The Goal Digger Podcast - Marketing, Social Media, Creative Entrepreneurship, Small Business Strategy And Branding

How much money do you think you need to start a business? $1,000? $10,000? $100,000? My guest today, Mignon François, can tell you that you do NOT need to go into debt to chase your dreams… in fact, she started her business, The Cupcake Collection, on the last $5 she had to feed her family and turned it into a legacy with over five million cupcakes sold. Today she is committed to teaching anyone who will listen about what they can do if only they believe, most recently through her brand new book, Made from Scratch: Finding Success Without a Recipe. I can’t wait for you to hear her full grassroots story of success, be inspired through her powerful words, and learn how YOU can follow in her footsteps to do the same in this episode of the Goal Digger Podcast. So click PLAY now! GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOW NOTES   START MONETIZING YOUR SOCIAL MEDIA PLATFORMS WITH CREATOR SOURCE: https://www.getcreatorsource.com/goaldigger   

If you’ve been on social media lately, I’m sure you’ve noticed that Artificial Intelligence has quickly become the talk of the business world. It seriously felt like overnight, everyone and their tech-savvy mother started using ChatGPT for everything from creating meal plans and grocery lists to writing resumes and job descriptions. Sometimes it can be a bit intimidating to stare at a blank screen and a search bar with endless possibilities… Which is exactly why I wanted to record this episode for you today, after my team and I have done plenty of research (and trial and error!) ourselves. It’s no secret that AI can be a MASSIVE time-saver for small businesses. Using tools like ChatGPT, SwellAI, Copymatic, Jasper, and SO many more can allow you to work smarter, not harder. And once you master the art of using them to your advantage, you’ll get more time back in your day to do what you really love. So without further ado, click PLAY on today’s episode for 10 easy ways to use AI for your business TODAY! GOAL DI

Not making sales? It could be that you’re not telling a captivating story…  Stories have the power to captivate, inspire, and influence people's emotions and actions, making them an invaluable tool for small business owners looking to build brand loyalty and drive sales. And my guest on Goal Digger today? He’s your go-to guy when you want your virtual and live presentations to get clients, not just claps.  Colin Boyd has been on the professional speaking circuit for over a decade, and he’s advised the biggest names in the industry to speak and sell from both virtual and live stages. Most recently, he helped ME and my team revamp our keynote presentation for our Pinterest Lab launch and under his guidance, we more than DOUBLED our revenue goals.  I couldn't think of a better person to help us craft compelling stories that resonate with our target market. Discover the secrets to successful storytelling with Colin Boyd by clicking PLAY on today’s episode! GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGE

Think it’s time for a life inventory?  In this episode, I’m cracking open my book and deep-diving into an entire chapter with you! The first chapter of my first book, bestseller “How Are You, Really?”, introduces what I learned from “asking the quieter question” and the practice of doing your OWN life inventory! Start listening and let’s do the work together! A few years ago, I decided to take the practice of ‘checking in on myself’ a heck of a lot more seriously. So much that it turned into, well, an entire book. A life inventory isn’t as intensive as it sounds either. Trust me — this process? It’s like sweet, sweet relief.  Ready to dive in? Click PLAY! GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOW NOTES   HOW ARE YOU REALLY BOOK DAILY REFLECTION JOURNAL  

Do you ever feel left behind or think you’re so far from where you want to be? This feeling is normal, but how does it manifest in your self-talk? Is it belittling or comforting? For most of us, it’s that voice in our head that keeps saying we’re not enough — we’re never enough.  Goal Digger, it’s time to change this.  Negative self-talk ISN’T about being positive all the time. It IS, however, about finally showing yourself some well-deserved love and compassion… and the queen of saying it out loud is saying it loud and proud on Goal Digger today. Vasavi Kumar has the sort of confidence you can FEEL and now she’s going to share how you can harness the power of confidence in your life. In this episode, she shares her insights on how self-talk, confidence, and self-trust are all interconnected to each other. She emphasizes that we’re often our harshest critics and our negative self-talk is something we would never say to others. So why is it that we’re so harsh to ourselves? At its core, it’s a lack of love of

I get it: a life like mine can kind of look like a mystery from the outside. How do I have time to run a massive business, work with a team, be a parent, care for my health, and do *everything* else I do — in the same 24 hours? In this episode, I’m not here to tell you how to PACK your days with every single thing and hack every hour and sacrifice your sanity in order to do it all. In fact, you might find I do far less than you imagine… I've built a business that gives me a lot of opportunities for my days to ebb and flow, so I want you to know that as I am sharing a day in my current life. As always, take what serves you and leave the rest behind as you click play on this behind-the-scenes episode of the Goal Digger Podcast! LINKS MENTIONED IN THIS EPISODE: I recently recorded a breakdown of my health journey and what I eat in a day: https://www.jennakutcherblog.com/askhealth Listen to my recent podcast episode on Morning Resets: https://jennakutcherblog.com/newroutine/  Check out my biohacking tools: ht

