Synopsis
Welcome to The Gym Secrets Podcast where you can listen in on the Top 1% of Gym Owners to hear the secrets of what they are doing differently to get more customers, make more profit per customer, keep them longer, and do it all without sacrificing their personal lives. We've got roll up your sleeves kind of hustle with a little bit of cleverness and a lot of heart. We are 1% of gym owners and this is our podcast. (Hosted by Alex Hormozi)
Episodes
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I Interviewed the President of Shopify | Ep 670
09/02/2024 Duration: 01h29minGet an inside look at Shopify's exponential growth and its impact on the e-commerce industry! Today, Alex (@AlexHormozi) is joined by Shopify’s President, Harley Finkelstein, as he dives deep into the philosophy and operation of the company, learning how the platform has become a cornerstone for modern entrepreneurs. He reveals the key factors behind Shopify's user-friendly design, robust support system, and its vision for the future of commerce. The conversation also highlights the role of innovation and customer focus in driving business growth. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:00) - Introduction and the excitement of entrepreneurship(3:01) - Journey from zero to hero(5:56) - Entrepreneursh
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How I Handle Bad Things From Happening | Ep 669
07/02/2024 Duration: 12min“Ten thousand years from now, will this matter?” Today, Alex (@AlexHormozi) shares valuable insights on how to control emotions and stress levels, make better decisions, and redefine our interpretation of life's events. By emphasizing the significance of assigning meaning to circumstances and adopting an internal approach, Alex provides practical strategies for coping with stress and achieving a mindset shift.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:37) - Understanding stress and perception(2:28) - Using time and volume to change perspective(3:16) - The importance of contrast(4:12) - The insignificance of micro importance(6:51) - The power of reframing and long-term perspective(8:42) - The unique min
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Two Types of Business Risk | Ep 668
05/02/2024 Duration: 18min“If you can play the game on an unlimited time horizon, then you absolutely should just play it as many times as seemingly possible. But most of us do not have unlimited spins.” Today, Alex (@AlexHormozi) talks about the top business risks that are made by many new entrepreneurs, show you how each risk works (with different scenarios played out), the best ways to approach these, and how the wealthiest figure out ways to play the game in new ways where they can't lose.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:02) - The entrepreneur's dilemma: risk vs reward(3:13) - Different approaches to risk(5:29) - The dichotomies in entrepreneurship(6:19) - The new entrepreneur's guide to risk management(7:11) - Th
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Mastering the Grind: The Path to Achievement Pt.2 (on the Aubrey Marcus Podcast) | Ep 667
02/02/2024 Duration: 52min“Once you start winning, it's easy to impress other people.” Today, join Alex (@AlexHormozi) as he guests on the Aubrey Marcus Podcast to deep dive into overcoming limitations and achieving personal growth and success. They explore topics such as self-awareness, breaking through barriers, harnessing potential, and stepping out of comfort zones, while also providing practical tips for business growth and effective work habits. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Aubrey Marcus on:➤ Instagram | Spotify | Apple | X / Twitter | LinkedIn➤ Check out full episode on YouTube!Timestamps:(0:41) - The art of making friends and building mastery(4:04) - The importance of charisma and
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My Investment Thesis | Ep 666
31/01/2024 Duration: 19minThe game has changed, and the entire economy has shifted. How will you continue to play? Today, Alex (@AlexHormozi) discusses his investment strategy and its evolution, including transitioning from banking to treasury bonds for better safety and returns, focusing on understanding the investment area, and shifting towards private deals. He also presents a three-step investment strategy that involves self-improvement, risk diversification through indexes, and leveraging one's main game.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:13) - The role of banks in investments(3:04) - Exploring alternatives: U.S. government bonds(6:19) - Investment strategy evolution(8:18) - The power of knowledge in investing(9:55
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Managing Talent To Drive Higher Performance | Ep 665
29/01/2024 Duration: 07minIt’s about allowing them to have complete control over their goals. Today, Alex (@AlexHormozi) explores an innovative approach to performance management and compensation structure that drives higher outcomes. By leveraging variable compensation tied to personal goals aligned with company objectives, the strategy fosters motivation, job satisfaction, and reduced employee churn, benefiting both sales and non-sales roles. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:12) - The concept of variable compensation(3:18) - The power of autonomy in goal setting(4:32) - The impact of social pressure on goal setting(5:53) - The benefits of this approach for employees and the companyFollow Alex Hormozi’s Socials:Linke
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The Honest Realities of Entrepreneurship Pt.1 (on the Aubrey Marcus Podcast) | Ep 664
