Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

  • Author: Vários
  • Narrator: Vários
  • Publisher: Podcast
  • Duration: 746:31:23
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Synopsis

Marketing, entrepreneurship, membership sites, webinars, and traffic

Episodes

  • 236: Get More Clients with Less Marketing, Overcome Burnout, and Develop Profitable Habits with with Mary Cravets

    31/01/2017 Duration: 26min

    Mary Cravets from MaryCravets.com/bigimpact says that instead of drowning people in content, you should build your own path and breeze through the "what the hell" period. Develop better habits, delegate sooner, narrow ideas, land your favorite clients, and become more productive.

  • 235: Make Facebook Your ATM: Profit from Social Media Ads and Marketing with Sally Hendrick

    30/01/2017 Duration: 25min

    STOP posting randomly on social media without a real strategy! Sally Hendrick from MakeFBYourATM.com and SocialMediaMarketingLab.com wants you to capture the right cross-section, split test your landing pages, market affiliate products, and make those sorts of small tweaks that get you results on Facebook.

  • 234: Innovate, Systematize, Repurpose and Scale: Overcome Criticism, Find Simplicity and Be an Imperfect Superhero with O-Shot Creator Dr. Charles Runels

    27/01/2017 Duration: 49min

    Dr. Charles Runels (phone number: 888-920-5311) is the inventor of the O-Shot, Vampire Facial, Vampire Facelift, and the Priapus Shot. He's developed and trademarked a widely respected and medically documented procedure that uses Platelet Rich Plasma (PRP) to improve sex, treat injuries, heal Peyronie's disease, fix post-pregnancy incontinence, and more. Dr. Charles has gone from living in his car to running a 2 million dollar per year business by becoming excellent, modeling mentors, packaging, and repurposing. He's also learned many lessons about simplicity, authenticity, and hiring the right people. He also shares Stan Lee's secret about making superheroes real, that you can use in your marketing starting today. Resources 888-920-5311 (Dr. Charles' Office #) O-Shot (Website) Membership Cube and Webinar Crusher (Book)

  • 233: Personality, Philsophy, and Passion: Differentiate in the Marketplace, Create Noise, and Take Meaningful Risks with Frank Gibson

    26/01/2017 Duration: 35min

    Dr. Frank Gibson from LastCallProgram.com wants to talk to you about personality, philosophy, and passion. He invented a solution to treat alcoholism called Sobrexa and started a huge movement on social media. Listen in as he discusses how he's changed the conversation and updated an industry for the first time in decades.

  • 232: Mantra Leadership and Mantra Design: Innovate, Buy, or Die with Dana Oliver

    25/01/2017 Duration: 26min

    Who wants to work for a jerk? No one, that's who! Dana Oliver from MantraLeadership.com has a lot of "best practices" for start-up communities and entrepreneurs to get along with others and manage others effectively. Pay attention to peoples' needs, identify what they want, and trust them. He also has a concept called Mantra Design, where simple beats better. You should get onto the peer level with your customers to discover their unmet needs and long-term pain. Run your product by 12 to 20 people to tease out the 75% to 90% of features (and hot buttons) to focus on. Resources Mantra Leadership (Website) Mantra Leadership (Book) Mantra Design (Book)

  • 231: Create a Freelance Income from Scratch and Live Life on Your Own Terms from Fiverr Voiceover Artist, Fiverr Ambassador, and Host of the Fiverrcast Redd Horrocks

    24/01/2017 Duration: 30min

    Redd Horrocks from InstantVoicemails.com was a voice actor for 13-14 years and discovered Fiverr as a way to do what she loves while living anywhere and setting her own hours. She has over 13,000 reviews from satisfied customers, has completed 27,000 jobs on Fiverr, plus 3,000 on other sites -- generating a six figure freelancing income from just 4 hours a day on weekdays and 1 hour per day on weekends. Listen in as Redd explains how she's streamlined her process with a personal assistant, how she markets her Fiverr business with buyer requests (as well as over-delivering since you never know if "your next client will become your best client"), and how she's simplified her pricing structure to generate tons of extra sales. Resources Redd Horrocks female voiceover (Fiverr) Redd Horrocks (Official Website) Instant Voicemails (Immediately Download Outgoing Voicemail Greetings In A Variety Of Styles And Accents

  • 230: You Have No Competition: Get Paid to Create an Information Product and Turn Your Knowledge into a New Stream of Passive Income with Fred Gleeck

    23/01/2017 Duration: 30min

    Fred Gleeck (email address: fredgleeck@gmail.com) is a business coach. If you have a skill or passion, Fred can Joint Venture partner with you and package those insights into an information product for passive income. Listen in as he describes a few case studies about his clients (voiceover expert Bill DeWees, or Fred's latest opera singer client) where he made use of that "unsold inventory" of information that many business owners seem to have. You'll also hear about how Fred establishes boundaries with his JV partners, deals with competition (competence plus personality), and systematizes everything so that he can deliver consistent quality. Fred's Contact Information Email address: fredgleeck@gmail.com Subject line: "ROBERT PLANK SENT ME" Message body: tell Fred what your "field" is, as well as any info-products you have or would like to create

  • 229: Temporarily Embarrassed Millionaires, the Self-Fulfilling Prophecy and Social Policing

    20/01/2017 Duration: 31min

    Today's Sponsor: Website Remote (manage all your WordPress sites) Important Quotes from Famous People "Whether you think you can or you think you can't, you're right." -- Henry Ford "The problem with the world is that the intelligent people are full of doubts, while the stupid ones are full of confidence." -- Charles Bukowski "Don't be afraid to give up the good to go for the great." -- John D. Rockefeller "Don't compare your behind-the-scenes to someone else's highlight reel." -- Pastor Steven Furtick "Are you losing belief or do you just wish it was happening faster? Balance ambition with patience." -- Gary Vaynerchuk "Every successful person has a rule to never spend more than 10% of time on a problem, but at least 90% on a solution" -- Anthony Robbins Reminders from Robert Plank People have less of what you have and are happy. Others have exactly what you want (if not more) and are unhappy. Being upset or stressed about your business is a good thing if you channel it into something pos

  • 228: Are You Afraid?

    19/01/2017 Duration: 06min

    "If you're not prepared to be wrong, you'll never come up with anything original." -- Ken Robinson Here's why I ask if you're afraid... A bunch of years ago, it was around the holidays and I was hanging out with some friends... we were playing Monopoly and you might know that it's the sort of game that leaves a lot of players super angry by the end... Well, I didn't mind it too much that one of the guys in our group kept making us start over... as in... if HE was the one who was down on his money, even if the rest of us were doing well, he would suddenly act super sad and push and prod us until we gave in and restarted the game... If he was raking in the money in Monopoly, he had no problem continuing the game... even if others were having trouble. It's just a game, we were having fun, and I don't think we actually saw a complete gamethrough to completion that night... BUT... it got me thinking... Imagine if that friend of mine (I didn't know him that well, he was just someone's brother who happened to

  • 227: Positive Psychology Coaching: Become Your Best Self, Communicate Better, Locate and Use Your Authentic Strengths with Fatima Doman

    18/01/2017 Duration: 36min

    Fatima Doman from AuthenticStrengths.com says that 24 character strengths exist (for example: curiosity, perseverance, energy, engagement), and if you're under-utilizing these or not playing up to your strengths, then you're in trouble. You may need to bring some of your strengths to the forefront, combine specific strengths or even temporarily use "situational strengths" when needed.

  • 226: Retail Arbitrage, Online Arbitrage, Private Labeling and E-Commerce with The Amazing Seller Scott Voelker

    17/01/2017 Duration: 37min

    Scott Voelker's (TheAmazingSeller.com) journey is an amazing Amazon and e-commerce success story. Beginning with retail arbitrage (buying local items and selling them on Amazon), then online arbitrage (buying physical items online and re-selling them on Amazon), private labeling (get a product sourced), and finally, e-commerce (setup a storefront outside of Amazon), Scott has not only generated a huge income scaling his business, he also teaches others how to do it. Topics covered: how Scott narrows down the perfect product to sell, every time Scott's "open brand" strategy that allows him to experiment with new physical products how to deal with copycats and the price wars how to build a list and get lots of reviews quickly (and remain compliant) using contests Resources The Amazing Seller (Podcast) The Private Label (Workshop) The Amazing Seller (Facebook group)

  • 225: Get Publicity and PR Leads with Dan Janal

    16/01/2017 Duration: 28min

    Dan Janal from PRLeads.com has a number of easy tweaks you should make in your marketing for huge results. He wants you to create an authority piece (lead magnet) such as "10 Tips to Save Your Marriage." Create a Facebook ad sending people to a (LeadPages) landing page, research your target audience, create a compelling headline and call to action. Create a Facebook post (use Canva.com to generate graphics), boost that post, and re-post it anywhere you can. Test different headlines with A/B testing and improve from there. Resources PR Leads (Facebook) PRLeads Plus (Matchmaking) Reporters Are Looking for You (Kindle Book) Canva.com (Create Graphics For Social Media)

  • 224: Cover Your Assets Online: Avoid Common Legal Traps and Pitfalls with Lin Eleoff

    13/01/2017 Duration: 30min

    Lin Eleoff from CoverYourAssetsOnline.com and DIYLegalToolkit.com wants to help you take care of your "baby" (your online business). Many business owners do not properly protect their intellectual property. Many are missing proper website legal documents and use images in such a way that could open them up to lawsuits. Lin keeps things simple for us and explains what we need to do and what to avoid (legally) with our websites.

