Stay Paid

As a real estate agent, Jordan Mott is doing everything right. How can you tell? In a low-inventory market, he’s already closed transactions worth $93 million, and it’s only June! Jordan is the first to say he has no magic formula or secret sauce, but what he does have is an unrelenting desire to succeed and the work ethic to make it happen. He tells all who listen that what he does isn’t rocket science, and he gladly shares his strategies with anyone who wants to know. So tune in and get started on your first million-dollar year! And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Connect with Jordan on social media - @RealtorJordanMott   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: http

If you’re a real estate agent, then you know that the only conversation around the water cooler these days is where to seller leads. According to NAR and Bankrate.com, the national supply of homes for sale is about 3 million homes short of demand, having dropped 26% since 2020, and predications suggest the shortage could last 3-5 years. Agents are going to need to get creative if they are to ride out the storm, and we’ve got 7 places to find leads that you may not have thought to look. And if you weren’t aware before, we’ve got show notes you can read for more in-depth information and added details not included in the episode. You can get these notes at www.staypaidpodcast.com   Connect | Resources -- Special magazine offer just for Stay Paid listeners - https://remindermedia.com/staypaidoff... -- Facebook Live recorded session: How to Get Listings in a Low Inventory Market - https://bit.ly/3co4BIv -- Episode 202: 5 Characteristics of a Good Referral Source (with Dan Allison) - https://bit.ly/3x3XbSC   [1:5

This radio management college grad, turned mortgage agent, turned real estate agent, turned team leader has created a secret sauce of success. Gusty Gulas has used basic, tried-and-true principles of business management, giving back to his community, and marketing to build a team that has sold more than 850 homes in the last two years! If you want to run a high-performing team, learn how engagement with your community can produce uber results, and understand how diversifying your marketing can help you realize a life of freedom, then this is your must-listen episode. Plus, you’ll want to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.   Connect | Resources --A special offer just for Stay Paid listeners - https://remindermedia.com/staypaidoffer-magazine/ --FREE referral script at https://remindermedia.com/printables/referral-call-scripts-for-real-estate-agents/ --Take our super-quick listeners’ survey and help us make this the bes

One of the greatest challenges in creating content for your brand is actually having the time to create all the content you need to keep an audience engaged. One way to lighten your load is to repurpose content—creating multiple pieces of content from one long piece of content. We use the Content Pyramid to show you how you can maximize the potential of your content by turning it into multiple pieces that you can use across different platforms.   And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources PDF download: The GaryVee Content Model - https://bit.ly/3p2pOwp   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeacree https://www.linkedin.com/in/lukeacree https://

Everyone can always use another source of leads. The more lead-gen sources you have, the less reliant you become on any single one and the more opportunities you have to find and be found by potential clients. This week’s Stay Paid guest and top producer, Faina Shapiro, has taken to the classroom to offer educational workshops that generate leads and boost her brand’s expertise. She’s created interest, gained exposure, and converted enough workshop leads to be named the top seller’s agent and the top buyer’s agent in her office for the last two months. Listen to hear what she can teach you about using workshops to persuade leads to come you!   And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Faina invites listeners to email her at faina@bhhspagerealty.com or to call her at 617-820-0600.   [1:43]     Preview [2:56]     Faina’s business journey [6:43]     Starting an educational workshop

Facebook video ads can be one of the biggest lead generators in your business. With 100 million hours of video content being watched on Facebook daily, it can be a huge opportunity for you to connect with your audience and a way to find new audiences. But it's hard to know where to start before you invest your hard-earned dollars. In this episode, we offer four tips to get you started creating effective Facebook video ads that stop people from scrolling and get them into your funnel.   And be sure to check out the show notes, where you’ll find more information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Webinar: The 3 Facebook Ads That Every Agent Needs - https://bit.ly/3f5owNV Website: Facebook Ads Library - https://bit.ly/3oy8e3g Episode 189: Maximize Your Facebook Advertising with Grant Wise - https://bit.ly/3f7D5AO   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypa

It’s true that new technologies are increasingly threatening the stability of jobs across professions and industries. All we need to do is consider new tools that have either already replaced employees or that are being used to make work easier, more efficient, and more cost-effective. To stay relevant during this fourth industrial revolution, Michael McGlothlin, this week’s Stay Paid guest, suggests three courses of action.    And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Website: highperformingpractice.com Podcast: High Performing Practice on Apple Podcasts Book: Winning Strategies: The New Rules of Retirement Planning - https://amzn.to/33HYwBY Book: Above the Clouds . . . Winning Strategies from 30,000 Feet - https://amzn.to/3tLs9N2 Book: Free Throws for Financial Professionals: Winning Principles for Unlocking Business Success - https://amzn.to/2RUuxnp   We are a participant in t

Everybody knows that in order to get people to know you, like you, and trust you, you have to be consistent. And not only consistent in how many times you contact someone, but also in your words, actions, and service. But that's easier said than done. So, in this episode, the Stay Paid pals talk about how many touchpoints they believe you should be having with your sphere, how to create a consistent brand experience, and how to combat the greatest threat to executing on your consistency goals.   And you can always check out the show notes for more in-depth information and added details not included in the episode at www.staypaidpodcast.com   Connect | Resources Special offer for podcast listeners at ReminderMedia.com/staypaidoffer Free, printable one-year anniversary cards - https://bit.ly/3uYimEW Free, printable birthday cards - https://bit.ly/3ov1gfA ReminderMedia Community on Facebook - https://bit.ly/3yhqouC   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   F

If you struggle to convert audience engagement with your Facebook ads into bona fide appointments, then Gus Munoz Castro has proven advice that can help. Gus is the owner of PowerISA, one of the largest inside sales teams in North America. (They make 50,000 outbound calls a day!) During his interview, he shares the valuable, practical lessons he’s learned about what it takes to convince a lead to confirm an appointment.   And when you’ve finished listening, don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Website: www.powerisa.com/ FREE e-book: Lead Generation for Real Estate Agents at remindermedia.com/leadgeneration Complete our listeners’ survey at staypaidpodcast.com/survey      [4:00]     Preview [5:25]     Gus’s business journey [11:17]   Prospecting in the real estate space [13:53]   Transitioning into building an ISA company [20:28]   The critical importance of your lead source [22:

Building and growing a business or practice requires that you keep an eye on where the market is and where the trends are heading. If you don’t, you run the risk of getting left behind. And now that we've successfully navigated the "panic pivoting" of 2020, it's time to start looking ahead again and preparing for what the future holds. Bazaarvoice, a shopper engagement platform, published a blog titled “5 Consumer Trends Brands and Retailers Should Lean into Next Year,” and we thought it would be a good idea to go through its list and offer our insights into how service-based sales professionals can prepare for these trends. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.   Connect | Resources 5 Consumer Trends Brands and Retailers Should Lean into Next Year  (Bazaarvoice e-book) - https://bit.ly/3xWgIFC FREE lead magnets from ReminderMedia - https://bit.ly/33r3OBs   To learn how to generate more referrals and

There comes a time when everyone asks whether their marketing is paying off. Is the time, money, and effort they’re spending really worth it? Today’s episode answers that question with an unequivocal yes! Frank Isoldi is an agent who’s been farming the same area for 20 years, and he’s has become synonymous with real estate in his area. His consistency has paid off in a big way—he averages 50–70 transactions a year—all in the neighborhood of $1M. Listen and discover how Frank maintains a strategy of omnipresent marketing and how you can do the same.   And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Website: www.theisoldicollection.com Instagram: @frankdisoldi Facebook: The Isoldi Collection Waze: www.waze.com   [3:09​]     Preview [4:20​]     Frank’s business journey [7:25​]     Thoughts on consistency [11:29​]   Lead sources [12:58​]   Thoughts on holistic marketing and being omniprese

Social selling is just one of the many sales tools that we have in our toolbox in the digital age, but does it work? According to a study from Sales for Life, the average ROI for social selling is $5 for every $1 invested, and those who use social selling find, on average, 45% more opportunities than those who don't. In a survey done by eMarketer, participants told researchers that the top three benefits of using social selling tools are 1) they reduce the amount of time spent researching prospects; 2) they increase the number of leads; and 3) they encourage a deeper relationship with clients. This week, the Stay Paid pals discuss some tools you can use for social selling and offer tips for executing your social-selling strategy. Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Chet Holmes, The Ultimate Sales Machine - https://amzn.to/3gHlY9Q Episode 69: When Persistence Makes Perfect (with

Do you struggle with knowing how to implement relationship marketing? Do you want to be consistent in reaching out to your sphere but find it hard when it comes to doing it? Do you ask yourself how are you supposed to calculate the ROI of relationships? This week’s guest, Glennda Baker, has answers to all your questions. With 30+ years of experience using relationship marketing, Glennda has proven its value to her long-term success. In her interview, she shares the philosophy, systems, processes, and attitude that have earned her lifelong clients. Listen and share Glennda’s enthusiasm for real estate and passion for relationships. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com   Connect | Resources Glennda Baker & Associates, Inc. - https://bit.ly/3eFkFpw The Glennda Show - https://bit.ly/2QKcGiO Find Glennda on social media. Search “GlenndaBaker.”   To learn how to generate more referrals and repeat b

