Synopsis
Welcome to The Gym Secrets Podcast where you can listen in on the Top 1% of Gym Owners to hear the secrets of what they are doing differently to get more customers, make more profit per customer, keep them longer, and do it all without sacrificing their personal lives. We've got roll up your sleeves kind of hustle with a little bit of cleverness and a lot of heart. We are 1% of gym owners and this is our podcast. (Hosted by Alex Hormozi)
Episodes
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How to Keep Pushing Hard Years Later... | Ep 690
27/03/2024 Duration: 16min“It's amazing what you can do when you have no choice.” Today, Alex (@AlexHormozi) emphasizes the importance of effort and dedication over talent in achieving success, highlighting the role of an identity-driven narrative in maintaining focus on goals. He also discusses managing overwhelm by concentrating on controllable factors and prioritizing actions, attributing motivation to a fear of failure.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:42) - Navigating challenges and staying motivated(1:21) - The power of fear and overcoming overwhelm(3:54) - The essence of grit: perseverance over talent(5:41) - Creating your identity through challenges(7:36) - Reflections and insights on entrepreneurial journey(14
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Starting From Zero | Ep 689
25/03/2024 Duration: 19min"The questions you ask dictate the problems you'll solve," Today, Alex (@AlexHormozi) talks about the importance of learning from past mistakes, strategic thinking, and leveraging skills to succeed, including starting ventures without initial capital. The discussion revolves around resilience, innovation, and the power of asking the right questions, leading to the ambitious goal of building a billion-dollar enterprise.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:56) - Having a Plan B is beneficial due to unknowns.(3:47) - Learning from loss: the art of bouncing back(8:07) - Building businesses with skills, not capital(14:17) - The philosophy of cashflow positive businesses(15:29) - Creative problem solvi
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Be Unforgettable: How to Create Content That Resonates (on The Matt Gray Show) | Ep 688
22/03/2024 Duration: 28min“The purpose of your brand is to help people solve a problem.” Today, join Alex (@AlexHormozi) as he guests on The Matt Gray Show to emphasize the power of simple content and strategic branding for business growth. He highlights the importance of solving customer problems, creating exceptional products, and producing content that remains valuable beyond the author's lifetime, with insights from successful brands.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow The Matt Gray Show on:➤ Instagram | Spotify | Apple | LinkedIn➤ Check out full episode on YouTube!Timestamps:(0:49) - Deep dive into branding philosophy(2:36) - The power of brand and its impact(3:31) - Content strategy and problem solving(4:09) - Personal b
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Getting Bad Advice from Good People | Ep 687
20/03/2024 Duration: 12min"When you have an opportunity or you have made the decision to capitalize on a new thing that you're going to do, to go all in on that thing.” Today, Alex (@AlexHormozi) discusses the struggle of determining who to listen to for advice as an entrepreneur, and shares personal experiences with making non-ideal decisions that ended up being the right ones. He encourages listeners to weigh decisions based on opportunity cost and to go all in once the decision is made.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:48) - The power of going all in(2:52) - Opportunity cost: The key to making big moves(4:01) - The importance of speed in decision making(8:04) - The delta between short and long term gains(9:03) - Cho
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Why LTV's Are Important In Business | Ep 686
18/03/2024 Duration: 14minWatch the YouTube video of this episode HERE"You will know and understand what your cap rate or your hypothetical max is for your business simply by doing the math." Today, Alex (@AlexHormozi) breaks down three primary methods for calculating customer Lifetime Value (LTV) — lifetime earnings, churn rate, and sales velocity — and their impact on strategic business decisions. The discussion emphasizes the importance of LTV in projecting business growth, enhancing customer acquisition strategies, and improving profitability, making it a must-listen for businesses aiming to optimize their growth trajectory.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:54) - Three different ways to calculate LTV(1:21) - The si
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The Power of Brand: From Millions to Billions Pt.1 (on The Matt Gray Show) | Ep 685
15/03/2024 Duration: 40min"Privacy is the cost of fame. For some people, that cost is always too much.” Today, join Alex (@AlexHormozi) as he guests on The Matt Gray Show to share the importance of understanding the concept of private equity, leveraging personal brand, and utilizing smart business strategies to grow companies rapidly. He breaks down the costs and benefits of building a personal brand, which comprises talent attraction, trust building, quick problem solving, audience testing, and community connection. The discussion sheds light on different aspects of entrepreneurship, such as decision-making, understanding market dynamics, identifying key business opportunities, and scaling businesses to achieve financial success. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and les
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Negative Emotional Motivation | Ep 684
