People Friday | Hello Tech Pros

Conrado Lamas is a journalist who's been working with startups and digital marketing for almost 5 years now. He explains how writers could and should transit to digital marketing, and how everything is learnable. Conrado works at Carts Guru, after successfully releasing Mailtrack and transforming it into a leader of its success.   What You Will Learn in This Episode How to understand people's behaviours using empathy. A brief history on traditional journalism and why today is so different. The trending "fake news" and what it means to professional journalism. Why Google rewards good journalism with better search rankings. What you can do to engage in contemporary journalism.

Charlie Light helps companies with sales, and almost all his clients are digital marketing agencies or software engineering consultants. Charlie is an expert on prospecting, getting in front of new customers, and the general sales process. Show notes at http://hellotechpros.com/charlie-light-people/ What You Will Learn in This Episode The wall of fear that prevents technical people from trying to sell and how to overcome it. How to craft the perfect sales pitch for your consultancy. What to say to a prospect when you get them on the phone. Where to find companies that want to hire you. The steps you need to take to close the deal and sign the contract.   Resources Mentioned AngelList Start Your First Business: 7 day audio and email course

Coraline Ada Ehmke is a speaker, writer, teacher, open source advocate and technologist with 20 years of experience in developing apps for the web. She works diligently to promote diversity and inclusivity in open source and the tech industry. She is the creator of the Contributor Covenant, the most popular open source code of conduct in the world (with over 15,000 adoptions including JRuby, Swift, F# and Rails.) Coraline works for GitHub as a senior engineer on a team devoted to creating community management and anti-harassment tools. Show notes at http://hellotechpros.com/coraline-ehmke-people/ What You Will Learn In This Episode Why a lack of diversity limits creativity and problem solving. What a Code of Conduct can help you achieve in your organization. The impact your words and behaviors have on those around you, regardless of your intention. How to approach and communicate with someone who is violating the code of conduct. Technical terminology that needs to be refactored by everyone. The root cause b

This is Part 5 of the free 7-day audio and email course Start Your First Business.   What You Will Learn In This Episode Why I've always felt "sales" and "salespeople" were sleazy scumbags. The trait you need to have as a marketer to not come across as a sleazy scumbag. How to connect with your potential customers on an emotional level to build raving fans. How to speak the language of your audience using their own words to build trust. Search engine tricks to find customers wanting to buy your product   Next Steps The next step you need to take is to complete the homework assignment for Module 5 in the follow-along email course. Click here to request access to the course materials and homework.

Clarence Washington is a manager of infrastructure architecture and engineering and has a strong belief in finding a way to give back to the community and blessing others with the things that you have yourself been blessed with. Clarence works with inner-city youth and uses sports (football) to reach children that we otherwise would not be able to reach. Although they have been a perennially successful and winning program, winning is not emphasized as the most important outcome. They believe in success. Wins and losses are short term outcomes, and even in an individual defeat successes can be found. Success on the field and in life comes with hard work, discipline, and perseverance. With those things there is no need to focus on the score, or even wins and losses on the field or in life because success is a byproduct of those things. Clarence and his team of coaches and mentors teach and live by that ethic. Show notes at http://hellotechpros.com/clarence-washington-people/ What You Will Learn In This Episode

While working on his PhD in NeuroEconomics, Dalton Combs learned a lot about motivation and why people do what they do. Now he's the founder-CEO of Dopamine Labs. They've designed a product that makes it easy for any developer to increase retention and engagement by turning their app into a habit. Show notes at http://hellotechpros.com/dalton-combs-people/ What You'll Learn in This Episode Why users "stick" to some apps and quit using others. The key to rewarding users in ways that surprise and delight. How dopamine works in the human brain and reinforces behaviors (even bad behaviors). The strategy to developing an app that is as addicting as Angry Birds.

