Synopsis
Ignite Visibility University, a top digital marketing podcast hosted by John Lincoln (content is taken directly from the popular Ignite Visibility YouTube Channel). John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation and the number 698 fastest growing company in the USA in the 2017 Inc. 5000. As a digital marketing expert and in-demand public speaker, Lincoln is consistently named one of the top influencers in the industry. In 2017, he was the recipient of the Search Engine Land "Search Marketer of the Year" award.
Episodes
-
2 Of the Biggest Mistakes You're Making with Your Email Marketing
13/02/2023 Duration: 01minDo you have a strategy to collect emails to build your email list? If not, you need one. If you do, are you making these common mistakes? In this episode, John Lincoln, Ignite Visibility marketing expert will highlight two of the biggest mistakes email marketers are making that ultimately limits conversions.
-
Google Releases Bard: An AI Responder That Competes With ChatGPT - Ignite Friday
10/02/2023 Duration: 07minThis week: Google wants you to meet Bard, a couple of Big Tech companies release earnings, and Meta may charge for verification. Here’s what happened this week in digital marketing.
-
Google BARD, The Answer to OpenAI and ChatGPT
08/02/2023 Duration: 03minGoogle has finally released its answer to OpenAI and ChatGPT: BARD Bard is an experimental, conversational AI service. It's powered by LAMDA. Bard is an outlet for creativity, a launchpad for curiosity, and it will help you access new things. It's grounded in safety and information. In the future, there may be an opportunity for SEO experts to find ways to deliver information into an AI system to reach other customers.
-
OpenAI Releases A Tool to Detect Auto-Generated Content - Ignite Friday
03/02/2023 Duration: 02minThis week: Google Ads lets you set negative keywords at the account level, Snapchat is still growing, and OpenAI released a not-so-reliable tool to help you detect auto-generated content. Here’s what happened this week in digital marketing.
-
Instagram Emphasizes Photos Again - Ignite Friday
27/01/2023 Duration: 03minThis week: Instagram wants to surface photos over videos in its app, more news about OpenAI and ChatGPT, and Twitter offers a new advertising option. Here’s what happened in digital marketing this week.
-
The Biggest SEO Mistakes Your Making on Your Homepage
25/01/2023 Duration: 04minI can't tell you how many mistakes I see on website homepages. These mistakes prevent people from converting... which means they leave your website and don't come back. In this episode, John Lincoln, an SEO expert, will share some of the simplest mistakes that you can fix on your homepage to boost conversions.
-
Debunking 6 SEO Myths (SEO Strategies You SHOULD Be Using)
23/01/2023 Duration: 03minSEO can be tricky to master. And over the years, it's evolved and transformed. This means that over time, people say things that are not always true. In this episode, SEO expert John Lincoln will debunk 6 SEO myths and give you some helpful tips along the way.
-
Google Issues Yet Another Warning About AI-Generated Content - Ignite Friday
20/01/2023 Duration: 05minThis week: Twitter disables API access for some social media management apps, Google’s updates have completed rolling out, and YouTube has some new analytics. Here’s what happened this week in digital marketing.
-
8 Steps to Set Up Your Franchise Marketing Program
13/01/2023 Duration: 25minIf you're ready to take your franchise digital marketing to the next level, then this episode is for you! In this training, John Lincoln, CEO of Ignite Visibility, will walk you through his take on the best franchise marketing agency services for 2023.
-
What Search Engines are Saying About ChatGPT
13/01/2023 Duration: 05minThis week: Google says that repetition is the key to success when it comes to putting a date on your content, Microsoft is having fun with ChatGPT, and YouTube will soon monetize Shorts. Here’s what happened this week in digital marketing.
-
How Will ChatGPT Watermarks Affect Your Auto-Generated Content? - Ignite Friday
06/01/2023 Duration: 07minThis week: Google tells you which SEO skills you’ll need for the coming year, ChatGPT will start publishing digital watermarks along with content, and Linked announces some new goodies. Here’s what happened this week in digital marketing.
-
10 Ways to Improve and Support Your In-House SEO Team
04/01/2023 Duration: 02minIn-house marketing teams often neglect SEO. In this episode, John Lincoln, SEO expert and Ignite Visibility CEO will help you make your in-house SEO teams feel better and supported by the entire organization.
-
A Beginner's Guide to Ranking #1 For a Competitive Keyword (2023 Strategy)
02/01/2023 Duration: 02minIn this episode, John Lincoln, SEO expert, will share a beginner's guide to ranking #1 for a competitive keyword. In this 2023 strategy, you'll learn everything you need to know to.
-
7 Tips for Paid Media Marketing in 2023
26/12/2022 Duration: 03minIn this episode, John Lincoln will give you 7 tips to help you get started and win with paid media in 2023.
-
5 Phases of Lead Scoring for CRM Marketing
21/12/2022 Duration: 02minWith a rise in first-party data, CRM digital marketing is on the rise for 2023. However, not all digital marketers are speaking the same language here. In this episode, John Lincoln, a PPC expert, will share with you his own framework for CRM lead scoring, straight from his new book, Advolution.
-
5 Video Marketing Stats You Need to Know to Prepare for 2023
19/12/2022 Duration: 02minIn this episode, Ignite Visibility CEO John Lincoln will share five of his favorite facts about video marketing to help you gear up for 2023.
-
U.S. Lawmakers Are Calling For a TikTok Ban - Ignite Friday
16/12/2022 Duration: 07minThis week: TikTok still tops the charts, but it’s in danger here in the U.S. Also: Meta’s got some new money-making opportunities and LinkedIn offers new ad targeting options. Here’s what happened this week in digital marketing.
-
3 Steps to Gain Market Share & Grow During a Recession
14/12/2022 Duration: 07minIn this episode, John Lincoln will share a framework that companies use in order to grow during a recession and take dominant positions within the marketplace.
-
7 SMS Marketing Strategies to Drastically Improve Your Results
12/12/2022 Duration: 01minIn this episode, John Lincoln, Ignite Visibility CEO, will share some expert tips to keep handy if you use SMS marketing.
-
Meta May Remove US News From Its Platform - Ignite Friday
09/12/2022 Duration: 05minThis week: Meta might ditch U.S. news sources, Twitter puts recommended tweets in feeds, and wait until you hear about how many people have seen scams on Facebook. Here’s what happened this week in digital marketing.