Third Paddle Podcast

One of the things that I run into a lot with business owners is they say, "I don't have any experience leading projects." I don't think that that's really true. I'm going to challenge that assumption on this show, and here's why. Everything that you do in your life is a project. Get tips on why you're a pro and how to get started.  Download a copy of The Crazy Simple Sweet Spot to Reach Your Goals and get access to our entire Business Accelerator Free Resource Library.  We talk about Taking Aligned Action. I created a $47 course to guide you through what that means. You can access it on my website.  Leave us a comment or question about the show and we will do our best to cover it on a future episode.  WCB Podcast Projects Series: Your Life And Business Are A Series of Projects Demystifying the Most Successful Business Projects How to Choose Your Business’ Next Project How to Start Planning Your Business Projects About Host Jen McFarland Jen McFarland loves the power of projects, intentionality, and

On this week's show, we're going to wrap up our goals series and talk about why who you are is the heart of your business path.  If you'd like to learn the Crazy Simple Sweet Spot to Reach Your Goals download your copy today.   WCB Podcast Goals Series: How to Harness Your Ideas to Reach Your Goals The Importance of Goal Setting in Business How to Prioritize Your Business Goals   References: Spirituality & Sass with Starr Sheppard-Decker E-Myth Book 

On this week's show, we talk about how to prioritize your goals. Not only which goals are you going to want to get done, but how are you going to get them all finished? All that and more here on Women Conquer Business. If you'd like to learn the Crazy Simple Sweet Spot to Reach Your Goals download your copy today. WCB Podcast Goals Series: How to Harness Your Ideas to Reach Your Goals The Importance of Goal Setting in Business References: 6 Strategies for Setting Business Goals and Priorities 5 Simple Techniques to Prioritize Your Most Important Goals 4 Ways To Prioritize Your Business Goals This 100-Year-Old To-Do List Hack Still Works Like A Charm

This week we talk about the importance of setting goals in business. We use a real-life example to bring SMART goals to life so you know exactly why goal setting is the heart of your business. This isn't some boring discussion about goals. This is how my parents went into overdrive once they got specific about selling their house. Yeah, a real-life example, to help you frame and see the importance goals have in life and in business. If you'd like to learn the Crazy Simple Sweet Spot to Reach Your Goals download your copy today. WCB Podcast Goals Series: How to Harness Your Ideas to Reach Your Goals How to Prioritize Your Business Goals References: The Importance of Setting Goals in Business The Importance of Setting Goals for a Business Five Reasons Why Goal Setting will Improve Your Focus Benefits of Goal Setting  

How to harness your ideas to reach your goals. Do you have more ideas than you can handle? Do the ideas get garbled with all of the other 'to do' list tasks? Sometimes it feels overwhelming and like you'll never reach your goals. This show will help you harness your ideas so you know what's important (and what's not) so you'll be able to reach your goals. References: How to Get Started With Brain Dumping Sticky learning: Digital brain dumps with Flipgrid and Socrative The Eisenhower Matrix Canvas Ready for More? Once you know what your goals are.... how do you go about achieving them Learn the three simple steps that make up the 'sweet spot' you need to reach your goals. Get The Crazy Simple Sweet Spot to Reach Your Goals (free!) Running a business is hard enough, you don't want to be working against yourself... literally. This content-rich mini-course will take you through the essential steps you need to take so you can launch into the next phase of your business... aligned and assured. Get Taking A

The 2019 word of the year affects everyone — whether you run a business or not. I'm joined this week by my great friend, creator, writer, podcaster, and producer, Liz Zirk, as we tackle the 2019 Oxford Dictionary's word of the year and shortlist. This episode is fun and thought-provoking. Liz is interviewing/quizzing JenExploring the word of the year and shortlisted wordsWhat are some of the challenges we face in making a difference?What can we do to help? Things We Mention Oxford's 2019 Word of the Year Oxford's 2019 Word of the Year: Shortlist The wrong NetZero Leonardo DiCaprio responds after Brazil's President blames actor for Amazon forest fires The Pulse of Plant-Based Eating Related Episodes (all from the Third Paddle) What the 2018 Word of the Year Says about U.S. Culture Why Your Entrepreneurial Spirit is Important Behind-the-Scenes Get to Know Jen Holiday Mashup

