Launch Yourself - Career, Business Or Brand

Christie Mims believes that everyone should be happy in their career (something I fully agree with!), and she’s started a revolution to get you happy at work. Launching her first big JV/affiliate program for her flagship product, Christie pulls back the curtain mid-launch to share her mid-launch strategy. In this episode, Christie talks about why she decided to get affiliate partners, how she’s using Jeff Walker’s Product Launch Strategy to deliver content and attract more customers, and what she’s learning in the process. Get full show notes and more information here: LaunchYourself.co/session23

Danny Iny has been a life-long entrepreneur and is the founder of Firepole Marketing - one of the best online resources to learn how to market successfully and painlessly. Danny gained notoriety after he was featured everywhere, after writing over 80 guest posts in one year - which then urged him to create his first viral product Write Like Freddy. In this episode, Danny shares how he creates and launches successful, income-generating, and useful courses. Throughout the interview, he provides many insights, scripts, and shares his secrets to various launch and marketing strategies. Get full show notes and more information here: LaunchYourself.co/session22

Terry "Starbucker" St. Marie is a former corporate executive turned entrepreneur and Angel investor, who is known for his More Human Leadership mantra. He has a very successful blog and is in the process of launching a new magazine for entrepreneurs called Built Oregon. In this episode, Terry shares his current launch progress, why he decided to focus on building a magazine for entrepreneurs, and how to apply being More Human in every aspect of your life. Get full show notes and more information here: LaunchYourself.co/session21

Tanya Geisler is a leadership coach and leading expert on the Impostor Complex - having helped hundreds of people be more of who they are supposed to be and step into their starring role. Having successfully launched several different programs, products, and coaching services, Tanya's approach to launching is to focus not only on over-delivering but also on listening to her audience's needs. In this episode, Tanya shares the launch of her free ebook which you can get here, 12 Lies of the Impostor Complex (and One Truth) - which was the culmination and philosophy of all of the work that she does.  But the ebook is really just a primer to her biggest launch ahead - her program, Step Into Your Starring Role. This will be the fourth time she launches this program, but each iteration has a different focus, target audience, and core deliverable - with the same life-changing content. Get full show notes and more information here: LaunchYourself.co/session20

Tina Lee is the founder of MotherCoders - non-profit helping working moms grow their coding skills in the Bay Area. After having her first child, Tina had a difficult time being able to increase her coding skills while looking after her young one. An epiphany - she probably wasn't the only mom who needed childcare assistance to find the time/space to learn. Her organization just finished their first beta test and is in the process of raising more money for round two... and also figuring out what the next stage will look like. She shares her struggles, ideas, her measures of success, and the best advice she has for anyone starting a non-profit (or any other venture). Get full show notes and more information here: LaunchYourself.co/session19

Stacey Winget is an event and casting photographer in the Los Angeles area for her own photography studio, Stacey Winget Photography. After having a successful career in the world of entertainment in casting and producing, she decided to listen to the advice the universe was giving her and decided to turn her side hustle into a full-time business. She shares her first-year struggles, how she managed the leap into entrepreneurship, and her best advice to others who are looking to start their own photography business. Get full show notes and more information here: LaunchYourself.co/session18

Emily Kapit is the founder of ReFresh Your Step - a career advisory company that she started after leaving the Finance industry to go out on her own. Through many iterations of her company, she has successfully scaled her original service of providing resume services to be a full career advisory with a staff of people working with her. She shares her launch motto, which is growing organically - without being afraid to change directions and taking the blinders off. Following her own advice, she walks us through how she has scaled her business and her ultimate networking strategy. Get full show notes and more information here: LaunchYourself.co/session17

Kevin Kermes from All Things Career shares his experience launching several different launches including new sites and a podcast, all at once. He talks about how he determined it was time to spin off into new brands, how he managed fear, and how to figure out what your audience really wants. Kevin pulls back the curtain on his business and shares how he starts with the audience he has and continues to provide incredible value to them before launching into new space. Get full show notes and more information here: LaunchYourself.co/session16

Kent Wyatt co-founded Emerging Local Government Leaders (ELGL) after a difficult career transition when he relocated to Oregon. He has thrown the doors wide open and brought transparency back into the realm of local government to help others launch their careers and grow and get involved. He shares his "launch" moment - which starts at his future retirement party. How he makes career decisions and navigates the path of career and life with Pearl Jam at the end of the line. Get full show notes and more information here: LaunchYourself.co/session15

Jessica Williams from Prichard Communications and Mac's List shares her experience of her professional life launching with her personal life. Leaping into the unknown because she just knew she was in the right place, working through new work tasks, and successfully growing her client's reach by over 50% - several years running. She shares what she learned on her journey and how great it was for her professional launch to create and ignite a personal launch, at the same time. Get full show notes and more information here: LaunchYourself.co/session14

