Inside Aesthetics

Episode 287 hosts Dr Felix Bertram, a Dermatologist and serial entrepreneur based in Switzerland. In this podcast we do something very different and look beyond the business strategies of earning money from aesthetics. We discuss the importance of financial freedom, budgeting, and various investment options such as savings accounts, term deposits, stocks, property, gold, and cryptocurrency. We emphasize the importance of starting early, understanding the power of compound interest, and seeking professional financial advice. Our conversation also highlights the differences between venture capital, private equity, and the importance of having a succession plan for business owners. The episode ends with practical advice and insights for professionals seeking to enhance their financial literacy and future-proof their wealth. 00:00 Introduction 00:51 Today's Special Guest: Dr. Felix Bertram 01:10 Wealth Creation for Professionals 04:51 Understanding Financial Freedom 05:56 Defining Passive Income 18:19 The Importa

In our new 'Industry Updates' we'll bring you up to speed about news and reactions to pressing and important issues. These episodes will be published ad hoc and as soon as we can get them out. They do not replace our regular Friday podcasts and will be titled differently to help differentiate them. Chapter 3 of our Industry Updates hosted Jason McHeyzer, National Director of AHPRA (Australian Health Practitioner Regulatory Agency). With regulations very much in the Australian headlines yet again, we delve into the complexities of regulation within the cosmetic industry. We aim to clear up the confusion surrounding AHPRA’s role and its efforts to ensure a safe and fair practice environment - for both our patients and the practitioners. Jason elaborates on the balance between patient safety and ethical practice. We get the regulators perspective on what sparked their clamp down on cosmetic surgery and with it, non-surgical cosmetic treatments. The discussion also covers the process of handling complaints behind

Episode 286 hosts Sam McEwin (Director of BizWisdom) from Melbourne, Australia. BizWisdom is an outcome-focused marketing agency who help reduce the burden of an increasingly complex digital landscape. We discuss the importance of using compliant strategies in digital marketing given the current regulations for cosmetic clinics. Sam shares his insights into reaching new clients, retaining existing ones, and standing out in a commoditized and competitive landscape. Our conversation covers the impact of SEO, social media, and email marketing, as well as unique tactics such as podcast advertising and direct mail. The episode provides valuable advice for small business owners on how to allocate budgets, create cohesive marketing strategies, and effectively use various channels to amplify their message.    00:00 Introduction   00:17 Guest Introduction: Sam & Biz Wisdom   01:12 Challenges in Aesthetic Marketing   02:11 Digital Marketing Strategies for Clinics   04:47 Understanding SEO and Paid Ads   07:02 The I

In these new 'Industry Updates' we'll bring you up to speed about news and reactions to pressing and important issues. These episodes will be published ad hoc and as soon as we can get them out. They do not replace our regular Friday podcasts and will be titled differently to help differentiate them. Chapter 2 of our Industry Updates was an unscripted recording hosting Dr Gabi Caswell, a Cosmetic Physician from Queensland, Australia. Our discussion revolves around the evolving landscape of cosmetic medicine regulations in Australia. We explore the importance of continual professional development, the implications of corporate models on patient care, and the responsibilities of practitioners to uphold safety and standards. Dr. Caswell emphasizes the need for robust education within the industry and reflects on her extensive experience, sharing insights into past practices and future directions for ensuring high-quality patient care. The episode also touches on the potential consequences of the changing legal e

NEW! In our new 'Industry Updates' we share news about pressing and important issues. These episodes will be published ad hoc and they do not replace our regular Friday podcasts! Chapter 1 of our Industry Updates was impromptu recording with Dr. John Holbrook and Dr. John Delaney from Fresh Clinics. Being the biggest compliance and scripting company in Australia, we quickly arranged this talk to discuss the impact of the Queensland Health fact sheet. This has sent shockwaves across the state and the wider injecting community around Australia. The document was released by Queensland Health in December and it highlights a number of regulations including the purchasing and storage requirements for Schedule 4 medications and the necessity for having doctors physically on-site in nurse-owned clinics. Our guests share insights from their own conversation with the regulators, their webinar feedback with their nurse customers and the broader implications for Australian cosmetic clinics. Our guests conclude by emphasi

Episode 285 re-hosts Woodrow Wilson, a professional photographer and the founder of 'Clinical Imaging' based in Melbourne, Australia.  We revisit this topic after last discussing it with Woodrow way back in episode 90. We discuss advancements in clinical photography, the pitfalls of using iPhones and iPads for clinical photos, the significance of consistent lighting, the ethical and legal aspects of patient photography, and the impact of AI on the industry.  Woodrow also shares insights from his global experiences, emphasizing the critical role of high-quality, objective clinical images in patient trust and marketing within the aesthetics field. IA OFFER! Save 10% off any install & equipment with Clinical Imaging - click here for more information 00:00 Welcome & re-introducing Woodrow 00:58 The Evolution of Clinical Photography  03:40 Woodrow's Journey into Clinical Photography  06:52 Understanding Clinical Photography  08:40 The Importance of Professional Photography Systems  13:34 Challenges and Mis

