Synopsis
Digital agency coach that fuels ad agency new business and operational processes for agencies (digital, advertising, marketing, technology and PR)
Episodes
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How to Stop Self-Sabotaging and Become a Better Agency Leader
31/05/2017 Duration: 35minLeadership is seriously hard work. There’s a ton of pressure, juggling and personal sacrifice. Don’t let burnout get the best of […] The post How to Stop Self-Sabotaging and Become a Better Agency Leader appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Why Your Agency Must Adapt… or Die
24/05/2017 Duration: 26minDo you know what you need to do to stay relevant and significant to your clients? Let’s face it, marketing is […] The post Why Your Agency Must Adapt… or Die appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How One Agency Generated $165K Revenue Using Meetup.com
17/05/2017 Duration: 22minIf you’re looking for a unique, innovative and low-cost lead gen strategy check out this story. Live events can go far […] The post How One Agency Generated $165K Revenue Using Meetup.com appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Top 5 Tips to Accelerate Agency Growth
10/05/2017 Duration: 22minIf you have your sights set on your agency breaking 8-figures this episode is a must. Do you want to know […] The post Top 5 Tips to Accelerate Agency Growth appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Why Your Agency Needs to be on Facebook Live
03/05/2017 Duration: 29minFacebook Live is one of the hottest ways to generate new agency business. You can spend tons of time and resources […] The post Why Your Agency Needs to be on Facebook Live appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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The Best and Worst Cold Email For Generating Leads
26/04/2017 Duration: 23minWe have all gotten them. The bad email that makes you feel better about yourself
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Why Your Agency Needs to Start With One Niche at a Time
19/04/2017 Duration: 15minAre you worried that defining a niche will limit your agency’s potential? Don’t be. Check out one agency’s story about how […] The post Why Your Agency Needs to Start With One Niche at a Time appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How to Increase Agency Productivity with a Remote Team
12/04/2017 Duration: 26minGrowing your agency means hiring great people to help you get there. And hiring top talent shouldn’t be limited by geographic […] The post How to Increase Agency Productivity with a Remote Team appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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A Full Pipeline Isn’t All You Need to Grow Your Agency
05/04/2017 Duration: 17minScaling and growth is not just about filling your pipeline. New business won’t mean a thing if you don’t have the […] The post A Full Pipeline Isn’t All You Need to Grow Your Agency appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Agency Growth from Zero to 8-Figures in 8 Years
29/03/2017 Duration: 48minWonder what it takes to get to your agency to 7- or 8- figures? Today’s guest tells us all about how his […] The post Agency Growth from Zero to 8-Figures in 8 Years appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How to Generate Leads Using Video Marketing
22/03/2017 Duration: 20minIf you’re not using video in your own agency marketing, or if you aren’t getting any traction from your videos check […] The post How to Generate Leads Using Video Marketing appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Is Sustainable Agency Growth Possible?…. #AskSwenk ep 64
21/03/2017 Duration: 04minIn an ever-changing agency environment, does sustainable growth really exist? Or should agencies concentrate on growing as much and as fast as […] The post Is Sustainable Agency Growth Possible?…. #AskSwenk ep 64 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How to Establish Authority, Speed Up Sales Cycle & Get the Contract Signed
15/03/2017 Duration: 32minToday’s episode is packed with tips and advice on solving some of the most common obstacles in agency new business sales. […] The post How to Establish Authority, Speed Up Sales Cycle & Get the Contract Signed appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Best Practices for Successful Agency Outsourcing
08/03/2017 Duration: 15minIf your agency’s workload is constantly in flux you may have considered agency outsourcing… but, giving up control on a piece […] The post Best Practices for Successful Agency Outsourcing appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How to Say ‘No’ To A Bad Agency Prospect… #AskSwenk ep 63
07/03/2017 Duration: 04minHave you ever ignored that little voice telling you to turn away a bad agency prospect? It’s hard to walk away, even […] The post How to Say ‘No’ To A Bad Agency Prospect… #AskSwenk ep 63 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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How to Scale with Strategic Partnerships
01/03/2017 Duration: 13minTired of relying on referrals? Teaming with right strategic partners is an effective way to scale your agency. The trick is […] The post How to Scale with Strategic Partnerships appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Stop getting blown-off by agency prospects… #AskSwenk ep 62
28/02/2017 Duration: 07minAre you sick and tired of prospects blowing you off after presenting a proposal? Frustrated when they string you along or send […] The post Stop getting blown-off by agency prospects… #AskSwenk ep 62 appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Using Influencer Marketing to Win New Agency Clients
22/02/2017 Duration: 19minIf you’re looking for new ideas to generate new agency business and attract new clients, you might want to hear what […] The post Using Influencer Marketing to Win New Agency Clients appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.
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Turning One-Off Clients into Repeat Business | AskSwenk | Ep #181
15/02/2017 Duration: 08minIf you're struggling to transition one-off project clients into repeat business or retainer clients, this episode is for you. Learn how you can scale your agency by getting clients to stop viewing you as a commodity. {0:33} Geoff asked: “How do you ensure that your clients come back for repeat business?..." "In my content management business, we start new clients off on a trial project, followed by one month's content. If they like all of that (and they do in 90+% of cases), we set up an arrangement whereby they order content from us every month. We've experimented with a lot of different writing services: blogs, landing pages, sales emails, product descriptions, direct response copy - even translation services this week. The service that people come back for month after month is blog posts. There is a constant need for content, and this is a market we get a lot of repeat business from. The problem I'm having right now is that clients are very sluggish when it comes to reordering content at the beginning of
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Want to Build an 8-Figure Agency?
15/02/2017 Duration: 24minIf you want to grow your agency like some of the big guys but you’re not sure how to get there, […] The post Want to Build an 8-Figure Agency? appeared first on Smart Agency Masterclass: Podcast for Digital Marketing Agencies.