Synopsis
The Digital Sport podcast is a weekly show by DigitalSport.co founder, Daniel McLaren. He sits down to chat 1-2-1 with some of the most interesting and inspiring people in the sports/tech industry. Finding out what they are passionate about, their career journey, the highs (and lows) and what they're working on now. Make sure you subscribe!
Episodes
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11: James Kirkham, Head of Copa90 at Bigballs Media
28/10/2016 Duration: 31minThis podcast was a great excuse for me to head to my old stomping ground at Copa90, well almost as they have a new beautiful office and the faces have changed in the 3 years since my time there, as have the ambitions. My chat with James managed to cover a multitude of areas including; - Our shared education at Wolverhampton Uni (96-99) - His background in art - Starting a business in the dotcom crash with Holler - His work there and eventually selling it to Leo Burnett - Taking on a new challenge with the world's biggest football video network - Developing new revenue streams, and the brand globally - and much more You can find James on @spooneybear and on LinkedIn Thanks for listening, do leave us a comment or rating and tell your colleagues/friends about it! You can find us on Audioboom, iTunes and Stitcher Radio with a new show every Tuesday and Friday. @danielmclaren @DigitalSportUK
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10: Ollie Silverton, The Ultimate Sports & Entertainment Apprentice
25/10/2016 Duration: 26minOllie has one of the longest job titles and most interesting trainee jobs in the industry. In 2015 he won a competition by GMR Marketing and his new role has given him behind-the-scenes access to the world’s best sports and entertainment events over a period of 12 months, culminating with the Olympic Games in Rio de Janeiro. He has created content throughout the year and gained unique insights into the sports marketing world from brand activations to hospitality management. We chat about the competition, what events and experiences he's had over the last 12 months and also The Rugby Pod, a business he co-founded back in 2014 and one one of the best podcasts in the sport. You can find Ollie on https://twitter.com/olliegs64 and https://twitter.com/The_RugbyPod #DigitalSportLeaders #Interview #UltimateSportsApprentice #OllieSilverton #DSLeaders
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9: Interview with Alex Trickett, Global Sports Chair and Head of UK Sport at Twitter
21/10/2016 Duration: 30minAlex has what, for many, would be a dream job, working with clubs, brands and athletes on Twitter best practice and strategy around some of the biggest event in the sporting world. This summer alone saw him involved in the Olympic Games in Rio and the UEFA European Championships in France. For others it be a tough proposition with the company being in the news constantly with buyout rumours and most of the coverage has not been in the most positive light. I got the chance to sit down with Alex for half an hour to discuss his time at Twitter as well as the path that led him up to this point. His start in journalism, going to the BBC via the metallics industry, launching BBC Sport on social media during 2007 Rugby World Cup, getting into trouble with the Dutch federation over missing athlete Fanny Blankers-Koen from a London tube map and then finally onto heading up the sports team at Twitter UK. Alex's is an interesting story and we could have talked for much longer about several of the areas we touched upo
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BONUS: eSports – a threat or an opportunity for traditional sports
18/10/2016 Duration: 37minA 'bonus' show where I got to sit down with 3 people who really know what the eSports industry is like. And we recorded it on the amazing studio boat owned by The Who's Pete Townshend. Thanks to Audioboom for sorting that out for us! Vas Roberts - VP Sales, FACEIT Jonny Madill - Sports & eSports Lawyer, Sheridans Malph Minns - MD, Strive Sponsorship In this episode we covered a wide range of topics that ranged from the investment in players/teams from traditional sport to the governance of eSports leagues. Please give us a follow or a comment, review on any of our platforms. There will be a new episode every Tuesday and Friday so make sure you sign up! Find us at @DigitalSportUK and http://www.digitalsport.co
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8: Interview with Ben Gallop, BBC Sport's Head of Digital & Radio
