Elite Expert Insider

Melanie Johnson and Jenn Foster, co-owners of Elite Online Publishing, interview Lori Wallace, founder of Career Ecology. Lori shares insights on navigating the complexities of today’s job market. Discover transformative strategies for crafting a standout resume, leveraging LinkedIn, and understanding the psychological challenges of job hunting. Whether you’re starting out, transitioning careers, or elevating your job search, Lori's expertise offers a fresh, empowering approach to professional success. Join us for a conversation that’s sure to change the way you view and tackle the modern employment landscape. Learn More: https://www.careerecology.com/podcast/elite Learn More: https://eliteonlinepublishing.com/blog/

Melanie Johnson co-owner of Elite Online Publishing, interviews CJ Martindale & Jason Jaggard about their transformative journey from unique career beginnings to becoming influential executive coaches. They dive into the innovative concept of 'Meta Performance' and the impact of ontological coaching, providing insights on transcending traditional high performance to achieve extraordinary personal and professional growth. Learn More: https://novus.global/ Learn More: https://eliteonlinepublishing.com/

In this episode of Elite Expert Insider, Melanie Johnson, co-owner of Elite Online Publishing, sits down with Kyle Roof, an SEO expert with an extraordinary journey from trial lawyer to SEO expert. Melanie and Kyle delve into the world of Search Engine Optimization, unpacking the essentials for achieving online success. Kyle Roof shares his profound insights on optimizing for Google, the significance of having dedicated web pages for targeted keywords, and the dynamic nature of SEO strategies. Learn More: https://kyleroof.com/ Learn More: https://eliteonlinepublishing.com/  

Melanie Johnson co-owner of Elite Online Publishing and Julie Solomon Cotuno, interview David Solomon about the world of high-stakes business, family values, and the pursuit of a meaningful legacy. He opens up about the challenges and triumphs of his career, from securing a significant loan to jumpstart his ventures to mastering the art of hotel acquisition and management. 

Jenn Foster co-owner of Elite Online Publishing, interviews Shawn Finnegan, an Investor at TaxHive about his entrepreneurial journey, shedding light on how he transitioned from disliking accounting to becoming a key innovator in tax solutions for small businesses. He offers deep insights into the intricacies of tax benefits, the impact of strategic partnerships, and the transformative power of a well-executed business idea. Learn More About Taxhive: https://taxhive.com

Jenn Foster co-owner of Elite Online Publishing, interviews Dr. Brad Montagne about the world of functional medicine and his expertise in addressing chronic illnesses, including Lyme disease. Join them as they uncover the truth behind Lyme disease, dispel common misconceptions, and explore the holistic approach Dr. Brad takes to restore health and wellness. Learn More About Dr. Brad Montagne: https://healthfullyu.com/ Learn More About Elite Online Publishing: https://eliteonlinepublishing.com/  

Join Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing as they interview Jamie Mittelman, the founder of Flame Bearers. Discover how her dedication led to the creation of Flame Bearers, the first storytelling platform that elevates the voices of women Olympians and Paralympians from over 70 countries. Jamie shares her vision for addressing the gender disparity in sports media coverage and her commitment to providing a platform for unheard voices. Learn More About Jenn & Melanie: https://eliteonlinepublishing.com/about-us/ Learn More About Jamie Mittelman and Flame Bearers: https://flamebearers.com/

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, explore AI implementation, personal branding, mastering webinars, and innovative marketing strategies. Discover how to embrace new technologies and tell your unique story to elevate your business and brand. Learn More About Jenn & Melanie: https://eliteonlinepublishing.com/about-us/

Join Melanie Johnson and Jenn Foster with guest Mickey Kennedy, the founder of eReleases. Discover the secrets to crafting captivating press releases, making your news stand out in a crowded digital landscape, and leveraging the power of storytelling to connect with your audience. Mickey shares his journey from a background in creative writing to becoming a PR expert and offers valuable insights into the world of media, earned credibility, and the SEO benefits of press releases. If you're a business owner, author, or anyone looking to elevate their brand and reach a wider audience, this episode is a must-listen. Learn More About Jenn & Melanie: https://eliteonlinepublishing.com/about-us/ Learn More About Mickey Kennedy: https://www.ereleases.com/