Whether you're new to your business or looking to grow on a budget, you DON’T have to pay for leads. There are two types of capital you can inject into your business—check equity and sweat equity—and in this episode we talk about the latter. We’ve published a 3-part blog series on How to Get Leads for Free, and we're going to go over the 8 we recommend from Part 1 of that blog. To read the entire series, go to remindermedia.com/freeleads. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit http://staypaidpodcast.com   Connect | Resources Blog: remindermedia.com/freeleads Free resources: remindermedia.com/printables Free scripts: remindermedia.com/scripts    To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https://www.instagram.com/lukeac

If you want to know how to host an awesome webinar, then this week’s guest, Brad Swineheart, is your go-to guy. As the VP of Business Development at White Glove, an end-to-end seminar service for financial professionals, Brad has helped 10,000 financial advisors educate 500,000 clients. And since the pandemic, it has all been done using webinars. When you listen, you’ll hear how to go from presenting mediocre webinars to presenting webinars that will keep your audience engaged and create captive prospects you can convert to leads. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit http://staypaidpodcast.com   Connect | Resources Podcast: Be Advised—Leading with Value on Apple Podcasts Podcast: The Captivating Advisor on White Glove offers video resources and more to create captive prospects. Website: https://whiteglove.com/   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid:

With over 100 social media platforms available, it's tough to know where to focus and how much of your time to invest in each one. Today, we're going to skip over the top six (Facebook, Instagram, Whatsapp, Facebook Messenger, YouTube, and WeChat [Chinese messaging app]), and focus on four you may not be using but that definitely deserve a second look. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit http://staypaidpodcast.com   Connect | Resources Episode 185: Create a LinkedIn Profile That Will Have Prospects Calling You, with Jimmy Coleman - https://bit.ly/3n0n4Ph Social Media Bundle (FREE collection of motivational quotes to share on your social media!) - https://bit.ly/3e6MQxo Social Media Analytics Tracker (FREE tracker will help you keep tabs on your social media efforts and get you organized) - https://bit.ly/2Qyj1NP   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Pa

You’ve heard about it. You believe it can work for you. But how exactly do you DO relationship marketing? This week’s guest is Barb Betts, and she knows that like anything else in a successful business, you need to put a system in place if relationship marketing is going to work. Listen to Barb as she explains how she builds trust, why she never asks for referrals, the importance of categorizing the people in your “list of relationships,” and the value in training your sphere on how to give referrals. And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit http://staypaidpodcast.com   Connect | Resources Instagram: @barbbetts The Betts Realty Group: https://thebettsrealtygroup.com/     To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast   Follow Luke Acree: https:/

It's faster and easier to connect with potential customers via text than any other form of communication, so it's clear that if you haven't added text messaging to your sales and marketing process, you should. The stats all support the advantages: 99% of texts are opened (compare that to 20% in email marketing), text messages are read within five seconds on average, and text can lead to almost 300% more "yes" responses. So, in this episode, we'll go over ways to add text messaging to your sales process and discuss some best practices. And, as always, be sure to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.   Connect | Resources Episode 183 with Michael Hellickson -  https://bit.ly/3fYeqiK Blog: When NOT to text your clients - https://bit.ly/3t2lDlF For our digital magazine clients: How to Send the Digital Edition by Text Message - https://bit.ly/3muOI6G   To learn how to generate more referrals and repeat business, visit: www.r

Are you a solo agent who feels like you’ve got a bull’s eye on your back? With the likes of Zillow and other companies disrupting the industry, and the anxiety pervading the market because of the CRAZY housing shortage, everyone is feeling vulnerable. Dave Panozzo, a top producer in Arizona, believes the only way solo agents are going to survive is if they stop behaving as if what they do is a job or career. Real estate is a business, and you have to run it with all the resources and effort a business requires. Listen as Dave discusses what it means to have a business mindset, how working well with a partner means staying in your own lane, why authenticity is the key to social media, and why having a business coach is the way to get to the next level. Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.   Connect | Resources Website: https://thepanozzoteam.com/ Instagram: @ThePanozzoTeam   To learn how to generate more

Without a doubt, the most important point of the sale is the close. If you want to improve your closing percentage, then consider giving attention to your closing techniques. There are many different techniques to try out, but it’s important to learn as many as you can to find the ones that suit your personality. When you master each, you can watch and carefully listen to your prospect and pick the close they’ll best respond to.   And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit staypaidpodcast.com.   Here are some additional resources to look into: Ep. 159: #1 Coach, Chadi Bazzi, Reveals His “No Objections” Listing Process Ep. 194: How to Crush the Cold Call with Cody Askins Blog: Never Dance Around the Close Blog: The Best Closing Phrases for Any Deal   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com Follow Stay Paid: https://twitter.com/staypaidpodcast https://www.facebook.com/staypai