Synopsis
Ignite Visibility University, a top digital marketing podcast hosted by John Lincoln (content is taken directly from the popular Ignite Visibility YouTube Channel). John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation and the number 698 fastest growing company in the USA in the 2017 Inc. 5000. As a digital marketing expert and in-demand public speaker, Lincoln is consistently named one of the top influencers in the industry. In 2017, he was the recipient of the Search Engine Land "Search Marketer of the Year" award.
Episodes
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Record Online Revenue, New Google Data, LinkedIn Releases New Reports
07/11/2020 Duration: 07minThis week: Google spills the beans on what holiday shoppers are searching for, LinkedIn rolls out a new report, and TikTok stars win in court. Here’s what happened this week in digital marketing.
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How To Merge Websites Together For Maximum Results (And An SEO Bump)
05/11/2020 Duration: 09minWhen you buy a website or a company, you often need to merge one website into another. In that instance, you need to know how to merge websites together for SEO, ppc, email marketing and more. When one website is running marketing, you need to make sure that marketing is transferred over. You will learn how to determine SEO high value pages. How to check for SEO links. How to make sure PPC, email and social traffic comes over. And more.
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New Pinterest Features + Holiday Online Sales To Reach $200 Billion
30/10/2020 Duration: 08minThis week: online holiday sales are expected to soar, Pinterest continues to make opportunities for e-tailers, and Microsoft is giving you another analytics tool for free. Here’s what happened this week in digital marketing.
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Google In Trouble With DOJ, Facebook Launches New Features And More
30/10/2020 Duration: 09minThis week: Facebook brings an early Christmas present to e-commerce marketers, Google gets sued by the people of the United States, and Bing’s got a new toy. Here’s what happened this week in digital marketing.
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SEO in 2021, How To Rank #1 In Google
30/10/2020 Duration: 09minSEO is changing and in 2021, there are a few ways that the landscape has shifted. In this video, John Lincoln gives 14 action items to win in search engine optimization in 2021.
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6 Ways To Measure Search Demand For An Industry
30/10/2020 Duration: 06minIs Search Demand Declining or Rising For Your Industry? How would you know? Well, in this video John Lincoln covers 6 ways you can see rising and falling trends in consumer demand location, search term, competitor brand name, industry benchmarks and more.
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Is Yelp Advertising Right For You? Interview With Jessica Carlin of Yelp
23/10/2020 Duration: 24minIs Yelp Advertising Right For You? In this installment of the Ignite Visibility University podcast, John Lincoln sat down with Jessica Carlin, Partner Sales Director at Yelp to talk about how local businesses can use Yelp to land more sales.
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New Google Analytics, Big Google Update That Will Change SEO And More
16/10/2020 Duration: 08minThis week: Big Google Update Coming!! Google Analytics gets a makeover, Facebook limits WordPress embeds, and YouTube is on its way to becoming an ecommerce platform.
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New SEO Webinar, How To Rank #1 In 2021
15/10/2020 Duration: 54minSEO webinar with SEM Rush and Ignite Visibility - Do you want to learn how to rank #1 in 2021? Then this is the SEO webinar for you. In this free SEO webinar, SEMRush and Ignite Visibility teach you their strategies for getting ranked #1 in Google.
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Google Ads Announces Automated Insights and New SnapChat Ads
15/10/2020 Duration: 08minNews: Google Ads announces automated insights, a popular WordPress plugin has a vulnerability, and Web Stories are coming to Google Discover. Here’s what happened this week in digital marketing.
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Set A Social Media Marketing Strategy For 2021 (Beginners Guide)
15/10/2020 Duration: 09minSocial media marketing can often fall very flat without the strategy. That is why you need to take the time to set the right social media marketing strategy for 2021. In this video, John Lincoln, CEO of Ignite Visibility, discusses his process for setting the perfect social media marketing plan. It includes advertising, posting by theme, creative campaigns, influencers and more. Watch this video to learn about social media marketing and what it takes to make an impact with this marketing channel.
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Learn Options Trading (And How To Disrupt A Market) With Kirk Du Plessis, CEO of Option Alpha
15/10/2020 Duration: 33minKirk Du Plessis, CEO of Option Alpha, is an amazing entrepreneur, CEO and digital marketing expert. In this interview with John Lincoln, he teaches us how options trading works, reveals a new disruptive software, discusses overall portfolio strategy and covers how he built a massive online community. This is one interview you don't want to miss.
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Facebook Ads Removes 28-Day Attribution Model And Instagram, Google Give Mini Sites
15/10/2020 Duration: 09minNews: Microsoft takes a step in favor of brand safety, Google makes Shopping ads free globally, and Facebook rolls out a big change to its attribution model. Here’s what happened this week in digital marketing.
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How Businesses Should Visualize Digital Marketing Data To Hit Goals
15/10/2020 Duration: 06minPerhaps the biggest pain point in digital marketing is not running the ads, its accurately seeing how they perform. One of the biggest pieces of this is having a dashboard that allows for proper visualization. In order to have this, you need to set up tracking correctly, but also ensure you have the right sources and mediums tracked, as well the elements that drive those sources and mediums on a more granular level. In this podcast, John Lincoln, CEO of Ignite Visibility covers the right way to set this up.
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Facebook May Leave Europe Over Data-Sharing Regulations - Ignite Friday
15/10/2020 Duration: 09minThe digital marketing news this week! Big news, don't miss the updates this week. This week: Google opens Ads API to everybody, Facebook might pull out of Europe, and Pinterest has its own version of Stories. Here’s what happened this week in digital marketing.
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Solange Jacobs Randolph Reveals Why a Communication Strategy Drives Marketing Success
29/09/2020 Duration: 16minSolange Jacobs Randolph is a marketing expert with more than 20 years of product marketing and corporate communications experience across a variety of industries. She also has more than 15 years of global management experience. In this installment of the Ignite Visibility University podcast, John Lincoln sits down with Solange Jacobs Randolph, Senior Director of Marketing for FMG Suite, to talk about product marketing, communication strategy and product launches.
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TikTok Shut Down, New Updates To Google And More (Don't Miss This One)
18/09/2020 Duration: 09minDon't miss this week's digital marketing update! I cover the future of digital marketing, important breaking news, the shocking film the Social Dilemma and I invite you to an exclusive event. Learn more about the event https://go.ignitevisibility.com/rank-number-one-webinar/
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Facebook Limits Ads, Microsoft Let's Target LinkedIn Users!
14/09/2020 Duration: 07minMicrosoft enables targeting to LinkedIn users, Bing offers a new SEO testing tool, and short form content gets more backlinks? Here’s what happened this week in digital marketing.
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Find New Profitable SEO Keywords In Under 2 Minutes
14/09/2020 Duration: 02minYour competitors and other websites might have amazing keywords for SEO that you are not even targeting yet. And don't you think you should be? Well, now is the time to see what keywords for SEO your competitors are targeting that you are not. In this video, John Lincoln walks you through how to use SEM Rush to quickly find the gap in keywords between your site and other site. You will learn how to do analysis of keywords. You can look at shared, missing, weak and strong. John Lincoln will teach you how to rank based on micro and macro, how to organize keywords in a sitemap, how to find the intent of the keywords in Google and how to create an SEO keyword targeting rollout plan.
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Google And Ignite Visibility Paid Media Webinar (New Features)
14/09/2020 Duration: 01h07minThis paid media webinar with Google had a record number of people and amazing reviews! Watch now to get the proper paid media strategy for 2021. Enter the challenge! https://ignitevisibility.com/challenge/