Dana Sitar from WritersBucketList.com shares her experience with creating a crowdfunding campaign through IndieGoGo. An experienced launcher, Dana decided to tackle a new approach to raise funding for a series of courses to help people self-publish their work, without losing rights or spending a lot of their own money. She shares what she learned from the experience, advice to consider before tackling your own crowdfunding campaign, and what's next now that the fundraising part of the process is over.  Also, tune in to find out if her campaign was a "success." Get full show notes and more information here: LaunchYourself.co/session13

Tamara Murray from HelloImTamara.com and OurLeapYear.com is featured in this episode where she shares her experience leaving a high-paying corporate job to take a "leap year" - a year off to travel around Latin America while finding alternative work resources and learning about different cultures and environments. She shares her "aha moment" of deciding to take a year off with her husband (and their dog!) which involves retirement planning, of all things. Tamara talks about her adventure - from learning how to transition from a corporate work mentality to trying new ways to earn income - including what has worked, and what is still a work in progress. Episode artwork was taken by Tamara from OurLeapYear.com. Get full show notes and more information here: LaunchYourself.co/session12

Jessica Lawlor from JessicaLawlor.com is featured in this episode where she shares her experience about starting her blog over from scratch when she realized her niche was too small for her and all about how to #GetGutsy. She talks about the fear that comes along with starting over, going against the "pro blogger's" best advice, and pushing yourself outside of your comfort zone. Jessica shares how her community has created her current brand (Get Gutsy) and the opportunities that being online can lead to. Get full show notes and more information here: LaunchYourself.co/session11

Mac Prichard from Prichard Communications is featured in this episode, all about rebranding his business. Mac shares the process he and his team went through to take their business to the next level. Mac shares their rebranding approach, having to let go of some of the activities that weren't paying off as big as they could, and how their new brand and direction was successful in providing even more value to their clients. Get full show notes and more information here: LaunchYourself.co/session10

Ginger Winters from RambleRamble is featured in this episode. Ginger shares her corporate world marketing experience launching multiple apps - everything from how to determine how an app should be positioned to marketing with the big boys, and everything in between. Ginger shares her story of her almost failed first app launch - well, failed until it had to go back to the drawing board after one year of hard work, to be able to successfully launch several apps at once. Pondering doing an app to increase your business visibility or revenue? Take a listen first... Get full show notes and more information here: LaunchYourself.co/session9

Kelly Gurnett from Cordelia Calls It Quits is featured in this episode. Kelly shares her experience going from a full-time gig that she got comfortable in, transitioning her writing business into a side hustle, to finally quitting her day job to become a full-time freelancer. Kelly shares her very personal story of knowing when it was time to follow her dream and push herself out of her comfort zone, how it all worked (and what didn't), and how she partnered up with the right people to help her get to where she wanted to go, faster. Get full show notes and more information here: LaunchYourself.co/session8

Tal Gur from TalGur.me, Passively Free, and several other sites are featured in this episode. Tal shares his experiences with launching - including his biggest launch from being $34,000 in debt to being financially free through passive income. Tal talks about what made him successful along his journey, exactly how he went from debt to financially free, and what steps he took to create his diversified passive income, so he can focus on things that create more freedom. Get full show notes and more information here: LaunchYourself.co/session7

Monica McCarthy from ShowandTellStories.com and MonicaMcCarthy.net is featured in this episode. Monica shares her experience of breaking up her main brand into smaller components to serve different purposes and audiences. Monica talks about her current success factor - shifting to create more depth and meaning in her work, fears that she struggles with on this new adventure, and how to launch a movement - not just another product. Get full show notes and more information here: LaunchYourself.co/session6

Shannyn Allan from FrugalBeautiful.com is featured in this episode. Shannyn shares her story of going from owning her own business by re-entering the traditional workforce. She talks about why she decided to shut down a successful freelance business to rejoin the cubicle nation, concerns she had along the way, and how she made it happen. In this episode, Shannyn does what many of us would consider, a "reverse launch" - going back to a traditional office environment. She shares what she has learned while working for someone else and how she hopes to take that knowledge and blaze her own career path. Get full show notes and more information here: LaunchYourself.co/session5

Jenny Blake from JennyBlake.me and Life After College and author of Life After College: The Complete Guide to Getting What You Want, is featured in this episode. Jenny shares her story of expanding her brand and online presence through the launch of her new website, JennyBlake.me. After running a very successful blog for eight years, Jenny launched a new website under her own name, hoping to share new sides of her and reflecting on the various ways in which she helps her clients. Jenny is a sought-after speaker and coach and has personally helped me launch my business and expand my own realm of possibilities. In this episode, Jenny shares the behind the scenes story about her website launch - why she decided it was time, figuring out who she is with a new story to tell, what went according to plan, and what didn't work as well as she had hoped. Get full show notes and more information here: LaunchYourself.co/session4