Green Industry Leaders Network

The beginning of a new year is often a time when we reflect on the past but also look to the future with enthusiasm for things we can change. In the midst of a pandemic year, this is an excellent opportunity to evaluate what's working, what's not and learning new technologies that can better guide our strategies.This episode shares some tips for things we could be doing during the colder winter months, while work-from-home gives us more time to explore them. It's been nearly a year since the pandemic hit, and we may not have been unprepared for it then, we've learned a lot as a result of it. It's given us the ability to adapt to the new normal and adjust our strategies. Which is important, as we're nowhere close to being out of the woods with this pandemic.Things that can help professionally and personally include:Diving into Google Analytics and Google Analytics 4 to understand your website trafficOptimizing current content for better SEODeveloping quality content, faster and more efficientlyReviewing your s