13/03/2024 Duration: 09min"Right thing for the wrong reasons rather than the wrong things for the right reason.” Today, Alex (@AlexHormozi) discusses the importance of envy as a driver for success and self-improvement. He identifies envy and jealousy as distinct emotions, with the former being a desire for something someone else has while the latter is the fear of losing something one already possesses to someone else. Alex argues that understanding and acknowledging envy can be empowering and beneficial towards achieving business and personal goals. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:36) - Understanding envy and jealousy(1:36) - Personal experiences with envy and jealousy(2:31) - The adaptive nature of envy(3:22) - The
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How to Get Rich (Full Interview with Dave Ramsey) - Sept. ‘23 | Ep 683
11/03/2024 Duration: 01h07minWatch the YouTube video of the episode HERE“Put money in stuff you love and you understand.” Today, Alex (@AlexHormozi) interviews Dave Ramsey, founder and CEO of the company Ramsey Solutions, as he discusses key strategies for business growth, investment wisdom, and the importance of avoiding business debt. The episode delves into the operations of Ramsey Solutions, and the success of initiatives like the 'Every Dollar' app and 'Financial Peace University.' Highlighting the role of strategic decision-making, brand associations, and effective content strategies, this comprehensive discussion offers invaluable lessons for aspiring entrepreneurs and those interested in media experimentation.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $
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The Road to Becoming a Billionaire Pt.2 (on Iced Coffee Hour) | Ep 682
08/03/2024 Duration: 58min"If you're in business or really just in life in general, you're bound to have expectations that are not met.” Today, join Alex (@AlexHormozi) as he guests on Iced Coffee Hour to share valuable insights on life and business strategies, focusing on stress management, personal finance, and the importance of passion-driven living. Key topics include the power of expectation reframing, the necessity of responsible spending habits, and the significance of perception in overcoming adversities. This engaging discussion provides listeners with actionable advice on enhancing their worth, developing a content creation system, and leading a life that dismisses external criticism. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path fro
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Why Your Feelings Are Killing Your Finances | Ep 681
06/03/2024 Duration: 12minIt’s important to stay consistent and to make decisions logically and not based on feelings. Today, Alex (@AlexHormozi) discusses the importance of making business decisions without being swayed by emotion, and emphasizes the need for entrepreneurs to stay neutral and make decisions logically. He provides examples of successful business owners who have developed a thick skin and are able to manage their emotions to make difficult decisions.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:46) - The impact of emotion on business decisions(2:24) - The journey to emotional neutrality(3:20) - The unexpected surprises in business(4:24) - The power of consistency and routine(5:43) - The role of math in decision mak
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More Brutally Honest Advice to My Poorer Younger Self | Ep 680
04/03/2024 Duration: 29min“Business and the level of detail that it takes to go from good to great- it's so much wider than people think it is.” Today, Alex (@AlexHormozi) shares more brutally honest advice on topics like achieving success through personal growth, developing strong work ethics, and building a unique brand. He shares his unique perspective on building a brand, creating a product, and understanding the importance of leveraging people's perception and reputation, using personal stories and examples to anchor his points. He also highlights the importance of having a clear vision, debunking the concept of rigid morning routines, dismissing perceived limitations imposed by age, and being wary of toxic elements in one's environment.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned
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The Road to Becoming a Billionaire Pt.1 (on Iced Coffee Hour) | Ep 679
01/03/2024 Duration: 01h11min“You can work smarter not harder, but you have to work hard in order to work smarter.” Today, join Alex (@AlexHormozi) as he guests on Iced Coffee Hour to his unconventional perspectives on entrepreneurship, success, and achievement. He sheds light on his unique strategies that transformed struggling gyms into prosperous businesses and his journey towards building a billion-dollar brand. Alex challenges widespread beliefs around personal development, emphasizing the role of consistent action and mindset over mood. He also exposes the intricate relationships between doing, being, and having, stressing the importance of action irrespective of one's current mood. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M t
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The Three Dimensions of Leadership | Ep 678
28/02/2024 Duration: 30min“Respect has to be given before it's received.” Today, Alex (@AlexHormozi) shares his thoughts on the three dimensions of leadership, which he identifies as respect, fear, and love, and how leaders can gain respect by setting an example and embodying the values they want to project. He also discusses the importance of respecting others, how it can be earned in different ways, and how it can benefit relationships and leadership.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:39) - The three dimensions of leadership(1:08) - Understanding respect and its role in leadership(2:52) - The triangle of fear, love, and respect(5:51) - The importance of sacrifice in gaining respect(8:20) - The role of gender in leader
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The Single Hardest Entrepreneurial Habit | Ep 677
26/02/2024 Duration: 13min“You can't have any kind of habitual habits or output if the one thing that starts or ends your day is variable.” Today, Alex (@AlexHormozi) emphasizes the importance of maintaining a stable sleep routine for entrepreneurs to optimize their energy levels, make better judgments, and increase productivity. Despite the personal sacrifices and trade-offs involved, developing habits that ensure restful sleep and consistent patterns can lead to long-term success. This episode encourages entrepreneurs to prioritize sleep as an effective and underrated secret to achieving success in their endeavors.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:00) - The role of energy in entrepreneurship(2:59) - The consequences
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Controversial Truths You Need To Hear Pt.2 (on the Modern Wisdom Podcast) | Ep 676
23/02/2024 Duration: 01h32min“I would rather be somebody who has absolute power and have nothing to show for it.” Today, join Alex (@AlexHormozi) as he guests on the Modern Wisdom Podcast with Chris Williamson to talk about how to optimize productivity, the role failure plays, and how to eliminate a victim mindset. He further delves into the concept of the 'Zygonic Effect', aligning work with personal desires, defining 'learning' and 'intelligence', and warns against not evolving our strategies under similar conditions. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Chris Williamson on:➤ Instagram | Spotify | Apple | LinkedIn | X / Twitter➤ Check out full episode on YouTube!Timestamps:(1:15) - The double-edge
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7 Business Concepts You've Never Heard of (But Will Make You LOTS of Money) | Ep 675
21/02/2024 Duration: 28min(Watch the YouTube video of this episode HERE)“This becomes a business that you can scale endlessly and becomes an incredibly attractive business.” Today, Alex (@AlexHormozi) explores seven essential investing concepts that drive business growth and financial success. Through real-life examples, Alex simplifies complex financial metrics, including Lifetime Gross Profit, Customer Acquisition Cost, Return on Invested Capital, Payback Period, and Total Adjustable Market. Gain valuable insights on measuring and interpreting these indicators to make informed investment decisions, while also understanding the importance of these concepts for business scaling and risk management.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.T
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The Reason You're Not Successful | Ep 674
19/02/2024 Duration: 15min“A lot of times you got to do a lot more in the beginning to get the ball rolling.” Today, Alex (@AlexHormozi) explores the interplay of volume, skill, and time in business, highlighting how they mutually reinforce each other to yield greater outcomes. Emphasizing the significance of hard work and persistence, he shares personal anecdotes to underscore the importance of investing more effort and time in business activities, which not only boosts immediate output but also enhances skill development for long-term compounded success. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:51) - The importance of doing the boring work(2:13) - The four key activities for business growth(8:49) - The impact of quality and
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Controversial Truths You Need To Hear - Pt.1 (on the Modern Wisdom Podcast) | Ep 673
16/02/2024 Duration: 01h22min“If I were to make that man, what would I put that man through to make him who he is?” Today, join Alex (@AlexHormozi) as he guests on the Modern Wisdom Podcast with Chris Williamson to talk about the interconnected topics of decision making, personal success, happiness, and mindfulness. The discussion explores coping mechanisms, challenges societal norms, and emphasizes finding satisfaction in the journey towards goals. With personal narratives and insights, the episode highlights the importance of embracing the present, finding joy in everyday moments, and breaking free from societal pressures. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Chris Williamson on:➤ Instagram | Spot
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I Helped 6 Business Owners Overcome Their Fear of Failure | Ep 672
14/02/2024 Duration: 38min“It's not about how hard you can hit, but it's about how hard you can get hit and keep going forward.” Today, Alex (@AlexHormozi) answers questions of entrepreneurs as they share their personal experiences, obstacles, and solutions faced in their respective entrepreneurial journeys. Key topics include dealing with the fear of failure, handling self-doubt, managing transition from in-person to online services, and coping with the loneliness that often accompanies success. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:30) - Overcoming fear and analysis paralysis in self-publishing(6:11) - Dealing with personal loss and maintaining composure(12:44) - Navigating business challenges and making impactful decisi
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Selecting Exceptional Salespeople | Ep 671
12/02/2024 Duration: 12min“The best salespeople are born in my opinion, not made.” Today, Alex (@AlexHormozi) shares his approach to hiring exceptional salespeople and building high-performing sales teams. Emphasizing the importance of innate traits, he highlights the need for effective recruitment strategies such as hiring from similar companies or thorough candidate interviews. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:08) - Recognizing talent and building sales teams(2:44) - The role of training in sales(7:21) - The importance of selection in sales(7:51) - The cost of finding vs training salespeople(10:14) - The impact of sales on business cultureFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube&