Creatives Meet Business

Hi there folks! Creatives Meet Business is an event and podcast series based out of Austin, Texas for artists, creatives, freelancers, and solopreneurs to learn the ropes of entrepreneurship. This episode features Hayley (Swindell) Wakefield who hosted us in June of 2018 during our roundtable event on Event Planning. She shares ALL about event sponsorship: how to find sponsors, how to communicate with them, how to create your benefits package and sponsor deck, and top tips on sponsor stewardship. This episode is packed to the brim with insights that'll help anyone who asks for money, even if they're not in events. Without further ado, let's hop in and hear what Hayley has to say! Notes: 0:00 to 2:15 - Ashland Opening Remarks and Intro of Hayley Wakefield 2:18 to 8:04 - Hayley introduction of self and topic 8:05 to 10:11 - Event Creation Step 1: Create a Budget What can be an in-kind donation? Once you know asks, figure out how to divide into levels (i.e. 10k, 5k, 1k) 10:12 to 11:22 - Sponsor Decks Sponso