14/10/2016 Duration: 26minBen Gallop is BBC Sport’s Head of Digital & Radio and has been with the broadcaster for 18 years in various roles. Having started as a print journalist and becoming involved in ‘new media’ during the late 1990’s, he arrived in 1998 when the BBC covered the World Cup online for the first time. Working on BBC interactive, formula 1 and radio 5 live before his current role he has a wealth of experience in digital and sport. We talked about the Rio 2016 Olympics, working with some of the best people in the world, his love of sport, what drives him each day, the failure of 3D TV, opportunities for ‘minority’ sports and what’s next for the BBC after losing the TV rights for F1, golf and the Bake Off! You can find Ben on @BenGallop and on LinkedIn Make sure you leave us a comment and rate/review us on iTunes. Next week there are 2 episodes; first is a group podcast on eSports and then my interview with Twitter UK's Head of Sport, Alex Trickett. Digital Sport Leaders is out every Tuesday and Friday Digital Sp
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7: Squawka's Sanjit Atwal on the highs and lows of his entrepreneurial journey
07/10/2016 Duration: 23minSanjit co-founded Squawka in 2011, with it being released to the public in time for the European Championships in 2012. Since then the business has won multiple awards and become one of the leading football publishers in the UK. In this show we talked about; - the evolution of Squawka since those early days, - what makes him a successful entrepreneur - why you should build a young talented team around you - the recent investment from Fremantle Media - why it's important to alter plans and pivot quickly - betting big on both video and audio - what podcasts he's listening to and books he's reading - how 'no wasted hour' is helping his own productivity - .... and much more! You can find Sanjit on @SanitAtwal and Squawka is at www.squawka.com Make sure you leave us a comment and rate/review us on iTunes. In episode 8 of the series I will be talking to BBC Sport's Ben Gallop. Digital Sport Leaders is out every Friday Digital Sport Monthly is out on the 1st of every month
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BONUS: news and views with Niall Coen (Snack Media) and Josh Robinson (Synergy)
01/10/2016 Duration: 44minFor the first of a new series called Digital Sport Monthly, Dan is joined by Snack Media's MD Niall Coen and Synergy Sponsorship's Head of Digital, Josh Robinson. DS Monthly will be published on the 1st of every month with new guests on board each time to give their opinion and provide expert views. In our short time together we spoke in-depth on a number of topics including; - Why TV companies should be worried by Twitter live broadcasting its first NFL game - embracing the changing digital landscape - were adidas right to compare TV to the Fax Machine when it comes to campaigns? - The new breed of 'digital' marketers coming through who are in tune with new platforms - How the industry is obsessed with numbers and the newest trends and less on quality of content - The rise eSports and it's potential - How The Sun and others are using Chatbots - Football clubs needing to wake up to fact they're not just in the football business - New retail models that will appear around influencers and how th
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6: Jon Burkhart talks newsjacking, tapping into sports fan's passion and BALLSY content
30/09/2016 Duration: 23minJon Burkhart is a speaker, author, content creator and all round bundle of energy that you may have seen at SXSW (6 years in a row), SEAT Las Vegas/London or any number of other events. In 2013 he released his co-authored book, Newsjacking: The Urgent Genius of Real-time Advertising and has since written Hacker Maker Teacher Thief (2014) and now Ballsy Brands (2016). His talks and workshops are something to behold as he uses various props to keep his audience enthralled, including a nerf gun, rubber balls, shuttle runs and much more. You can't help but remember being part of his events. He was worked for Copa90, the MLS and is currently a consultant working across a number of sport and non-sport brands. Helping them create content that fans will remember (for the right reasons). We talk in this episode about his passions, how he has got to where he is, his highest (and lowest) moments and why he loves working in sport so much. You can find Jon on; Twitter: @JonBurkhart Instagram: JonBurkhartTBC LinkedI
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5: The future of Virtual Reality in sport with Laduma's VP of Strategy, Alex Kunawicz
23/09/2016 Duration: 23minIn this episode of Digital Sport Leaders, I spoke to Alex from VR specialist's Laduma. Finding out more on; - his career at BBC and Liverpool FC before going into this new field - how it will impact on the sports industry - working with Steven Gerrard, LA Galaxy & Wimbledon - creating experiences for fans at home - the differences in shooting for VR than other mediums - how gaming will lead the charge in VR - and much more Find out more at www.laduma.co.uk and you can locate Alex on @AlexKunawicz and of course on LinkedIn. For all the latest news on the digital sports industry visit www.digitalsport.co for new articles everyday. Next event is at Villa Park on 26th October (http://bit.ly/2chsr6S) See you next Friday!
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4: Brandtix CEO Jon Rosenblatt on founding his startup, the player brand value index and Paul Pogba's transfer to Man United
16/09/2016 Duration: 21minThis week I got to speak to the CEO of one of the most interesting companies I've come across this year, Brandtix. Back in April an article on The Drum (link below) about how Leicester City's on field success translates into brand value. So to find out more I visited Jon at his central London office to find out more. In this episode we covered many subjects including; - Jon's early career - The background to Brandtix - What value Brandtix can offer clients - How this could affect player transfers and values - The Paul Pogba transfer to Manchester United from Juventus, and the main sponsor adidas - did they have any influence in the deal? - and much more You can find us on Stitcher Radio (http://bit.ly/2cg9F2N) and on iTunes very soon. http://www.brandtix.com http://www.digitalsport.co
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3: James Campbell on working at Williams & Mercedes, starting his own agency and an exciting future for F1
09/09/2016 Duration: 20minJames Campbell is former Digital Manager at Formula 1 heavyweights Williams and Mercedes. He joined the German giants operation just as Toto Wolff, Lewis Hamilton and Niko Rosberg got together to start dominating the sport. In 2015 he joined forces with his Mercedes colleague Nick Jackman to form a new digital agency, Fifty Digital (fifty.digital). During the podcast we talked about - How he got into Formula 1 - Life at Williams and Mercedes - Why he left the comfort of Mercedes to start his own agency - Fan engagement within F1 and lack of access - Learning from US motorsport and Formula E - The drivers coming through who show F1 has a bright future - The entry of Heineken into the sport as a major sponsor - Which teams are doing digital well and who is no.1 - The future for Fifty Digital Twitter: @_J_Campbell Make sure you subscribe to hear a new interview every Friday. You can reach me on @danielmclaren and please leave a comment/share the show if you have enjoyed it. Event: Digital Sport will be host
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2: Farhad Koodoruth, co-founder Threepipe, on using digital to help sell tickets, the role of agencies and Twitter's future
02/09/2016 Duration: 23minIn this episode we had a fascinating chat with Farhad about his agency, how sports are using digital to sell tickets (and more), the challenges they've faced, some of the tools/platforms they use and find out what Farhad thinks is the future for Twitter.... do you agree? Find out more about the proposed SXSW talk by Sean Callanan that was mentioned in the show at http://sportsgeekhq.com/sxswpanelpicker #sports #interview #digisportschat #twitter #bigdata http://www.digitalsport.co http://www.threepipe.co.uk
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1: Matt Cutler from #SBWeekly on the growing influence of podcasting in sport & getting started
26/08/2016 Duration: 24minIn this first episode, I caught up with the creator of the fantastic Sports Biz Weekly (#SBWeekly) podcast, Matt Cutler. We talked about the growing influence of podcasting in sport, getting started yourself on the podcast journey, what has tempted us both in, hints and tips when it comes to format and interviewing plus what equipment we should be using. You can find Matt's podcast at http://www.sportsbizweekly.com Make sure you check out http://www.digitalsport.co for all the latest industry news and opinions. I'm keen to hear your feedback, so drop me a tweet to @danielmclaren New episode out at 7am next Friday with James Campbell - former Digital Manager at Williams & Mercedes, now co-founder of Fifty Digital - about all things F1 and digital. Make sure you subscribe and avoid missing any future episodes!
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Welcome to the Digital Sport podcast
25/08/2016 Duration: 01minWelcome to #DSChat. Ahead of my first interview with #SBWeekly's Matt Cutler, here's a little on why I'm doing it and what you can expect.