound Sales Strategy for New Agency Business appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Payment Schedules, Payroll for Owners, & Yearly Reviews #AskSwenk ep 35
14/06/2016 Duration: 09min#AskSwenk ep 35: The best client payment schedule and how to get your clients to stick to it. Plus, whether the […] The post Payment Schedules, Payroll for Owners, & Yearly Reviews #AskSwenk ep 35 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How to Go from Freelancing to Starting a Digital Agency and Growing it over 7 Figures
08/06/2016 Duration: 19minIn this episode, I’ll cover: 3 steps for transitioning from freelancer to agency owner. How to identify and overcome growth struggles. […] The post How to Go from Freelancing to Starting a Digital Agency and Growing it over 7 Figures appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.