Synopsis
Welcome to The Gym Secrets Podcast where you can listen in on the Top 1% of Gym Owners to hear the secrets of what they are doing differently to get more customers, make more profit per customer, keep them longer, and do it all without sacrificing their personal lives. We've got roll up your sleeves kind of hustle with a little bit of cleverness and a lot of heart. We are 1% of gym owners and this is our podcast. (Hosted by Alex Hormozi)
Episodes
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The Surprising Productivity Hacks You Have To Try | Ep 550
13/06/2023 Duration: 21min"It's much easier to change your conditions than it is to change yourself." Today, Alex (@AlexHormozi) shares his personal productivity hacks that helped him go from zero to a hundred million in net worth at age 31, emphasizing the importance of reducing decision-making fatigue and increasing leverage to maximize output. His tips include optimizing sleep, minimizing distractions, and cycling stimulants.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(3:45) - Optimize sleep environment for productivity.(6:03) - Optimize decision-making processes.(9:20) - Change your environment, not yourself.(13:20) - Reduce decision-making time.(19:57) - Find clothes that fit you.Follow Alex Hormozi’s Socials:LinkedIn |
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Life, Death, and the Game of Business (on Diary Of A CEO) Pt.2 - Apr. ‘23 | Ep 549
10/06/2023 Duration: 55min"We're unhappy when our expectations of how we think life is supposed to be going are unmet." Today, join Alex (@AlexHormozi) as he guests on Diary of a CEO to discuss the pressure of external expectations set by social media and society on how life is supposed to be. He emphasizes the importance of shifting expectations and doing what makes oneself happy and talks about his perspective on work-life balance and the skill of making offers. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on Diary Of A CEO's YouTube Channel!Timestamps:(9:18) - Shifting life expectations(15:23) - Caring what others think(27:12) - The psychology of clicks(38:10) - The cost of ignorance(46:
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Finding Constrictions In Your Business Will Lead To Growth | Ep 548
08/06/2023 Duration: 09minWatch the YouTube video of this episode HEREMake the most of your time (and your money). Today, Alex (@AlexHormozi) talks about the mistake he’s been doing with his company for two years that made him lose millions of dollars, how he was able to spot the problem, and how taking a step back to find the problem will help you see if your system is maximized to its fullest potential.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(2:19) - Entrepreneurs add potential to business, not solve constraints.(4:56) - HR tasks too time-consuming, system flawed.(6:01) - Use Quad Marketing Calendar to get new talents efficiently.(7:30) - Ascend and resell customers, manage employees.Follow Alex Hormozi’s Socials:LinkedIn&nbs
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The Buy Box: What We Look for in Companies to Invest In | Ep 547
06/06/2023 Duration: 18min"The bigger the investment, the more the leadership team matters.” Today, Alex (@AlexHormozi) talks about the criteria they look for investing in companies, including the importance of cash flow-positive and profitable businesses that are founder-led and have exceptional products or marketing. He also emphasizes the value of finding a niche that's easy to win in and having a compounding vehicle within the business.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(3:58) - Founders lead cash-flow growth(5:02) - The things that make a company attractive to us(8:25) - Compounding loyalty & finding vehicles(10:57) - Recurring revenue & founder fit(13:44) - What is your Buy Box?(16:01) - Word of mouth boosts
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Turning Setbacks into Success (on Diary Of A CEO) Pt.1 - Apr. ‘23 | Ep 546
03/06/2023 Duration: 57min"Our goal is always to hopefully provide more value to a company before they've ever spoken to us." Today, join Alex (@AlexHormozi) as he guests on Diary of a CEO to share his personal story of growing up with immigrant parents and feeling the pressure to fulfill his father's dreams. He discusses his journey of leaving a successful job and starting his own business, how meeting his wife changed his life, and provides insights into entrepreneurship, personal growth, and the importance of believing in oneself. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on Diary Of A CEO's YouTube Channel!Timestamps:(3:05) - Leaving job to start a business, fulfilling father's expec
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Eye of the Tiger | Ep 545
01/06/2023 Duration: 13minWhat drives you to be better? Today, Alex (@AlexHormozi) talks about the one trait that sets successful people apart from others and comparing yourself to a tiger, and how your motivation might not be coming from the right place.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(2:49) - Internal motivation: dark origins, question true desires.(4:10) - Addressing holes for success.(6:32) - Managing headspace and prioritizing tactics.(8:03) - Fear in motivation: insecurity drives, find correct source.(8:59) - Making money when needed: understand why, unlock potential.(11:06) - Building a business bigger than yourselfFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acq
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Why 85-Year-Old You Doesn't Care About Sh*t | Ep 544