  • 223: Design a Life That Results in Wealth with Financial Mentor Todd Tresidder

    12/01/2017 Duration: 23min

    Todd Tresidder (FinancialMentor.com/3) has three ways of building wealth: real estate, business, and paper assets. Todd has some unique insights when it comes to building wealth since he believes in simplicity and uses math (research) as well as basic principles to create a sound investment strategy.

  • 222: The Book Doctor Is In: Self-Publish a Book, Build Your Platform, and Get Noticed with Stacey Aaronson

    11/01/2017 Duration: 35min

    Stacy Aaronson from TheBookDoctorIsIn.com and TheSelfPublishingScoop.com says that many authors make huge mistakes when they independently publish their books. Her approach is very step-by-step and detail oriented: Consult, proposal, contracts Editing process, developmental, structure, cohesive chapters, the right points are in the right chapters Copy-editing: bio, picture, grammar, remove cliches, correct syntax Illustration and graphics Presentation: interior, cover, interior/cover congruency, what's right for the audience, fine tune Upload files to CreateSpace and Ingram Proof the proof and send to proofreader (edit all the edits together from multiple people Re-upload, get printed proofs, catch the small things

  • 221: Escape from Anxiety, De-Stress and Supercharge Your Life with Peggy Sealfon

    10/01/2017 Duration: 29min

    Peggy Sealfon from 3MinutesToDestress.com wants you to supercharge your life, help you break your patterns, hang onto your available energy, and live a mindful, integrated life. Many of us are caught in cycles where our health or relationships may have suffered due to over-focusing on our business, for example. Peggy have tons of insights, tools, and habits to share with you today. Resources Escape From Anxiety (Book And Website) 3 Minutes To Destress (Sign Up) Peggy Sealfon blog (Free Personal Coaching: 10 minute Call) "Escape from Anxiety" (Amazon Book)

  • 220: Use High Ticket Coaching and Consulting to Scale Your Business with Eric Louviere

    09/01/2017 Duration: 33min

    Eric Louviere from EricLouviere.com and WebVance.com provides coaching and consulting services to authors, speakers, and business owners of all kinds (for example, one of Eric's clients is a local gym.) In years past, he grew tired of the "cash crunches" that resulted from membership site and e-book income and decided to scale up. Listen in to tons of takeaways about: how to avoid spreading yourself too thin how to simplify your marketing with "one problem, one solution" thinking some huge breakthroughs about Facebook and LinkedIn advertising

  • 219: Turn Your Hobby into a Business and Achieve Massive Blogging Success with Katie Hornor

    06/01/2017 Duration: 28min

    Katie Hornor coaches hobby bloggers to turn their website into a real business. She focuses on your traffic, people, plan, schedule, and hiring. Hire based on your own weaknesses. For example, hire people to create pinnacle images, Facebook ads, or technical website actions, and give them a 2 to 3 month trial period to test them out. When improving a blog, Katie looks at the following areas: Is the website clean and inviting? Is there an offer, a freebie that people can get in exchange for subscribing? Is it an offer that your audience wants, based on Facebook, Twitter, and Snapchat research? Is Google Analytics installed and what demographic reads the blog? Based on this, when are people online so we know what time to post? Are there any low-hanging product ideas or affiliate programs for this blog? Does this website get in front of one audience per week? (Blog, Facebook, email.) Resources Blogging Successfully (Request a Free Call with our Team to See How We Can Help You Grow) The Blog Co

  • 218: Passion, Power, Preparation, and Practice: Become a Powerful, Authentic and Captivating Public Speaker with Pam Terry

    05/01/2017 Duration: 34min

    Pam Terry from PamTerry.com will help you to become a better speaker who prepares, practices, and gives. She has four pillars for you to build confidence with your speaking engagements: 1. Passion: fuel, make a difference 2. Power: knowledge, topic, audience, speaking skills 3. Preparation: outline, intro, close, objectives 4. Practice: does it fit in the allotted time and do people pay attention

  • 217: Facebook Ads: The Secrets to Image Ads, Retargeting, Video Engagement, and Live Streaming with Emily Hirsh

    04/01/2017 Duration: 31min

    Emily Hirsh (click to book a free consultation) is a master when it comes to cutting edge Facebook ad techniques. Here's what's working very well for her lately: 1. provide free training on Facebook: post a stock photo with no text on the graphic 2. retarget people on your Facebook page 3. run ads audience engagements on ads or posts (your warm audience) Emily has also had great success with Facebook live streaming for 15-20 minutes, usually 10 minutes of teaching and 5-10 minutes of a pitch or Q&A. She recommends that you be consistent with your live streaming and stream at the same time of day for five days in a row. Encourage people to share the stream while live, post an announcement about the live stream one hour prior, post to your personal page and even run ads to a lookalike audience based on people who watched your videos.

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