Synopsis
The online fan engagement network that aims to engage, inspire and empower the sports business and entertainment community through knowledge sharing. We run regular multimedia content and host web conferences with insight from top class industry guests.
Episodes
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THE VOICE, Ep09: PAT FLYNN, NICK BRICE
19/05/2016 Duration: 36minFanalyse podcast, The VOICE, Episode 9 features a top name from the world of podcasting, as Pat Flynn, founder of smartpassiveincome.com and more joins Julian to talk the power of audience interaction. We also enjoy a clip from notable award winning speaker and change facilitator Nick Brice, who played a big part in the Brighton & Hove Albion's transition to the impressive Amex Stadium. Barrie and Julian wrap up the show by talking about the improvements and options available on the new look Fanalyse website and preview the top list of speakers in our end of May video conference. Enjoy.
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SOCIAL MEDIA BUY-IN FROM BT SPORT TALENT IS HUGE
14/04/2016 Duration: 03minLEIGH MOORE, Digital Content Lead for BT Sport and BT TV explains the benefits of having people like Robbie Savage, Darren Fletcher, Jake Humphrey, Rio Ferdinand and more involved in the broadcasters innovative social media plans
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THE VOICE, Ep08: DAVID HARRIS, LEIGH MOORE
13/04/2016 Duration: 28minAnother top show this week, as we take insight and enjoy conversations with David Harris from the National Rugby League in Australia and Leigh Moore from BT Sport. David's role is General Manager: Fan & Member Insights and Marketing Strategy and has seen the NRL increase its membership year on year with a number of effective strategies that has fan engagement at the very core. Similarly, Leigh as the digital content lead for BT Sport and BT TV has played a key role in the huge growth and interaction from the sports broadcaster, having been involved since its 2013 start. Here, Leigh tells us a little about collaboration between social media and live TV production. Regular contributor Bas Schanter also pitches in with a look at measuring fan engagement, all wrapped up with Julian and Barrie giving updates on the growth of Fanalyse. Enjoy
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THE VOICE, Ep07: CATHY LONG, FEDERICO SMANIO
07/04/2016 Duration: 31minEpisode seven of the Fanalyse fan engagement podcast, featuring Cathy Long, Head of Supporter Services at the Premier League in the UK and Federico Smanio, Head of Digital Marketing & Fan Relationship Management at Lega B in Italy
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CATHY LONG, PREMIER LEAGUE: FANS ARE THE REAL EXPERTS
06/04/2016 Duration: 01minPremier League Head of Supporter Services Cathy Long talks of the power of listening to fans, rather than throwing blind money on marketing campaigns
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FEDERICO SMANIO: BUILDING LEGA SERIE B IN ITALY
29/03/2016 Duration: 40minFederico Smanio, Head of Digital Transformation and Fan Relationship Management talks about how they are building Lega Serie B, through a unique digital and fan engagement strategy.
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SHANDA MALONEY: UFC DIGITAL & SOCIAL POWER
13/03/2016 Duration: 05minUFC Digital Marketing & Social Media Director SHANDA MALONEY spoke to Fanalyse in the wake of UFC196, yet another huge global sports event. Here's a clip outlining the massive growth in digital sports and social media. More available at https://fanalyse.net
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THE VOICE, Ep06: TROY KIRBY, JON BURKHART
09/03/2016 Duration: 34minEpisode six of the Fanalyse fan engagement podcast, featuring Troy Kirby of UC Davis, Tao of Sports Podcast and NAATSO (National Association of Athletic Ticket Sales & Operation). We also speak to Jon Burkhart, Content Creator & Strategist, Newsjacking Author, Copywriter, Ballsy Speaker & Content/Social Media Marketing Trainer
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THE VOICE, Ep05: ERIC SOLEM, ROGER CURTIS
03/03/2016 Duration: 33minThe fifth episode of the Fanalyse fan engagement podcast, featuring AS Roma Director of Ticket Sales and CRM ERIC SOLEM and Michigan Speedway President ROGER CURTIS. We also cover the new FREE Fanalyse+ memberships on offer, with Blair Hughes of AudioBoom providing his latest roundup.
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THE VOICE, Ep04: ROB MILLS, FERGAL DEMPSEY
11/02/2016 Duration: 36minThe fourth episode of the Fanalyse fan engagement podcast, featuring Super Bowl 50 insight from Rob Mills, director of the Gemba Group, Fergal Dempsey of Vancouver Canucks talks the power of community. We also feature regular reports fromBlair Hughes: AudioBoom and Bas Schnater: editor of Fan Engagement Magazine.
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THE VOICE, Ep03: ROBBIE HUNTER-PAUL, DAVID GORGES
31/01/2016 Duration: 45minThe third instalment of the Fanalyse fan engagement podcast, featuring Robbie Hunter-Paul: CEO of Bradford Bulls, David Görges: Head of New Media and CRM, Bart Wiley: COO of Seattle Sounders, Blair Hughes: AudioBoom and Bas Schnater: editor of Fan Engagement Magazine.
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MARK BRADLEY: CREATING A CUSTOMER SERVICE CULTURE THROUGH LEADERSHIP
27/01/2016 Duration: 39sMark Bradly took the stage as the keynote speaker for the evening and covered a range of topics from culture, leadership to organisations and grass roots. A compelling presentation showed all the different aspects of Fan Engagement and Fan Experience. #leadership #sportsmarketing #customerservice
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BART WILEY: EMPLOYEE BUY-IN IS CRITICAL AT SOUNDERS
26/01/2016 Duration: 01minSpeaking on the opening night of the Fanalyse virtual conference, it was no surprise that supporters play a big part of Bart’s focus at Seattle Sounders, which also includes the need to ensure the right team are buying in and working to maximum potential off the field to deliver the strategy and success for the fans. For more, visit https://fanalyse.net
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THE VOICE, Ep02: SETH RABINOWITZ, MAX BRYDEN, BART WILEY
22/01/2016 Duration: 33minAnother packed show as we push the topic of fan engagement effort and reward. This week we're joined by Seth Rabinowitz - Senior VP of Marketing and Fan Engagement for the New York Jets. Seth highlights some of the thought leadership that puts the Jets at the forefront of the NFL We then go down under and to Sydney with Max Bryden of the Sydney Sixers Big Bash Cricket Team. Max, their Digital & Social Media Manager talks of what can be achieved by creating immersive supporter experiences. Bart Wiley then gives us a sneak peak into his opening fan engagement presentation on Monday night, while of course Audioboom's very own Blair Hughes has his latest world fan engagement round up. Enjoy!
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BART WILEY: WOULD YOU VOTE OUT THE TOP EXEC AT YOUR CLUB?
22/01/2016 Duration: 03minWould season ticket holders at your club like the opportunity to vote out the USA equivalent of the General Manager every four years? As Bart Wiley, COO of Seattle Sounders explains in his Fanalyse preview, this explains the forward thinking club's attitude to fan engagement, thanks to the Sounders 'Democracy in Sport' policy. Listen here to an exclusive clip ahead of his Monday 25 January presentation at https://fanalyse.net
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THE VOICE, Ep01: RYAN McKEE, ANDY WALKER, TOM CHICK
16/01/2016 Duration: 48minThe fan engagement podcast, featuring Ryan McKee: Essendon Football Club (Australian rules football), Tom Chick: Rugby World Cup, Andy Walker, The English Football Association (Men's Football Team), Mark Bullock: Nottingham Forest FC , Blair Hughes: AudioBoom and Mark Bradley: The Fan Experience Company and more..