Michael Jonas is an attorney who helps his clients become Rational Unicorns. On this show, you'll learn what that means, why attorneys and small businesses really do need to get along better, and that there are people out there who can support your small business from a legal standpoint that won't cost an arm and a leg. Michael's journey into entrepreneurshipBusiness and community building baked into the business modelHaving a values-based and benefit-based business - and how you can stand up for what you believe in and continue to be successfulWhy the name Rational Unicorn?Why you need to be a Rational Unicorn, tooThe top 3 things you need to get to cover your legal basesPreventative law vs. transactional law - what's the difference?Community events How to reach Michael: Website Events Facebook Instagram LinkedIn

Welcome to this encore presentation of Why Procrastination Isn't About Self-Control & Time Management. What if I told you procrastination wasn't about self-control? Before you beat yourself up about your self-control or buy another time management app, learn why you procrastinate. Episodes we mention #55: Creating Marketing Systems to Scale Your Business with Kronda Adair #35: Vulnerability and Imposter Syndrome with Allison Kinnear Procrastination articles referenced Procrastination: A Scientific Guide on How to Stop Procrastinating Procrastination Why You Procrastinate (It Has Nothing to Do With Self-Control) The Procrastination Equation: How to Stop Putting Things Off and Start Getting Things Done by Piers Steel, Ph.D. (Kindle; Audible; Hardcover; Paperback)

Join us for a fun, broad-based interview with Elizabeth Case, as she shares her journey from small business marketing to leading a political campaign, and the similarities between local business marketing and political marketing. We also talk about pop culture. [Explicit] A few of the things we talked about: Schitt's Creek Parks & Recreation History of Pawnee Paddle Your Canoe SNL PSL Summer's Eve video About Elizabeth Case Elizabeth Case brings more than 17 years of business development and sales experience, with a variety of companies from retail to nonprofit management. She is passionate about relationship development, consistent communication and follow up. In 2011 Elizabeth “drank the kool-aid” of entrepreneurship and started Yellow Dog Consulting. A marketing and sales consulting firm focused on the small business owner. Yellow Dog Consulting is designed to help growing businesses setup the foundation and building blocks of their marketing and sales efforts. Elizabeth is also a huge pop cu

Win Charles is a force to be reckoned with. She's single-handedly dismantling the limiting beliefs people have about cerebral palsy and other chronic conditions. We talk about what cerebral palsy is, how people can get access to resources, and what to do when people engage in inappropriate staring. Things we talk about Dan Can Shred Jen's appearance on Ask Win Podcast Ask Win Podcast A Diary of a Fashionista (Artwork from C.P.) Podcast Women Conquer Business Interview with Kelly Mendenhall Win Charles on A Non-Mom Happy Hour Meet Win Charles Born with Cerebral Palsy, Win Charles has defied the odds by becoming an author. Her memoir I, Win is an amazing story of how she remembers her life through the years of having a condition called “CP”. As a competitor in the Kona IronMan Triathlon, CEO of her own jewelry design company, and motivational speaker, Win Charles truly is an inspiration to many. Today Win Charles tours the country, speaking to schools and institutions to raise awareness about cerebral

Just a quick recording to let you know we're still here, still working, and we have some really cool stuff in the pipeline... just for you! 

Have you ever done something totally strange (and yet at the same time perfectly safe) and have it turn out to be the most awesome thing ever? Yeah, sometimes risk is like that. If we spend our lives being too risk-averse, we are giving up joy without even knowing it. Here's how to avoid that.  Get The Crazy Simple Sweet Spot to Reach Your Goals (free!)

Starr Sheppard-Decker shows us the sassy side of spirituality. Hold onto your hats, get ready for some irreverent - and reverent - spiritual talk with a side of sass and a dash of 13-year-old boy humor. Probably *not* for traditional religious folk. How to get in touch with Starr: Website Facebook Business Facebook Page Starr Stuff

All those victories, and times you second-guess yourself? Those are the business experiences that provide you with opportunities to get to know yourself on a deeper level. These mini-spiritual journeys make you a better person, leader, and business owner.

Has anyone ever told you that you can't show compassion and empathy AND be successful in business? Brand Strategist and author Maria Ross is here to set the record straight on cash flow, creativity, and compassion.  Meet Maria Ross Maria Ross is the founder of Red Slice, a consultancy that advises entrepreneurs, startups, and fast-growth businesses on how to build an irresistible brand story and authentically connect with customers. She is a keynote speaker who regularly speaks to audiences on marketing and building an engaging brand story that drives growth and impact. She is the author of The Empathy Edge, Branding Basics for Small Business and The Juicy Guide Series for Entrepreneurs. Maria started her career as a management consultant with Accenture and went on to build marketing and brand strategies for multiple companies, including Discovery Communications, Monster.com, BusinessObjects (now SAP) and many other startups and technology leaders, before starting her own business. As a brand strategist, s

Tired of feeling like you're connecting with an automation more than a brand, business, or person? So am I. And so is Angela Henderson. She talks about another way. It's called human-to-human marketing. And you're going to love it! Meet Angela Henderson Founder of the highly successful online store Finlee and Me, Angela taps into the decade's worth of knowledge of how to grow a thriving enterprise and pours it into her business consulting clients. As a business consultant, she partners with start up and small businesses to grow their brands through hands on support, ensuring foundations are laid in order to leverage growth. Her skills were honed at the helm of Finlee and Me, where she learned everything from branding, PR, sales funnels, email marketing, website, copy, SEO and more. She knows what it truly takes to have a strong brand, consistence sales, steady growth and over all dedication. Angela has been featured in the media including Talking Lifestyle with Ed Phillips and David Koch, Inside Small Busin

This week we meet Kate Bradley Chernis, Co-Founder and CEO of Lately, artificially intelligent-powered marketing software that automatically turns blogs, videos, and podcasts into dozens of amazing social posts. This former DJ, talks about the music industry, raising $3 million, and marketing best practices. About Lately Lately is artificially intelligent-powered marketing software that automatically turns blogs, videos and podcasts into dozens of amazing social posts. It then amplifies those social posts across unlimited employee, stakeholder or franchisee location accounts, so that companies can syndicate coordinated messaging at scale. Use cases include brand marketing, employee advocacy, social selling, executive thought leadership management and personal social media communications. Lately: https://www.trylately.com/ Facebook: https://www.facebook.com/trylately Kate Bradley Chernis: https://www.linkedin.com/in/katebradley/  

Hustle culture isn't bad... until it is. Key Takeaways: What does it mean to hustle, anyway? The problem with hustle for the sake of hustlingHustle & burnoutThe difference between you and the gurusWhat to do instead

This week we meet Kelly "Nerdzilla" Mendenhall, a recovering nonprofit professional living with chronic pain, who's also building a business from her couch, and crushing it on her podcast. Oh, and she has a wicked sense of humor — just like Jen. Get ready for stories, swearing, and lots of laughs. Key Takeaways What is a 'Spoonie'?Living with chronic painGaslighting from doctors; and advocating for yourself to get great healthcareConducting business from the couchBeing a kickass podcaster on A Non-Mom Happy HourLife as a woman who doesn't have children in the working worldNetwork marketing done right (so your friends don't hate you - yes, Jen mentions yoga pants/acne cream in Facebook Messenger LOL) Meet Kelly "Nerdzilla" Mendenhall Kelly Mendenhall is recovering nonprofit professional living in Middle Tennessee, USA. Growing up in post-industrial era Flint, Michigan, Kelly received her Bachelor’s of Science and Master’s in Public Administration from Eastern Michigan University, determined to change the w

Key Takeaways: Jen shares wisdom from a recent Lyft driver about burnoutWe meet Rose Désauguste, Founder of HueLixirWe talk about strategies you can use to build your business and start-up faster, without breaking the bankWhy we need to start with ourselves, build better leadership, and get clearboth inside and outside our organizations Rose Désauguste is an impact entrepreneur and founder of HueLixir. HueLixir is a mission-driven digital transformation agency that helps other mission-driven startups to scale sustainably with branding, strategy, software development, and Agile consulting. Rose has led Agile transformation at some large corporations, including Fortune 100 companies, and she leverages her corporate experience to help drive social change through HueLixir. Rose’s mission is to empower people to achieve their highest potential through the businesses they consciously create in the world. She is a strong advocate for purpose-driven leadership and holistic wellness for entrepreneurs. Website: htt