30/05/2023 Duration: 14min"I think having an accurate representation of where you’re standing is not bad." Today, Alex (@AlexHormozi) shares the importance of acquiring skills and building confidence through repeated exposure to certain situations. He also talks about valuing one's own opinion over the opinions of others and thinking about the long-term perspective in decision-making.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:40) - Best way to have status is to be confident(2:55) - Give yourself irrefutable proof to combat negative self-talk(5:01) - Transfer domain-specific confidence to multiple situations step by step(8:10) - Always level up from past achievements(10:11) - Deflect judgments, value your own opinion over others
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Balancing Work and Public Life as a CEO (on Don’t Be Sour) Pt. 2 - Feb. ‘23 | Ep 543
27/05/2023 Duration: 48min"I would just say that if what you're currently doing is not working, consider an alternative." Today, join Alex (@AlexHormozi) as he guests on Don’t Be Sour to talk about the balance between running multiple companies and being a public figure. He also discusses the importance of finding a partner who shares your business mindset and how he prioritizes creating content. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on Don't Be Sour's YouTube Channel!Timestamps:(6:23) - Partner Compatibility: Goals, Pitfalls(13:55) - Smart Finances, AI in Life/Business(24:11) - Implications of AI, Task Delegation(35:24) - Journey to Success, Mundane Middle(41:39) - Powerlifting, Ins
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F*ck End of the Week | Ep 542
25/05/2023 Duration: 11minIt’s now or never… Not “later”. Today, Alex (@AlexHormozi) talks about how to change your team’s mindset to acting quickly on bottlenecks, and having a more sense of urgency and efficiency in order to improve your company’s system.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:55) - Shorten the gap between thoughts and reality for success(3:28) - Set the tone for the team to finish tasks by the end of the day(8:07) - Applying pressure to achieve business goals(9:06) - Start with “end of day”, not “end of week”Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition(This episode is a re-run. Original airdate was December 23, 2021)Mentioned in this episode:R
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The Value of Experience in Entrepreneurship | Ep 541
23/05/2023 Duration: 18min“Figure out the person you can provide the absolute most value to.” Today, Alex (@AlexHormozi) shares with us the seven things that entrepreneurs can sell, both in physical and digital formats. He also shares his framework for choosing a product or service to sell, as well as his approach to scaling and making it profitable.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:56) - Types of services and products in physical and digital worlds(4:24) - Choosing which one to sell(7:28) - Transferable skills and experiences for career development(12:19) - The Delivery Cube Framework(15:35) - Maximizing value in product salesFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter
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Why Brand is the Biggest Risk in Investing (on Don’t Be Sour) Pt. 1 - Feb. ‘23 | Ep 540
20/05/2023 Duration: 47min"Strategic buyers tend to buy businesses for more than financial buyers do." Today, join Alex (@AlexHormozi) as he guests on Don’t Be Sour to talk about his background in building and investing in businesses, the importance of understanding a company's value, the risks associated with investing in a brand, and the variables that go into valuing a business. He also emphasizes the need for multiple sources of acquisition and unique mechanisms to give competitive advantages. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on Don't Be Sour's YouTube Channel!Timestamps:(6:07) - Acquisition.com and minority investments(17:36) - Raising money in business(24:10) - Acquisition
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Don't Keep Starting From Scratch | Ep 539
18/05/2023 Duration: 14minMatch the market, not beat it… then you become rich. Today, Alex (@AlexHormozi) talks about why we shouldn’t keep starting from scratch in business, why growth doesn’t always mean “new”, and how creating constraints can make it even more interesting.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:44) - Rethink growth as developing character traits to persist.(4:07) - Match market, create new ends, and understand constraints.(8:32) - Adding constraints makes goals more interesting, learn to sacrifice.(10:20) - Saw success when learned to sacrifice.(12:00) - Learn to sacrifice first to learn how not to later.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquis
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The Only Meals You Need to Change Your Life | Ep 538
16/05/2023 Duration: 13minA diet should be sustainable and easy for you to follow. Today, Alex (@AlexHormozi) shares his personal experience and a five-step process for maintaining a lean physique without feeling like he is dieting. He emphasizes the importance of finding a sustainable eating plan that works for the individual in the long term.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(2:07) - Figure out your goal: gain or lose weight.(6:32) - Change 5-10 meals to change your appearance.(9:39) - Follow a 5-step process for your meals.(12:19) - Try something new if your current plan isn't working.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | AcquisitionMentioned in this episode:Reg
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Why Selling Wasn't Always Second Nature (with Ali Abdaal) Pt.2 - Oct, ‘22 | Ep 537
13/05/2023 Duration: 44min"Find out what the price is and just be willing to pay that price.” Today, join Alex (@AlexHormozi) as he guests on Ali Abdaal’s show to talk about his experience of starting a gym, learning how to sell, and explains how he developed his selling skills through trial and error, as well as investing in a one-on-one course to learn how to run Facebook ads. He also discusses his decision to quit his job and pursue entrepreneurship, despite familial and societal pressure to pursue a more traditional career path. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on Ali Abdaal’s YouTube Channel!Timestamps:(1:39) - Using Sales to Fund a Gym Startup(6:58) - Value of Investing in
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My Process For Making Huge Decisions | Ep 536
11/05/2023 Duration: 11minMistakes love rushed decisions. Today, Alex (@AlexHormozi) talks about his decision-making framework process, how rational decisions are incredibly convenient, and how each decision we make affects almost every aspect of our lives.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(3:06) - Brain chemistry affects decisions; we are emotional decision-makers.(4:16) - Fight confirmation and conviction biases.(6:17) - Rest and eat before making decisions.(7:55) - Get space from day-to-day activities.(8:55) - Make rational decisions by not caring about the outcome.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition(This episode is a re-run. Original airdate
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Why Not All Friends Want the Best for You | Ep 535
09/05/2023 Duration: 21min"People don't actually want the best for you. They want the version of you that best serves them." Today, Alex (@AlexHormozi) shares with us the challenges of pursuing one's dreams and goals while dealing with unsupportive friends. He shares his views on friendship and how it's important to surround oneself with people who believe in one's future self and that not all friends want the best for you.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:45) - Friendship is not a binary term(5:41) - People project their idea of friendship onto us(7:51) - 2 perspectives on burning bridges(11:11) - Prioritize treating the other person as human(13:55) - Learn to enjoy being alone and add value to others(17:21) - Friends
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The Importance of Mindset and Dedication in Entrepreneurship (with Ali Abdaal) Pt.1 - Oct. ‘22 | Ep 534
06/05/2023 Duration: 39min"Everyone knows something.” Today, join Alex (@AlexHormozi) as he guests on Deep Dive with Ali Abdaal to talk about various topics related to entrepreneurship and making money, including pricing strategies, achieving multiple millions, and transitioning from a low-income job to a six-figure income. He also offers advice on how to achieve financial success and stresses the importance of having the right mindset and dedication. This is part 1 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on Ali Abdaal’s YouTube Channel!Timestamps:(1:39) - Pricing strategies and achieving millions(8:41) - Transitioning from employee to entrepreneur(16:16) - Trading time for money to learn & pay d
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Volatility vs. Risk | Ep 533
04/05/2023 Duration: 18min“Wealth is not a number, it’s a ratio.” Today, Alex (@AlexHormozi) talks about a conversation he had with one of his salespeople on how they can increase their wealth by knowing the difference between volatility and risk as well as some practical plans of action that are way more fulfilling than what people think ultra-wealthy is all about.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:58) - Don’t listen to people poorer than you & volatility vs. risk(5:13) - have a strong income-to-expense ratio.(7:29) - Pay off high-interest cards, dollar cost averaging, and acquisition channel(12:24) - Track, don’t slack. Look at your bank account every day.(14:35) - Recap of action planFollow Alex Hormozi’s Socials
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Your Market is Not Capped | Ep 532
02/05/2023 Duration: 18min"Your market isn't capped. Your mindset is capped." Today, Alex (@AlexHormozi) talks about how entrepreneurs often think their market is saturated when in reality their mindset is the limiting factor. He provides a framework for expanding into new markets, and emphasizes the importance of taking the time to build a successful business.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:03) - starting a new business is not the answer(2:25) - Look at the platforms & methods. What haven’t you done yet?(5:10) - 5 directions under the pyramid of markets(11:33) - Your market is not saturated(12:32) - Takes time to build big sh*t, have an entrepreneur checklist(14:56) - Provide most value by absolute metrics in te
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From Vision to Reality: Building a Successful Business (with Ryan Pineda) Pt.2 - June ‘22 | Ep 531
29/04/2023 Duration: 29min"I think the relationships and the feeling you give those people is longer lasting than the education." Today, join Alex (@AlexHormozi) and his wife Leila (@LeilaHormozi) as they guest on Ryan Pineda’s Show to discuss the success of their e-learning business and the importance of providing a great user experience. They also touch on their personal relationship and share insights on navigating the current economy. This is part 2 of the interview.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Check out the episode on Ryan Pineda’s YouTube Channel!Timestamps:(2:08) - Personalized experience enhances the value of the program(5:31) - Writing process for $100M Offers(9:11) - Building communities & working together with Le