27/01/2024 Duration: 51min“If someone's making more money than me they're better at the game of business in some way.” Today, join Alex (@AlexHormozi) as he guests on the Aubrey Marcus Podcast to talk about the importance of patience, investing in quality products, harnessing the power of word-of-mouth referral, and managing stakes in business relationships. They stress on the significance of directing your energy towards acquiring customers and enhancing their worth over time. They also explore the role of reputation while discussing the concept of brand value. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Aubrey Marcus on:➤ Instagram | Spotify | Apple | X / Twitter | LinkedIn➤ Check out full episode on
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99% of Businesses Fail Over a Long Enough Time Horizon | Ep 663
25/01/2024 Duration: 16min“I think most people miss is that they don't even know the hats that they are wearing.” Today, Alex (@AlexHormozi) talks about the importance of transitioning from selling your services to selling your business and making your business a sellable asset. He discusses the key aspects of focusing on people to scale up the business, the need for operational independence, the relevance of high-quality talent, and the understanding towards the importance of continuing the learning process.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:02) - Understanding the value of a business(2:08) - The misconception of being a business owner(3:20) - Importance of replacing yourself in the business(5:19) - Journey of entrepre
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I Spoke my Wealth Into Existence | Ep 662
23/01/2024 Duration: 13min“I chose to stop giving trauma power.” Today, Alex (@AlexHormozi) shares powerful insights about the importance of character traits in achieving entrepreneurial success. He discusses how the beliefs, skills, and character traits we possess directly impact our business performance. He explains how some entrepreneurs struggle with the stories they tell themselves, which become obstacles in their path to success. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:34) - The power of self-narratives(2:47) - The importance of character traits(4:47) - The role of beliefs and insecurities(6:22) - Changing your identity and character traits(9:00) - Transforming negative character traits(11:11) - The impact of character
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The Path to Success: Delivering on Promises (with Lewis Howes) Pt.2 - | Ep 661
20/01/2024 Duration: 32min“Giving is always scary no matter how much you have, whatever it is.” Today, join Alex (@AlexHormozi) as he guests on The School of Greatness Podcast with Lewis Howes to share valuable insights about the need for quality advertising, the importance of feedback, and the significance of establishing trust within a customer base. He also talks about creating world-class products and the power of giving as a business. He reveals some jaw-dropping statistics from his successful book launch, including attracting over half a million attendees. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Lewis Howes on:➤ Instagram | TikTok | Spotify | Apple | X / Twitter | LinkedIn➤ Check out full epis
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Picking Your Niche | Ep 660
18/01/2024 Duration: 13minYou will never make it by taking shortcuts. Today, Alex (@AlexHormozi) highlights the success in improving existing business models rather than pursuing new ones, cautioning against diving into unfamiliar niches. The episode underscores the significance of perseverance, hard work, and mastering various skills for long-term success in entrepreneurship.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:20) - The value of doing better, not necessarily new(4:17) - Reality of building a successful business(6:45) - Dangers of rushing success(8:33) - Misconceptions of quick entrepreneurial success(10:55) - The importance of practical experience over theoryFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Fac
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Money Making Advice You Needed to Know Yesterday | Ep 659
16/01/2024 Duration: 01h23min“You gotta learn how to sell and you gotta learn how to lead.” Today, Alex (@AlexHormozi) answers your questions and shares valuable insights on building viable and scalable business structures. Topics covered include focus, discipline, problem definition, key business skills, product value, team dynamics, business partnerships, and the use of technology. Strategies for enhancing brand power, attracting quality clients, handling volatile customers, and improving sales close-rates are also discussed.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:48) - How Do I Get Rich AF?(2:33) - What If You Had To Start Over?(3:51) - Three Most Important Skills To Develop?(5:44) - How To Balance Freedom and Discipline(7:2
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Money, Happiness and High Prospects in Entrepreneurship (with Lewis Howes) Pt.1 - Nov. '23 | Ep 658
13/01/2024 Duration: 31min“The work works on you more than you work on it.” Today, join Alex (@AlexHormozi) as he guests on The School of Greatness Podcast with Lewis Howes to dissect the highs and lows of entrepreneurship, exploring the fallacy of finding the 'right' or 'perfect' business and the reality of failure before success. They delve deep into the implications of wealth, discussing the correlation between wealth and happiness, the pitfalls of abundant wealth, and learning to manage expectations. They also highlight the importance of the journey towards success, the value of self-improvement, patience, focus and possible speedbumps along the way. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Lewis Howes on:➤ Instagram | TikTok
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Keys to a Terrible Business Partnership | Ep 657