Career Hyperdrive Course: Day 5 The Career Hyperdrive Course is a free 7 day email and audio course for technical professionals to help launch your career into hyperspace. Each module in this course is designed to help you overcome a major barrier to your career growth. Here's what you're going to get out of the course. The motivation you need to overcome your biggest career obstacles and navigate asteroids. Productivity tips to help you crush it at work without killing your personal life (leaving more time at the cantina). Jedi mind tricks that will build your respect and influence across the organization without needing to move into a management track. A droid masterclass that’s going to guide you through the process of selecting the right technology for the right problem, every time. Social engineering hacks to break into the elite inner circles and get a seat at the Jedi Council. A strategy that will raise your value (and salary) within your organization and increase your reputation and negotiation power

Paula Paul entered the workforce as a software engineer after an internship with IBM in the early 80’s. Since then she has shipped commercial software, evangelized .NET for Microsoft, and held executive positions in corporate IT. After ‘flipping the table’ mid-career, she came back to technology through a passion for teaching people to code. Paula is currently an architect with AmWINS Group, Inc. and enjoys work in the community as an ABI (Anita Borg Institute) Syster, diversity speaker, and mentor. Show notes at http://hellotechpros.com/paula-paul-people/ What you will learn from this episode Why this is the perfect time to get into the technology industry. The demographics of awesome software developers. Why "TechnologyPeople" is an awesome glitch. The hardest part of working in the tech industry and why we struggle in that area. How to get around the passive-aggressive resistance of engineers. The win-win scenario of being wrong. Why we need to tap into the emotions of the people we are serving. The fears

Bill Schmarzo is the CTO of EMC's Big Data Consulting Practice and a frequent industry speaker, a blogger, a professor at the University of San Francisco School of Management as well as an author. Schmarzo wrote "Big Data MBA: Driving Business Strategies with Data Science" and "Big Data: Understanding How Data Powers Big Business". Show notes at http://hellotechpros.com/bill-schmarzo-people/ Key Takeaways The companies who are successful with Big Data addressed the cultural or people issues. How do we get people engaged in the process so that we're delivering the analytics in a way that is actionable to our stakeholders? Many companies tend to start with implementing Hadoop and then waiting for magic to happen. It doesn't happen. Data science is really identifying the variables and metrics that MIGHT be a better predictor of performance. "Might" is a license to be wrong and in many companies the idea of wrong is bad. In the BI space, the IT departments over promised and under deliveredwhich has lead bu

Andy Haskell is a web software engineer at Meta Search in Cambridge, which is like a Google search for your files. Andy also runs the blog Computer Science for the Slothful and is one of the organizers of Boston Golang. When he's not coding, you can find Andy running or gaming. Don't ask Andy Haskell about sloths or Pokemon unless you want to have a 45-minute conversation! Show notes at http://hellotechpros.com/andy-haskell-people/ Key Takeaways It's hard to get a job without work experience and to get work experience without a job. Volunteer and look for internships. Are you using the same college exam questions for your interview questions or are you digging deeper? The interviewee should be doing interview themselves. The company is looking for the perfect candidate and the candidate is looking for the perfect company. Show personality and thought process in the interview.

Alysse Metzler’s career evolved to not only finding the best talent in the industry but also helping America get back to work. Her life’s mission is to help people of all ages and backgrounds find their dream job. She’s taken all of the lessons she’s learned in her 12 years of recruiting and wrote, The Recruiting Snitch, Recruiting Secrets to Help Land Your Dream Job. Alysse believes by understanding what a recruiter thinks, an applicant can achieve better results from their interviews and their job search. Show notes at http://hellotechpros.com/alysse-metzler-people/ Key Takeaways While most people are in their current job, they don't think about brand or networking. When you're working, that's the best time to make connections and get to know people when you don't need but but genuinely want to get to know them. You have to know people to find the positions that aren't publicly posted. Being shy is not an excuse, you are losing a lot of opportunities. There is no such thing as a permanent job. Every compan

