Social Capital

Meet Amanda Guralski Amanda's career has transformed from her first entrepreneurial pursuit as the co-founder of an online career coaching magazine bizMe.biz, to author of the book I am NOT a Smartie Pants to hosting Tucson’s popular entertainment/lifestyle show, The Morning Blend. She pivoted into becoming a powerhouse account executive for two Fortune 500 companies and currently is working in the technology space. Amanda is also the newest host of Discover Wisconsin. Throughout your career, you've definitely been a big believer in developing a strong personal brand. How has that helped you with your networking? Personal brand, I think is really everything. Setting up who you are as a person and being not only transparent on who that is and what that looks like, but being consistent in that. So if you want to put the persona as a positive, upbeat person that wants to be a voice in the community, that's exactly how you have to show up every single day. And there are times where I don't feel like showing up