11/01/2024 Duration: 11min“An unreliable partner, creates an unreliable relationship, which creates an unreliable business.” Today, Alex (@AlexHormozi) emphasizes the importance of distinctive skill sets, complementary experiences, and aligned values for a prosperous partnership. He addresses common mistakes made during the forming of partnerships, like lacking clear expectations or written agreements, disproportionate effort or shared equity, and misaligned goals. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:35) - The Art of Inverted Thinking(1:27) - #1-5: Knowledge, time, and money imbalances, no agreements(5:36) - #6-10: Give away everything, misaligned mission, value, vision(7:56) - Having resources you don’t have & expec
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This is Why You’re Stressed… | Ep 656
09/01/2024 Duration: 26min“This is what hard feels like… and that’s okay.” Today, Alex (@AlexHormozi) explores the mental struggles faced by entrepreneurs and offers strategies to combat anxiety and sadness. He highlights the importance of reframing reality, making consistent decisions, and navigating complex human relationships in business, while emphasizing the continuous acquisition of knowledge for better decision-making and a better life.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:14) - Dealing with sadness(2:47) - Discovering options and gaining knowledge(4:35) - Understanding the impact of emotions(8:44) - The role of stress in life(15:10) - The importance of defining terms(19:16) - Impact of expectations on emotions(21:5
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How to Multiply Your Success (on The Ed Mylett Show) Pt. 2 - Oct. ‘23 | Ep 655
06/01/2024 Duration: 33min“Someone will save you, but it's you, future you, the better you. The person that you've been waiting to become.” Today, join Alex (@AlexHormozi) as he guests on The Ed Mylett Show to share his wisdom on how to get more customers, make more money, learn from failures, and understand the key elements of success. He elaborates on how powerful entrepreneurs like Steve Jobs and Elon Musk use these tactics effectively. Additionally, Alex shares the importance of acceptance in personal and professional relationships, his perspective on the concepts of happiness and joy, and explains the key processes for getting leads. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Ed Mylett on:➤ Instag
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The Biggest Mistakes that Entrepreneurs Make | Ep 654
04/01/2024 Duration: 10min“The only reason you shouldn't be doing more reps and adding to the bar, adding to the stuff that you sell, is that you literally have no more people to sell to. And until you have that problem, you should focus on the one thing.” Today, Alex (@AlexHormozi) discusses a common mistake that entrepreneurs do when it comes to taking on more opportunities than they can handle, the parallel between lifting weights and doing business, and why focusing on one thing at a time will give you the best results than dipping your feet into many ponds at the same time.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:33) - Gym analogy: understanding business complexity(3:05) - Pitfalls of over-expansion in business(4:44) -
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8 Lessons I Learned From My Hero | Ep 653
02/01/2024 Duration: 16min“Rule zero is spend less than you earn.” Today, Alex (@AlexHormozi) pays tribute one of his ultimate heroes, Charlie Munger, through sharing the lessons that greatly helped him in his entrepreneurial journey. He also delves into several concepts such as inverted thinking, lessons about brand importance, unique, expensive, sticky business models managed by an owner, the importance of living within our means, and how simplicity and determination to stay debt free led to Munger’s personal and professional success.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:22) - #1: Inverted thinking can lead to innovative solutions.(4:02) - #2: Simplicity is key in decision-making and business operations.(5:34) - #3: Focu
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Mastering The Art of Sales (on The Ed Mylett Show) Pt. 1 - Oct. ‘23 | Ep 652
30/12/2023 Duration: 33min“I've come to the point now where I genuinely believe that if you just keep your word, you nailed it.” Today, join Alex (@AlexHormozi) as he guests on The Ed Mylett Show to share an in-depth and comprehensive breakdown of the art of sales. He emphasizes how sales should be an empowerment conversation and highlights how a well-structured sales conversation can significantly increase your potential customer base. Moreover, he shares insights on how to improve the process, providing detailed steps to follow, such as his 'closer' framework. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Ed Mylett on:➤ Instagram | Spotify | Apple | X / Twitter | LinkedIn➤ Check out full episode on YouT
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I Don’t Read Books, I Study Them | Ep 651
28/12/2023 Duration: 11min“The biggest difference between rich dads and poor dads is that rich dads teach their kids to think in bigger increments.” Today, Alex (@AlexHormozi) shares his personal experiences and methodology for effective learning. He clarifies misconceptions about his habits, emphasizing he does not read regularly, but targets specific areas based on what he needs to know next. He encourages identifying points of deficiency, filling these knowledge gaps through targeted reading and practical applicationsWelcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps: (1:50) - The importance of identifying your learning needs(2:51) - Value of masterminds and coaching(3:58) - Importance of doing and learning from action(6:33) - Experien