Monica Neubauer is a successful REALTOR in Franklin, TN and has been a National Speaker in the industry since 2009.  As an Education Junkie, she enjoys talking about many aspects of Real Estate and Business.  As the 2015 REALTOR of the Year for her local association, she is active at home, but also enjoys traveling the 50 states and any country that will let her in. Show notes at http://hellotechpros.com/monica-neubauer-people/ Key Takeaways The public is educating themselves about real estate which is a good thing, but they may be missing vital information. The process of buying a house is much more complicated than what they show on HGTV. Every real estate market is extremely localized. Pros for working with a real estate agent: They are in the local market every day. The market  is extremely localized, 30 minutes away is very different. Roads, schools, zoning constantly changing. Agents are well-trained. They keep up with regulatory changes. Agents can help you understand the upgrades. Agent has all the

Crucial conversations are defined by Kerry Patterson as a needed conversation that involves strong emotions, opposing opinions and high stakes. But what happens when you need to have a crucial conversation but suffer from social anxiety? Show notes at http://hellotechpros.com/crucial-conversations-and-anxiety/

Mike Montague is a certified trainer and the Director of Content Marketing for Sandler Training Worldwide. He is passionate about sharing the Sandler success principles and teaching the interpersonal communication skills needed to improve your life and business. He is an accomplished speaker and writer, and has designed over 200 websites. He also contributed to the popular Sandler book, LinkedIn the Sandler Way. Show notes at http://hellotechpros.com/mike-montague-people/   Sponsors Minio.io Transource Media

Therman Trotman is a husband and father of 3. He's been in the IT field for 16 years, he's an Army veteran, a NYC native and a SharePoint developer. Therman feels that the number one key to growing your career is building relationships. Show notes at http://hellotechpros.com/therman-trotman-people/ Sponsors Minio Cloud Storage — Built in Go for developers and devops.

Jim Collison is a Performance Team Lead at Gallup Technology in Omaha, Nebraska. Jim oversee’s a team of software developers as well as the internship program year round. Outside of Gallup, Jim Collison is the voice behind The Average Guy Network where he hosts Home Gadget Geeks, Home Tech Tips, Cyber Frontiers, Rich’s Random Podcast Generator, Ask the Podcast Coach and School of Podcasting.  Show notes at http://hellotechpros.com/jim-collison-people/ Sponsors Minio Cloud Server

Even if you are a shy, introverted person you can learn public speaking skills by practicing and identifying the 4 personality types that you'll be presenting to. Christina Canters is a Melbourne-born entrepreneur and founder of The C Method. Through her training workshops and coaching, she helps driven young professionals and business owners be more effective at public speaking and communication. A passionate and engaging speaker, Christina has spoken at organizations and conferences in Australia, the USA and the Philippines. Subscribe to her podcast ‘Stand Out Get Noticed’ at thecmethod.com. Show notes at http://hellotechpros.com/christina-canters-people/ Sponsors Minio Cloud Server - Built on go. Architected for scalability. Supported by rockstars.

Matt is an internet-famous guitarist with over 1 million followers on Google+. He's got a plan to help you get famous too. Matt Gibson is a guitarist, social media personality and the host of the Kingdom of Rock Podcast for DIY Musicians. He endorses ESP Guitars, Breedlove Guitars, Mesa Boogie, D'Addario and Ree's Harps. Show notes at http://hellotechpros.com/matt-gibson-people/ Sponsors Minio Cloud Sever - Store photos, videos, VMs, containers, log files, or any blob of data as objects.

I'm not just an introvert, I'm an extremely shy person. This podcast is a resource I use to practice using my voice and meeting new people. These tips help set the foundation for a life of smiles and new relationships. Show notes at http://hellotechpros.com/relate-then-communicate-shy-people/ Sponsors Burdene - The bot that helps you remember all the stuff you've forgotten. 9hnqh6k3

Tim Priebe is an author, columnist, and the owner of T&S Online Marketing. He has been working on websites since 1997, and has experience in areas including search engine optimization, blogging, email newsletter marketing, and social media, among others. Tim is the author of several online marketing books, including “102 Tweets,” “Blog a Week,” and “Online Marketing Mindshift." Show notes at http://hellotechpros.com/tim-priebe-people/ Sponsors Burdene - A bot that remembers your stuff and reminds you over text messages.