Episode 284 showcases our hosts Dr Jake Sloane & David Segal. In our 'What's trending in Aesthetics?' episodes we discuss popular topics doing the rounds on social media, issues being debated in injector forums or items showcased on the news. We'll cover controversies, big stories and themes that have got injectors and our industry talking. In Chapter 8 episode we delve into: 00:00 Introduction 00:54 Personal Updates and Upcoming Events 03:33 Business Strategies for the New Year 04:09 Understanding Gross Margin and Pricing 15:52 Getting Back To Basics Of Skincare and Treatments  26:45 Ethics in Aesthetic Marketing 31:54 Debating the Role of Pioneers in Medical Innovation 33:16 The Impact of Social Media on Medical Opinions 35:08 Community Notes: A New Era of Fact-Checking 38:10 Criticism Of DOAC Podcast and the Importance of Independent Research  39:36 The Influence of Social Media Personalities in Medicine 41:47 Celebrity Critiques and the Ethics of Public Speculation 48:27 The Rise of Ozempic Face and I

Episode 283 hosts Bita Zadeh Farell, an Anaesthesiologist from , USA. Bita joins us in the 25th chapter of our series called 'The Injector Diaries'. These episodes feature in depth conversations, stories and experiences from injectors around the globe. Each injector brings their own unique take on things and we showcase every level of type of injector, from newbies to masters. We'll explore how and why they chose to inject, why they favour using certain products, look under the hoods of their clinics and aim to inspire our injector listeners. 00:00 Welcome to 2025! 00:08 New Year Plans and Reflections 01:34 Supporting the Podcast 02:57 Introducing Dr. Bita Farrell 03:38 Dr. Bita's Journey from Iran to the US 04:27 Discovering Aesthetics 07:03 The Art and Science of Injecting 18:40 Building a Successful Practice 23:28 Challenges and Lessons Learned 38:03 Holistic Approach to Aesthetics 49:49 Understanding Patient Relationships 52:03 Setting Expectations and Saying No 56:10 Challenges with Specific Treatments 0

Episode 283 showcases our hosts Dr Jake Sloane & David Segal. In our final podcast of the year we launch a new mini-series called 'The Entrepreneurs'. These episodes will focus on pioneers in the business world. Our entrepreneurs will share their stories of success, failure, life-changing lessons and big decisions that they made. We'll showcase guests from all sorts of backgrounds to inspire our listeners. In Chapter 1 David shares his journey in aesthetics from the very beginning. From starting importing lasers from China with absolutely no experience, a chance opportunity led to him founding and managing the hugely successful 'Cosmos Clinic'.  After another chance meeting at an event, he was then invited to become the General Manager of Laser Clinics Australia - now the world's biggest chain clinic with over 250 locations in numerous countries.  These early successes led David and his partners to set their sights on the surgical world. They founded 'The Cosmetic Institute' (TCI) and within just 2 years

Episode 281 hosts Richard New (CEO) and Ashlee Middleton (Commerical Sales Manager) of Laseraid. In this episode we discuss the shifting focus in the industry towards skin and device-led treatments. Our guests describe Laseraid's unique business model that offers affordable access to aesthetic devices through subscription, rent-to-own or outright purchasing options.    We explore the company's origins, its comprehensive service and support system, and its consultative approach to help clinics choose the right technology. We also delve into the challenges that clinic owners face when integrating new devices, from economic pressures to ensuring technology meets clinical and financial needs. We highlight the importance of researching and planning before investing in aesthetic technology and emphasize the flexibility and support that Laseraid provides.   00:00 Introduction and Context 00:36 Meet the Experts: Richard New and Ashley Middleton 00:59 The Evolution of Laseraid 02:13 Understanding Laseraid's Business

Episode 280 hosts Victor Snyders, the CEO of Skin Renewal from Johannesburg , South Africa.  In 'The Business of Injecting' episodes we host injectors and clinic owners to discuss all aspects of the business side of their clinic. We analyse their financial struggles and challenges, difficult decisions, friction points, staffing, hiring, firing and other topics relevant for aesthetic business owners. 00:00 Introduction 02:38 Meet Victor Snyders: Co-Founder of Skin Renewal 04:05 The Origin Story: From Side Hustle to Full-Time Business 07:17 Navigating Early Challenges and Growth 12:55 Strategic Decisions and Business Philosophy 27:53 Current Scale and Operations of Skin Renewal 39:34 Consultation Process and Patient Care 43:02 Advice for Aspiring Business Owners 46:43 Planning Your Exit Strategy 47:00 Challenges of Selling a Medical Practice 47:55 Acquiring and Integrating Businesses 48:47 Private Equity and Risk Profiles 49:33 Valuing a Business Beyond Revenue 51:07 Building a Sustainable Work-Life Balance 53:

