Landscape Live!

Mike Rorie talks about his incredible journey beginning in 1979, when he first started his lawn care business with just a pickup truck and some hand tools and how he grew GroundMasters into a multi-branch, regional platform as one of the most prestigious commercial lawn care business in the Cincinnati area.The company grossed almost $30 million in sales annually before Rorie ultimately sold it to the Brickman Group in 2006.Rorie, the former President and Owner of GroundMasters, is currently the CEO of GIS Dynamics the makers of Go iLawn and Go iPave an online measuring system for green industry contractors.Rorie will discuss how you can use today's technology to leverage your systems and make your business more efficient and more profitable. In addition, he will share his insights about the differences between running your own company versus working with a big national service provider. Along with what it is like as a vendor for the green industry working with Go iLawn.For more information, visit Go iLawn at