Social Capital

Meet Katie Katie is a writer specializing in customer case studies. She has written for technology and education companies and coaches of all types. In her free time, Katie enjoys baking, reading fantasy novels, and going on road trips with her husband. Katie lives in Wisconsin and thinks cheese should be in its own food group. Can you share with our listeners what a customer case study is? A customer case study is the success story of how a client or customer has gotten results through a product or service. So basically it takes your happy customer from how they found you, why they decided to work with you, through that experience of working with you, and down to the results that they got when they had finished working with you. What are some characteristics of an ideal customer to feature in a case study? So customers that make a great fit have likely told you that they are happy with the work that you both did together. They may have recommended you to others, which is great because a customer case st