Episode 279 hosts Charlie Abboud (Head of InstantCosmetics) & Dr Built Varinporn Amporndanai (Medical Director of InstantCosmetics).   InstantCosmetics is an Australian-based platform that provides cosmetic injectable scripting, training, medical compliance and product sales.   In this episode we discuss our guests roles within the company, what InstantCosmetics offers and it's key points of difference amongst other service providers in Australia.    This podcast was supported by InstantCosmetics   ***Special Offer: Get one months FREE scripts if you sign up before the end of 2024 and place your first stock order. Click this link to apply and don't forget to mention that this offer was from Inside Aesthetics podcast***    00:00 Introduction 00:28 Catch-Up and News 01:19 Apple's Patreon Fee Controversy 02:13 Introducing Our Guests: Charlie Abboud and Dr. Built 02:47 Charlie's Journey in the Aesthetic Industry 10:19 Dr. Built's Background and Role 13:10 Understanding Instant Cosmetics and Its Services 16:05

Episode 278 hosts Dr Steven Land, a Cosmetic Physician from Newcastle, UK.  In September 2024 a 33 year old patient named Alice Walker tragically died after a non-surgical liquid BBL procedure in the UK. The procedure was performed by an injector with no medical qualifications called Jordan James Parke. He and the clinic owner were arrested on charges of manslaughter but have since been released. We discuss the circumstances surrounding this case and the wider implications due to the unique lack of regulations in UK aesthetics. Steven joins us for Chapter 7 of our 'What's trending in Aesthetics?' mini-series. In these episodes we cover topics that have got injectors talking on social media or been in the news. We'll cover controversies, big stories and themes that affect our speciality. 00:00 Introduction and Guest Welcome 01:52 The Tragic Case of Alice Webb 03:33 Speculations and Medical Insights 07:47 Unregulated Practices and Risks 12:34 Non-Medical Injectors and Legal Loopholes 17:38 Regulatory Challenge

Episode 277 showcases our hosts Dr Jake Sloane, David Segal and no less than eight special guests!  In this weeks podcast we do something a bit different, documenting IA's recent trip to the Alma Academy in Pattaya, Thailand. Alma are a leading energy-based device company and invited Dr Jake & David to join their globally-renowned educational event. Here they spoke to a number of Alma's key staff and global KOL's and we share short clips of our conversations with: Lior Dayan (Alma President & CEO) Tal Burgan Rosen (Alma Chief Marketing & Strategy Officer) Dr Dean Berman (Alma Chief Medical Officer of Alma) Francesa Ham (Vice President of Marketing North America( Spencer Detter (Vice President of Sales North America) Professor Ofir Artzi (Dermatologist, Israel) Dr John Sullivan (Dermatologist, Australia) Dr Josh Wall (Cosmetic Physician, Australia) NB Exclusive for our Patreon subscribers we've also published a special extended version of this episode with an extra 30 minutes of these conversatio

Episode 276 hosts Mike Clague, an Aesthetic Nurse from Melbourne, Australia. Mike joins us in the 24th chapter of our series called 'The Injector Diaries'. These episodes feature in depth conversations, stories and experiences from injectors around the globe. Each injector brings their own unique take on things and we showcase every level of type of injector, from newbies to masters. We'll explore how and why they chose to inject, why they favour using certain products, look under the hoods of their clinics and aim to inspire our injector listeners. 00:00 Introduction and Mike's Background 00:56 Reconnecting After Years 01:25 Early Career and Industry Insights 02:44 Journey with Allergan 04:40 Transition to Aesthetic Nursing 07:50 Mentorship and Training 10:44 Challenges in the Aesthetic Industry 17:52 Regulations and Industry Evolution 22:45 Future of Aesthetic Training 44:37 The Dunning-Kruger Effect 44:58 Clinic Services and Personal Preferences 45:24 Corporate Values and Product Selection 46:12 Consultat

Episode 275 hosts Dr Beatriz Molina, a Cosmetic Physician from Somerset, UK.  Beatriz is a globally-renowned speaker and KOL for Profhilo (by IBSA). She has lectured all over the world and was one of the first practitioners to ever use Profhilo. She has a particular interest in bio-remodelling and works closely with IBSA to research how Profhilo and their new product Structura best work. Beatriz join us in Chapter 3 of our 'Masterclass series' of episodes. Here we host global experts with significant experience to teach us about fillers, bio-stimulators, bio-remodellers, polynucleotides, exosomes and other products. (For toxin insights, check out our other mini-series, 'The Tox Talks') In Chapter 3 Part 1 (free for listeners on any podcast app): 00:34 Masterclass Series: Bio-remodeling 00:45 Intro to Dr. Beatriz Molina 01:34 Dr. Molina's Journey into Aesthetics 07:21 The Science Behind Profilo 08:41 Understanding IBSA and Profilo 11:55 Profilo's Unique Properties 18:06 Mode of Action and Collagen Stimulation

