Specified: Building Materials Innovation Podcast

There are a lot of shiny things in marketing that can distract you from your goal, which should be your end results. Listen to this episode of Tats Talks to hear my advice on how to understand the big picture of your goals. Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Austin Hill is the President of Flat Roof Tech. He is a military veteran, and graduated from West Point with an engineering degree, and got his MBA from the University of Texas at Austin. He co-founded a roofing distribution business, and after a few short years, grew it from scratch to over 20 million in revenue, before selling it and starting his current contracting business. In this episode of Specified Growth Podcast, Austin shares some of the challenges he’s seen on both the distribution, and contracting sides of the industry. He also gives some tips on how to better communicate with your clients, and how to use your online presence to grow your community. Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

David Marquet is a best-selling author, recognized leadership expert, and a former US Navy Submarine commander. His book, Turn The Ship Around! A True Story of Turning Followers Into Leaders, was named No. 1 must-read business book of the year by Fortune magazine, with the USA Today listing it as one of the top 12 business books of all time. David’s tenure aboard the Submarine Santa Fe earned widespread military recognition. David has a new book called Leadership Is Language. In this episode of Specified Growth Podcast, David shares some of his leadership techniques. He also discusses the importance of language in leadership, and how to use the right words to get the right response. Don’t miss this episode!  Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you use online mentors for motivation to reach your goals? Who are your favorite online mentors? In this episode of Tats Talks, I discuss the value of using online mentors via channels such as LinkedIn, and how they can help propel your own career. Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Nate Peo is the Vice President of Purchasing and Construction at The Lewis Group of Companies. Since 1955, The Lewis Group of Companies has developed new communities in California, Nevada, Arizona, and Utah, housing more than 88,000 families.  In this episode of Specified Growth Podcast, Nate talks about the importance of putting yourself out there in the world and creating your own luck. He also discusses the value of networking and building long-lasting relationships, and how it can affect your business. Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Keith Robinson is the Specifications guru at Dialog Design. Dialog Design has studios in San Francisco, Vancouver, Edmonton, Calgary, and Toronto. Keith has spent the last 40 years mastering his specification craft. He’s developed a trusted team of advisors, and it’s helped him immeasurably throughout his career. He believes in asking questions, communication, and building relationships. Listen to this week’s episode of Specified Growth Podcast to hear Keith’s advice on how to build your own team of advisors.  Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Tats Talks, I discuss how important it is to have a strong “why” when trying to set and achieve your goals. Even big goals are attainable if you have a clear vision of why you want something and why it’s important to you.  Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Chuck Thokey is a keynote speaker, sales success coach, and author. He’s led, coached, and trained large teams of top sales professionals in the exterior home improvement space, which includes roofing, siding, windows, and masonry. In this episode of Specified Growth Podcast, Chuck shares his insight on what makes a good sales team and how to lead one efficiently. He’s a big believer in finding the right champions for the job, and letting the people that aren’t bringing something to the table go. Listen to this episode for more of Chuck’s insight!  Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Adrian Danila is the Director of Facilities & Maintenance at ECI Management. ECI Management is part of the ECI Group, which builds, develops, owns, and manages multi-family real estate throughout the Southeastern US. Adrian manages a portfolio of 8,000 apartment units. Adrian graduated from law school before moving to the United States and starting over from scratch. He learned a new language, a new way of working, and new skill sets that helped him climb the ladder in his industry. He’s a big believer of having a good attitude and treating people as you’d want to be treated. Hear more of his inspiring story in this week’s episode of Specified Growth Podcast. Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

I’ve been wanting to improve my storytelling and comedy skills, so I reached out to a professional coach for help. She pushed me to get on stage and perform, which I never thought I would do! Are there things that you’re scared of that you wish you could do? Don’t let fear stop you from accomplishing your goals. Listen to this episode to see how you can run towards scary moments to improve your personal life and your business. Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Greta Bajrami is the CEO and founder of the Golden Group Construction Corp. Golden Group is a woman-owned and operated roofing business that has won regional and national awards for their skill and customer service. Greta started the company when she was 21 years old while still attending University.  Greta attributes her success to hard work and determination. She’s also a big believer in keeping a positive mindset, and listening to your instincts. She’s currently working on establishing a new platform called Rootless Entrepreneur, which will be used to embrace, empower, and educate individuals that may not have had roots in a certain industry, but still embarked on it. Listen to this week’s episode of Specified Growth Podcast for more of Greta’s story! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoi

Today’s guest is David Meerman Scott, the best-selling author of The New Rules of Marketing & PR. David is a marketing strategist, entrepreneur, advisor to emerging companies, a VC strategic partner, and is the author of 11 books. In this episode of Specified Growth Podcast, David talks about his upcoming book Fanocracy, and how companies can use the idea of fandom to grow and connect with their customers. You don’t want to miss this episode! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you open-minded to trying new things? Listen to this week’s episode of Tats Talks to hear some examples from my life, and find out how trying new things can help you understand people better and become a more well-rounded listener. Make sure to subscribe to hear all future episodes! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Today’s guests are Tony Ulwick and Danny Small from the strategy and consulting firm Strategyn. Tony Ulwick is the pioneer of the Jobs-To-Be-Done theory, the inventor of the Outcome-Driven Innovation process, and the founder of Strategyn. Tony is also the author of best-sellers What Customers Want and JOBS TO BE DONE: Theory To Practice. Danny Small is an experienced executive with over 20 years of background driving growth through innovation, strategy, and business development. Danny has a deep passion for helping his clients turn innovation into science and create explosive growth. His work has resulted in millions of dollars in new product and service development, market share gains, and profitable revenue increases for his clients. In this episode, Tony and Danny share their thoughts on how to innovate with more efficiency, as well as the challenges that face the building materials and construction industry in regards to innovation. Listen to this episode of Specified Growth Podcast to find out how you

James Aiken is a Recruiting Manager at Legacy Search. He is a top head-hunter in the building materials industry. He’s also an avid user of LinkedIn and has amassed almost 30,000 contacts through the platform. In this episode, James gives his tips for finding the right people for the right job, and how to retain your employees. James also talks about the challenges that exist in the building materials industry, and how you can avoid those challenges. Don’t miss this episode of Specified Growth Podcast! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you decide if you can do something before you even try it? We tend to choose the path that we know will give us guaranteed results, but what would happen if you stop overthinking and try something different?  Listen to this week’s episode of Tats Talks to hear how trying can bring you and your business to a new level. Make sure to subscribe to hear all future episodes Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Chris Bennett is the Principal at Bennett Build Construction Consulting. He has a broad range of concrete and flooring construction experience. His firm’s clients include Adidas, Intel, JC Penny, and Nike. Chris is a proud US Navy veteran and understands the value of working as a team on integrated project design. Chris is a big believer in open honesty with clients, and encourages people to get the job done right, instead of quickly. In this episode, he shares some of his tips for being a better communicator and how that can help your business and how you work with different trades. Chris is also a self-professed “dad joke” lover and is a music trivia buff. Don’t miss this episode of Specified Growth Podcast! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Erik J. Olson is the Founder and Chief Executive Officer at Array Digital. Erik and his business partner host a podcast called Journey To $100 Million, in which they document their ups and downs and lessons learned as they grow their digital agency to $100 million in revenue. Erik went through numerous careers, including software engineering and civil engineering, before finding his calling in digital marketing. In this episode, he shares some of the current marketing trends, how to set big goals, and his personal habits for success. Don’t miss this episode of Specified Growth Podcast! Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Practicing humility does not mean you have to lack confidence! It can be hard for entrepreneurs to find the balance. Do you use humility to improve your business? Listen to this week’s Tats Talks and let me know what you think! Make sure to subscribe to hear all future episodes Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Reid Ribble is the CEO of the National Roofing Contractors Association. He was a president of his own roofing company for over 30 years and he served 6 years in the U.S. House of Representatives. He started out in roofing very young, and he took on challenges as he grew with the help of a great team and a positive mindset. He’s a big believer in the power of kindness and humility, and believes all great leaders share those traits. People are always more willing to follow somebody that they admire and respect, and he makes sure that he applies that philosophy to everything he does.  Listen to this week’s episode for more of Reid’s amazing story Please reach out if you have any feedback or questions. Enjoy!    Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa  YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices