Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

My business partner for the past 7 1/2 years, Lance Tamashiro, is going to share with us how he "cracks the free traffic" code on Twitter, Fiverr, iTunes, Amazon... using just a few simple rules: Model what already exists so you can reverse engineer for an easy starting point Know where you're at -- check out your existing rankings, clicks, etc. Login to that "platform" or marketplace once a day so they see you're active and checking Send external traffic whenever possible -- for example, send Twitter traffic to Fiverr or Amazon Know which variable you want to improve and watch that number improving with small tweaks and tests (once per week) Use relevant keywords to give users of that platform a better experience and to "please" the owners of that platform Resources Profit Dashboard (Fiverr course) Lance Tamashiro's (Blog) Display TranscriptRobert Plank: We're going to talk about traffic. Lance Tamashiro has been my business partner for I think about 7 ½ years. The reason why he became my

Today's Sponsors: Income Machine, Podcast Crusher and Make a Product "You are rewarded in public for the things you practice in private." -- Tony Robbins Catchphrase of the Week: Content Piggy Bank: What Would It Take For You to Record Just One Quick Video Per Day? Resource of Week: X-Mirage to mirror iphone/ipad and record it on your computer Quote of the Week: "If you cannot do great things, do small things in a great way." -- Napoleon Hill Quote of the Week #2: "Success is the sum of small efforts, repeated day-in and day-out." -- Robert Collier Quote of the Week #3: "Don't wish it was easier. Wish you were better." -- Jim Rohn Become Better: 30 minutes to say something that could be said in 1 minute? System & Routine 1. Small goals: 10-minute spurts or 500-word days. Create a sense of urgency to avoid Parkinson's Law (and possibly run a countdown timer) 2. Update an editorial calendar so you know what you're writing each day (Seinfeld productivity where you want to "avoid the broken chain of events")

Today's Sponsor: Make a Product Quote of the Day: "You cannot be both young and wise. Young people who pretend to be wise to the ways of the world are mostly just cynics. Cynicism masquerades as wisdom, but it is the farthest thing from it. Because cynics don’t learn anything. Because cynicism is a self-imposed blindness, a rejection of the world because we are afraid it will hurt us or disappoint us. Cynics always say no. But saying “yes” begins things. Saying “yes” is how things grow. Saying “yes” leads to knowledge. “Yes” is for young people. So for as long as you have the strength to, say “yes'." -- Stephen Colbert Thought of the Day: Is internet marketing a scam? Yes, if you believe that going in. Classic fear of success, self sabotage, self-fulfulling prophecy Nine Rules of Content Creation Questions Must Be Answered: so if you're stuck, answer a series of questions (asked TO you by one single imaginary person) that lead to the end Solution: Fix a real problem that the marketplace is asking ab

Question of the Day: Why is offering a 50% discount a really bad idea with your online business? Today's Sponsors: Income Machine (setup your website today) and Podcast Crusher (setup your podcast today) Quote of the Day: "The fears we don't face become our limits." -- Robin Sharma Thought of the Day: Don't have "just" a traffic or AdSense or guitar course. add a buy button even if you don't have time for anything else offer: create a package or solution, not just a "product" (4 modules + 3 bonuses, what else can you throw in to make it complete?) hook: what's the one thing that tells people, I need it now? (that takes 10 seconds to explain) basic copywriting: benefits (what you can do with it) instead of "just" features (what it is), Attention-Interest-Desire-Action ordering deadline: close the offer (take a risk) countdown clock explain reasons not to wait followup: send multiple emails or make multiple posts explaining why they should buy now waiting list: don't "just" close an offer,

Quote of the Week: "It doesn't matter if the thing you're creating is stupid or has been done before. What matters is that people use it." -- Jack Ma Quote #2: "A year from now, you'll wish you had started today." -- Karen Lamb Today's Sponsor: Profit Dashboard Resources Mentioned: Four Daily Tasks Group, Make a Product, Podcast Crusher, Time Management on Crack Wake up early, preferably at least 30 minutes before you normally would (your brain runs out of "good" decision making power as the day goes on) Sleep a solid 8 hours: eat a spoonful of raw honey just before bed, don't use the phone right before bed, breath 4 seconds in and hold for 7 seconds then exhale for 8 seconds, and count from the number 300 backwards from 3 if that doesn't work, use the Sleep Cycle app to wake you up Make your bed first thing in the morning (it gives you one thing you accomplished today) Meditate: Take 1-2 hours of "quiet" time in the morning: don't listen to music, stay off the computer, and walk (or drive or run