Episode 274 hosts Dr Simone Bamford (General Practitioner, Melbourne, Australia) & George Kypreos (Managing Director of Dermocosmetica, Melbourne, Australia). In this podcast we focus on the impact of the menopause on women. We then discuss a novel skin care range called Emepelle - the world's only skin care designed specifically for menopausal skin. Using MEP technology, Emepelle targets the root cause of oestrogen-deficient skin non-hormonally. 00:00 Introduction 00:59 Our Guests 04:46 Understanding Menopause 07:47 Menopause and Skin Changes 11:31 Hormonal and Topical Treatments 15:38 Introducing Emepelle 24:16 MEP Technology Explained 28:07 Combining Treatments for Best Results 31:01 Managing Menopausal Skin Irritation 32:59 Consultation Techniques and Technology 34:48 Educating Patients on Skin Care 37:43 Menopause and Aesthetic Treatments 40:25 Integrative Health & Hormone Replacement 41:31 Product Recommendations and Usage 42:57 Collagen Banking and Younger Patients 44:13 Vaginal Creams for Faci

Episode 273 hosts Dr Michele Vanzhagi, a Cosmetic Doctor from Cape Town, South Africa. Michele joins us in the 23rd chapter of our series called 'The Injector Diaries'. These episodes feature in depth conversations, stories and experiences from injectors around the globe. Each injector brings their own unique take on things and we showcase every level of type of injector, from newbies to masters. We'll explore how and why they chose to inject, why they favour using certain products, look under the hoods of their clinics and aim to inspire our injector listeners. JOIN OUR LISTENER WHATSAPP GROUP & SEND US YOUR COMMENTS, SUGGESTIONS OR JUST SAY HI! JOIN OUR PATREON FOR EXCLUSIVE SUBSCRIBER-ONLY PODCASTS, WEEKLY EDUCATIONAL CONTENT & JOIN OUR WHATSAPP COMMUNITY CLICK HERE TO BROWSE OUR IA OFFERS FOR DISCOUNTS & SPECIALS CLICK HERE IF YOU'RE A BRAND OR COMPANY & WANT TO WORK WITH US CLICK HERE TO APPLY TO BE A GUEST ON OUR PODCAST CONTACT US    

Episode 272 hosts Dani Gardner & Hayley Phillips, Registered Nurses & the founders of Luum Aesthetics (Perth, Australia) Dani and Hayley join us in the 16th Chapter of our series called 'The Business of Injecting'. In these episodes we host injectors and clinic owners to discuss all aspects of the business side of their clinic. We analyse their financial struggles and challenges, difficult decisions, friction points, staffing, hiring, firing and other topics relevant for achieving aesthetic business success. JOIN OUR LISTENER WHATSAPP GROUP & SEND US YOUR COMMENTS, SUGGESTIONS OR JUST SAY HI! JOIN OUR PATREON FOR EXCLUSIVE SUBSCRIBER-ONLY PODCASTS, WEEKLY EDUCATIONAL CONTENT & JOIN OUR WHATSAPP COMMUNITY (Once you've joined Patreon, here's a guide on how to set things up in Patreon to access the subscriber-only episodes) CLICK HERE TO BROWSE OUR IA OFFERS FOR DISCOUNTS & SPECIALS Save money, get special listener promotions and more! CLICK HERE IF YOU'RE A BRAND OR COMPANY & WANT TO WOR

Episode 271 hosts Dr Felix Li (Cosmetic Doctor from Singapore) and Dr Stefania Roberts (Phlebologist & Cosmetic Doctor from Melbourne, Australia) In 'The Tox Talks' episodes we feature expert injectors who have significant experience in using botulinum toxins. These episodes explore our guests experiences using particular brands, the evolution of their injecting techniques and we get special insights into the subtle nuances of getting the best out of toxins. In chapter 9 we discuss a new on label indication for Botox (by Allergan Aesthetics, an Abbvie Company) - Masseter Muscle Prominence (MMP). This was recently approved in China at an event in Shanghai and it's the first and only toxin brand to be approved for this particular indication. We discuss: What MMP is The difference between on VS off label indications Why having a standardised technique is so important What patients want when it  comes to MMP Asian vs caucasian beauty ideals and beauty standards The on label dose for MMP The technique to trea