Creatives Meet Business

Hi there folks! Creatives Meet Business is an event and podcast series based out of Austin, Texas for creatives of ALL disciplines to get from zero to one in thinking of themselves as business owners (in the creative sector). This episode features Casey Miller with lookthinkmake. She joined us in December during our event on PR. As you'll soon find out, she succinctly explains SO much about the world of PR. Topics range from media alerts to press releases to honing your story (aka - know, explain and stay true to your why) and much, MUCH more. If PR confused you before this episode, you'll walk away with a spring in your step and a better vocabulary for chatting about all things PR. Because there's so so much that's exciting about this episode - let's hop in and hear what Casey has to say! 0:00 to 1:27 - Ashland Opening Remarks and Intro of Casey Miller 1:32 to 1:40 - Introduction of discussion topic - honing your story and making it compelling 1:41 to 2:26 - Back it up, begin with your why Don't start with