Today's Sponsor: Dropship CEO Amazon Selling Course (Feedback Patrol tool included) Tim Jensen is one of our favorite Dropship CEO students. He and his wife in Onalaska, Wisconsin sell $1,000 of inventory through Amazon from retail arbitrage (scanning in items at discount stores and mailing them in) with no employees, from their living room and one-stall garage: "Amazon Retail Arbitrage" FREE Report Part 1: Big Picture (long term with Amazon) invest in inventory scale: invest the profits that come back in inventory turnover: sell frequently (30-90 days after purchase, or dump what's not selling) outsource some tasks: receipts, taxes, payroll Part 2: Flexibility sell evergreen items Use CamelCamelCamel.com to see if Amazon is selling the item you want to sell (so you can avoid it) Part 3: Pay Attention to Detail make sure your UPC code matches the listing follow the rules, there is no flying under the radar supply and demand: people pay higher prices for convenience Terms Tim Uses

Today's Sponsor: Backup Creator (starts at just $7) Today's Quote: "The most valuable thing you can make is a mistake. You can't learn anything from being perfect." -- Adam Osborne Morning Routine Wake up early, make the bed, break up the day, drink water, exercise Four Daily Tasks spaced throughout the day (and don't "cheat" or be an idiot about your schedule) When you're "blocked" -- stop, don't force it Website Backups WordPress, Backup Creator Set automatic offsite backups (set it and forget it) Amazon S3, Dropbox, and Google Drive Flow State Get to ANY money making level as fast as possible (Profit Dashboard for Fiverr, Income Machine for WordPress) Figure out your click-by-click process: support desk, installing WordPress, recording podcasts, creating YouTube videos... that way it doesn't matter how many you have to create Get rid of the clutter: more ideas, more possibilities, split focus is NOT good -- knock out what needs doing and be done with it. Click to Claim the Backu

Today's Sponsor: Website Remote (99 cent trial) "Simplicity is the ultimate sophistication." -- Leonardo da Vinci Only think three "content ideas" ahead (i.e. podcast episodes) Have your own system or weekly structure. Promote ONE thing this week, email every day, and have a webinar in the middle if possible Don't check email, Facebook, or Skype for a few days. The world will still be there when you come back. Four Daily Tasks: all money making tasks, and one of them is some form of content creation Don't Force It: if you can't seem to get anything done, get away from the computer, but also get away from TV and your phone (possibly, read to collect your thoughts). Get back "in state." Stop Multitasking: Turn off all pop-ups and keep your phone out of your office (or in a drawer) so you can focus on those money-making tasks It's Just One Hour: Time yourself and put even one focused hour (all other windows closed) on a timer for your business Clear files off your desktop every week (into a mo

Today's Sponsor: WP Import "Failure is only the opportunity to begin again, only this time more wisely." -- Henry Ford Loopholes, superstition (H1 tags, meta tags, duplicate content), shortcuts/hacks, or a "good" user experience? Dwell time and human reviewers. Consistently put out content (at least once a week), promote it using Facebook, Twitter, eClincher, Zapier -- save "temporary" content like webinars, Periscopes, Snapchats, FB live into YouTube, iTunes, etc. 1. Use WordPress and a mobile theme (built-in or WP Touch) 2. Install All in One SEO Pack and Google XML Sitemaps plugins 3. Install W3 Total Cache and set it to minify JavaScript and CSS -- this will shave a few seconds off load time and give you a boost (and use Google PageSpeed Insights and tools.pingdom.com) 4. Add 10 years on the domain (only gives a slight boost but is easy to do) 5. Verify the site with Google Webmaster Tools (and Add Google Analytics code if you know how to do that) 6. Buy an SSL certificate and redirect the site to 100

"Fail in private, succeed in public." -- David Ogilvy Stage 1: Quick Research Find the intersection of: what people want, what people need, what you're good at, and what's fun for you -- forum search, Amazon table of contents, ask your list if you have one Build a better mousetrap than your competitors, find their holes, absorb the changes, combine things from two competitors, give away one piece that your competitors normally charge for Important: teach something you've already known for several years, that way you're saying "something" (as opposed to bizopp stuff), and you don't have to do any new learning Stage 2: Find Competitors Making Money Are there high ticket items, seminars, and membership sites about this? Paid ads? Do the high profile guys keep promoting it and keep their websites around for a long time? Stage 3: Is There a Future In It? Why is weight loss a good idea but back pain isn't? Weight loss is an ongoing problem you can continuously help them with, back pain isn't.

Today's Sponsor: Profit Dashboard (Make Money on Fiverr course) "You will never reach your destination if you stop and throw stones at every dog that barks." -- Winston Churchill The Steps Phase 1: day job (get some income rolling in, overlap skills with your internet business if possible, find the win-win scenario) Phase 2: freelancing (small jobs, don't become a monthly employee, get good at just one hour per day, avoid scope creep) Phase 3: information products (solutions to real problems, find the sweet spot between power, simplicity, and speed) Phase 4: membership sites & passive income (use the untapped potential of your list, 2 week mini-launch & pitch webinar, keep piling in a batch of members) List, Traffic, and Offers list: prospects and buyers (email autoresponder, opt-in page, follow-up sequence) traffic: bigger community than yours, joint ventures, SEO (blog posts, guest posts, YouTube videos, podcasts), PPC (retargeting, AdWords, Facebook, Bing) offers: affiliate products, res

Today's Sponsor: ProfitDashboard.com "Learning is a gift, even when pain is your teacher." -- Maya Watson You should be excited to get out of bed in the morning. You should be itching to knock out 40 minutes of money-making tasks on the computer, then leave the computer. If you're feeling unmotivated, get off the computer until you do. THE LONG GAME 1. Treat your business like a real business: boundaries for "focused" time (Four Daily Tasks) -- no split focus 2. Anytime you're making a decision or deciding to commit time to a task, ask yourself: will doing this really earn me more money? If you're not sure, then is it worth risking an hour or 5 minutes to find out? (Usually: yes.) 3. Look to put yourself out of business, because if you won't, someone else will. (Which means: move your business to the next logical step.) Complete what you start, but after completing and getting the low hanging fruit, don't rely on that income stream to keep paying you for 10 years. SETBACKS 4. Support System & Mastermind

"Be big enough to admit your mistakes, smart enough to profit from them, and strong enough to correct them." -- John C Maxwell Traps you fall into: perfectionist, self doubt, self defeatist, the stars have to align. I need to "force" myself into getting motivated. Yeah, right. "Usual" advice I'll skip over: Four Daily Tasks + Camtasia babysitter + accountability partner + computer hotseat + one take content Usually, the "thing" you have to do is just 5 minutes, or just 1 hour: speak out book, run webinar, send email Stop multitasking with the phone, email, Facebook, TV. Leave it out of the room. Stop watching TV: biggest time waster (or at least put it off for a couple weeks) Schedule time on the calendar to get it done Throw away the old notes and papers, you don't need that clogging up your mind Don't walk into the office after a specific hour: this forces you to get more done Anchoring: associate your office, sitting at the computer with fun, creativity, productivity, flow state (leave windows

Important Quotes & Terms Jeff Bezos: "Entrepreneurs must be willing to be misunderstood for long periods of time." Lao Tzu: "The journey of 1000 miles begins with a single step" T. Harv Eker: one foot on the brake Grant Cardone: you must put 10X the amount of effort you think you had to put in to create that goal Resources: positive affirmations about money Resources: Socratic questions to change limiting beliefs into empowering beliefs Reasons We Became Entrepreneurs Result: travel, retire, better house/car More time for what matters Break out of the daily grind Freedom Control Less stress, work Build something undeniably great with your name on it Crack the code (or nut) using your intelligence Help others to build their business, write a book, lose weight, etc. Change lives. Get the high score Reasons You're Trapped in That Money Zone self-esteem (you think you're not smart enough or don't deserve it), too old or too young, fear of change, fear of losing friends, com

If you do the things you've always done, you'll get the results you've always gotten. Questions must be answered. Ask your "computer" brain for more negative answers and it will provide this to you. Ask for positive things and it also can't stop. "Destroy Overwhelm" FREE Report Important Quotes "You either create or allow everything that happens to you." -- Jack Canfield "Today may not seem like much, but you're trading a day of your life for it." -- Anonymous Questions As We Get Started Take stock of what matters and what doesn't. What can you let go? What is your usual reaction to: your bank account, your significant other, bad news, good news. What can you change? Do you work better under pressure (just enough chaos) or do you like getting further and further ahead? Do you have some skin in the game or are you just a spectator? Psychological Triggers to Become Instantly Productive Even in Overwhelm countdown timer (creates artificial urgency) Seinfeld technique (mark each day on t