Join hosts Melanie Johnson and Jenn Foster as they dive into inspiring conversations on leadership, personal growth, and the art of achieving your maximum potential. In this episode, they're joined by Andy Hite, a leadership expert who shares invaluable insights on overcoming uncertainty, embracing failure, and leading by example. Discover how to create actionable plans, build resilience, and take your journey from fear to success. Tune in for a dose of motivation and practical advice to elevate your leadership skills and unleash your full potential. Learn More: https://www.scalingminds.com/

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Matthew Massey, the founder of Champagne Madame Zéro, to learn his journey from his early days in the oil industry to becoming a champagne connoisseur and successful entrepreneur. Learn more about Matthew Massey: https://www.linkedin.com/in/matthew-massey-b7618911/ Learn more about Champagne Madame Zéro: https://www.madamezero.com/

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, dive deep into the world of thought leadership, branding, and personal growth. Explore the power of thought leadership, the journey from CEO to thought leader, and the many ways a book can serve as the cornerstone of your personal and professional growth. What You’ll Learn In This Episode: How to establish authority. How to repurpose content. How to build a legacy. Quotes: "So I want to say when you create a book, you know, for your company, you're branding yourself number one, making yourself a thought leader, giving yourself extra authority, credibility, making that circle bigger. But what you're also doing is creating miles and miles of content that you can use for social media." (5:00) "How do you stand apart and what do you want to be talking about and services you want to be delivering afterwards? What's that next step in your journey?" (10:34) "I really think that a book is a really good way to brand yourself and really that bring

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Mark Stern, the owner of the Custom Box Agency, to uncover the strategies, creativity, and ROI behind customized boxes. What You’ll Learn In This Episode: How to create memorable customer experiences. How to integrate custom boxes into your business. How to maximize ROI with your custom box. Quotes: "Typically, Swag is where I see boxes get really expensive but my take on branded versus unbranded at the end of the day, what I care about is a connection point." (04:43) "We like to control the process because it just allows us to provide a more seamless experience for you. So I know we can get better pricing." (13:21) "Make sure you have that baseline for ROI, those numbers should be across the process. But typically what we see is we've had clients that have doubled sales on the front end, and doubled their conversion rates on the back end." (21:18) About Mark Stern: Mark Stern understands the value of time in the world of entr

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, Interview Suzanne Peters, the founder of Women to Women Network, about highlighting the importance of overcoming imposter syndrome and supporting fellow women entrepreneurs. What You’ll Learn In This Episode: How to overcome imposter syndrome. How to collaborate with your community. How to invest in yourself. Quotes: "We give other people so much grace, yet it's one of the last things that we tend to give ourselves." (05:12) "So when you look into the network and get out there, don't just think about what's in it for me. Think about how can I support this business?" (09:50) "My advice is always to find someone who is doing what you want to do. Someone who is where you want to be. But when you find that person, be willing to invest. Make the sacrifice and do whatever it takes so that you can learn from them, learn everything you can from them and apply it to your business and your business is going to explode." (13:59) About Suzanne Pete

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, Interview Jones Loflin a seasoned speaker and author with nearly three decades of experience. Jones shares invaluable insights on how to juggle the demands of life effectively, prioritize your time, and become a successful speaker. What You’ll Learn In This Episode: How to prioritize your time effectively. How to enhance productivity. How to transition into professional speaking. Quotes: "It's not about balance. It's really about knowing where your time and energy need to be focused on in the moment?" (05:31) "I think you have to give yourself some grace. Remember, as a ringmaster, you're going to take control of discretionary time you have. It doesn't mean you control everything. You're going to have fires, animals get out in the circus or you know, something breaks and they have to stop and fix that." (07:35) "You know, there's nothing like creating a little sense of urgency and accountability but it takes time. And yes, social media a

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, Interview Lisa Wise about her captivating story of growing up in challenging circumstances, her early experiences as a relentless entrepreneur, and her transition into the realm of property management with a unique and compassionate approach. What You’ll Learn In This Episode: How to foster an inclusive workplace. How to align your business with core values. How to become an influential leader. Quotes: "When you're not thinking about creative consumption and creative procurement, that's a very practical and tangible way of saying, can I do good and save money at the same time and time you can, there are so many ways of looking at things that can impact your business favorably and impact the world favorably." (07:42) "You can get places faster by being curious yourself about who's done things well and reteach yourself how to lead in a way that makes sense and feels fulfilling to you and to the people you're leading and a well led organiza

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, Interview Mary Ann Pruitt about the keys to crafting compelling video content, navigating the complexities of AI in marketing, and ensuring a memorable and valuable experience for your target audience. What You’ll Learn In This Episode: How to customize your advertising. How to diversify your advertising. How to leverage AI in marketing. Quotes: "Traditional marketing is not dead. We have to use each tactic and its strength, but we do have to start using them together. We have to look at the strengths in traditional, and the strengths in digital." (04:17) "Each generation consumes media differently, and also expects something different out of their media." (11:07) "We've been forward focused on AI for years, but I like to say human driven AI, because your AI is only as good as the information you're giving it." (17:16) About Mary Ann Pruitt: Mary Ann started her career in media by working as a senior sales executive for some of the nati

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, Interview Jonathan Jay about finding motivated sellers, leveraging other people's money for acquisitions, and setting up businesses to be sold profitably.  What You’ll Learn In This Episode: How to buy a sustainable business. How to leverage other people's money. How to plan strategically for business sales. Quotes: "You are buying a business, not a job. Go for larger businesses that can support a management team, so you don't end up just operating the business day to day." (03:30) "The earlier you start the planning process, the better. And it's all about systemizing your business to make it easier for someone to buy it." (11:06) "You need to know how to buy a business, so you can control the deal and make it very much your deal." (17:42) About Jonathan Jay: Jonathan Jay has been an entrepreneur since dropping out of university at age 19. Now 50 years old, he has built businesses in publishing, digital marketing, adult education and co

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Marla Albertie, the founder of Truth Speaks Group, about achieving work-life integration, breaking free from the traditional concept of balance, and finding harmony in our everyday lives. What You’ll Learn In This Episode: How to Shift Your Mindset from Balance to Integration How to Make Small, Consistent Efforts How to Empower Teens with Essential Life Skills Quotes: "Change your mindset. When you balance something, you are having to learn to think differently about your life." (05:15) "Start small and be consistent. Dedicate just a few minutes each day to your goals, and you'll be amazed at the progress you can achieve over time." (07:39) You have to believe in your idea first. Before you get on the bandwagon. You have to first believe that you need that coaching." (15:47) About Marla Albertie: Marla J. Albertie, has lived on board a United States carrier therefore, she feels she is unstoppable. As a native of Jacksonville,

Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Lauren Golden about identifying your unique skillset, finding the low-hanging fruit of freelance opportunities, and building a thriving freelance business from the ground up. What You’ll Learn In This Episode: How to leverage AI. How to identify your strengths. How to freelance and be a Mom. Quotes: "Robots aren't humans. They don't have the emotional intelligence that a human can bring to the table, however, you can actually train AI to understand your client's voice." (11:56) "Confidence isn't what you need. You need courage. You are gonna feel afraid. I feel afraid all the time. I've just now got eight years of getting my reps in, and doing it anyway." (12:47) "Take that first courageous step. I promise you everybody who's already gone before you probably was scared too." (13:41) About Lauren Golden: Lauren Golden loves helping mamas free themselves from the 9-5 grind. She launched The Free Mama Movement to show working mom