"The worst people to serve are the poor people. Give them free, they think it's a trap. Tell them it's a small investment, they'll say can't earn much. Tell them to come in big, they'll say no money. Tell them try new things, they'll say no experience. Tell them it's traditional business, they'll say hard to do. Tell them it's a new business model, they'll say it's MLM. Tell them to run a shop, they'll say no freedom. Tell them run new business, they'll say no expertise. Just ask them, what can they do? They won’t be able to answer you. Poor people fail because of one common behavior: Their Whole Life is About Waiting." -- Jack Ma "The pessimist complains about the wind. The optimist expects it to change. The leader adjusts the sails." -- John Maxwell Thought #1: Wealth is a choice: make up your mind. If money was distributed equally, it would be back in the "old" hands within 90 days Thought #2: Stop fooling yourself about what you're after. Peace of mind, being able to do good in the world, is easie

"You can't connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future." -- Steve Jobs "A real decision is meausred by the fact that you've taken a new action. If there's no action, you haven't truly decided." -- Tony Robbins Criteria for updating a course you're selling: Has it be at least 1 year since I launched this? Is it still selling, or have sales dropped off slightly? (as I'm promoting it heavily?) Is there something new I'd change in each module of this course? Is there a new sexy hook I can add to justify this new course? (examples: transcripts for videos, tools/templates, coaching calls using TimeTrade) Tune in to today's Robert Plank Show where we talk about taking action and how to decide between the "product launch frenzy" versus income streams that make you money for years to come...

"I choose a lazy person to do a hard job. Because a lazy person will find an easy way to do it. -- Bill Gates Remember Four Daily Tasks? No matter how crazy or "complicated" you try to make your productivity and time management, this is what always keeps me productive: 10 minute early morning, 40 minute morning, 40 minute early afternoon, 40 minute afternoon three day window: forget about the 100 item to-do list or 4-week plan. What's this week? degrees of doneness: no chipping away, starting, continuing. What did you finish? accountability & encryption: list out the acronyms of what you're going to do distractions: don't check your phone, email, Twitter, or the news (it will find you) Principle #1: Complete For Now / Minimum Viable Product Keep it simple. Don't fool yourself into thinking complicated is better, or 100x half finished things are better than 1 finished thing (don't replicate the mistakes) -- get the bugs out Abundance mindset: there's enough room for everybody. A rising tide

Quote of the Week: "Even the sharpest of knives cannot cut if held the wrong way." -- Rachel Wolchin Catchphrase of the Week: "Don't hit the baseball, hit through the baseball." Some people on my Little League team even tried "throwing" the bat at the baseball to "save time getting on base." Guess how well that worked out? Thought of the Week: You need to have enough judgement to know when to be the "drone employee" (follow the steps exactly) and when to be the creative CEO (remove steps or experiment) Seven Motivational Strategies Strategy #1: Four Daily Tasks & Accountability Group: four business related measurable tasks you COMPLETE, and not CONTINUE. Strategy #2: Deadline & Three-Day Window Strategy #3: Minimum Viable Product: what if you had to stop today? (absolute focus on one goal, milestones, and use early profits as motivation to keep going) -- avoid "fake it till you make it" Strategy #4: Do It Better Than "That Idiot Who Doesn't Deserve It" (common enemy) Strategy #5: What's In It

Dave Koziel from PublishWithDave.com is going to tell us how he makes $10,000 to $30,000 per month from Amazon Kindle. He's created 60 to 80 Kindle books (6,000 to 12,000 words in length) for $80-$150. Right Click to Save: "Publish with Kindle" FREE Report (Robert Plank & Dave Koziel) Some books produce hundreds per month while even the "duds" generate $20-$25 per month. He's going to share not only his numbers and "ah-ha" moments, but his secret strategies for making money with Amazon Kindle publishing. (As well as CreateSpace physical books and ACX Audible audiobooks.) Topics covered: How to make money with Amazon Kindle without writing any of your own books (Dave only wrote two of his own books, for fun) How even an underforming book (6,000 to 12,000 words in length) makes Dave about $25 per month and can make as many as hundreds of dollars per month (so how many books like these would you outsource?) The secret to getting Amazon buyers off Amazon and onto your list How to get started with that