I have to be honest, this conversation is a true “pinch me” moment. I’m so honored to host a conversation with a true Hollywood icon who has captivated audiences for decades with his performances on the big screen. From his breakout role in "Dazed and Confused" to his Oscar-winning turn in "Dallas Buyers Club," he has proven time and again to be one of the most versatile and compelling actors of his generation. But Matthew McConaughey is much more than just a talented performer. He's also a writer, a philosopher, and a seeker of truth and meaning. His recent book, Greenlights, has become a sensation, topping the bestseller lists and inspiring readers around the world with its honest, humorous, and insightful reflections on life, love, and the pursuit of happiness. Through his writing and his acting, he has become a cultural icon, a symbol of resilience, authenticity, and creativity in a world that can often feel overwhelming and uncertain. There’s so much we can all learn from the legendary Matthew McConaughe

Taking risks for our dreams is a concept that we talk about on the Goal Digger Podcast all the time, but it is something that can be difficult to put into practice. Kylie Low has been the producer behind the Goal Digger Podcast for over four years now, but in February 2023 Kylie came to me with an announcement I always expected to hear from her – She was ready to step down from producing this podcast to pursue her dreams and work on her own podcast full time. In this final installment of the Jenna & Kylie series on the Goal Digger Podcast, Kylie shares the behind the scenes of her decision to leave her full-time job working for me to dive into her own projects. We reflect on the almost 5 years working together and what I’ve learned as the boss of someone who I always felt was more entrepreneurial than employee from day one. We get a little teary-eyed, but this conversation is a raw look at what happens when you realize it’s time to say goodbye. Keep up to date with Kylie at darkdowneast.com, @darkdowneast on

255 days ago, I experimented with going alcohol free… and after experiencing a clearer mind and an all-around more vibrant energy, this experiment has lasted way longer than I first planned. Have you thought about ditching alcohol yourself? Are you examining your relationship with alcohol and how it impacts your work, your personal relationships, and your health? Karolina Rzadkowolska’s passion is helping women discover what really makes them happy outside of a beverage and designing a life they love. She is an alcohol-free empowerment expert who helps women ditch alcohol and discover their greater purpose, unleashing a new level of health, happiness, and potential to go after their biggest dreams.  In this conversation, Karolina shares what happens when you take a break from alcohol, how going alcohol-free can double your business and even lead you to discover your greater purpose. If you’ve ever considered going alcohol-free, or even if you haven’t, this episode will get you thinking about the idea in a who

Wanting to work from home is nothing new – however, studies show that the pandemic increased the desire, especially in women, to continue to do work that they can do from home.  In this episode, I’ll discuss the benefits and downsides of work from home life and 10 ideas to get you thinking about how your own personal and professional experience could transfer into work from home businesses that you can start tomorrow. Mentioned in this episode: The Beginner’s Guide to Making Money with an Online Store GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES  

You know by now that I am not a person in pursuit of “balance” – I want blend. I want my life as a mother and as an entrepreneur and as Jenna, the human, to blend together so that I can show up as my full self wherever I am, never having to segment or compartmentalize who I am or what I love. Today’s guest has a similar philosophy, and it’s the concept of work-life harmony.  Tina Wells’s story is so interesting and so inspiring. She turned a business that she launched when she was just a teenager into an award-winning marketing agency, led boardroom meetings as the youngest (and sometimes only) Black woman in the room, and pursued her childhood dream of traveling around the world. Now, Tina is a business strategist, advisor, author, and founder. Through it all, she’s crafted a method for maintaining work-life harmony, that is, she doesn’t forgo joy and peace for productivity, and that’s something I can get behind.  In her new book, The Elevation Approach, she shares her four-phase plan for work-life harmony,

One of my goals is to really foster friendships in different ways this year. It's one of those things that the more that I have conversations about it, the more that I feel like there's so much commonality among us, and especially people who are entrepreneurial or who find themselves working from home, I think there are a lot of common threads of ways that we might be feeling or struggles we might be having, or situations we might find ourselves in that we don't often get to talk to because we don't have the friends to talk about this topic with. So this episode is all about making friends as an adult – the who, the where, and the how (even the dating apps that could actually help you connect with new pals!)  GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES  

Be honest with yourself for a moment. Is the work you’ll dedicate your time and energy to today just a j-o-b, or is it your life’s work? Do you find yourself clocking in and clocking out, collecting your paycheck, and yearning for more, regardless of the impressive titles you might have on your resume to show for it? This conversation is exactly what you need to hear. After suffering a breakdown from the simultaneous death of her boyfriend and father's cancer diagnosis, Melissa Simkins made the courageous decision to leave her successful and impressive corporate position to shift to a life that didn't neglect her faith, family, and wellness. She launched her company SheSuite from her living room with no contacts, contracts or clients and discovered not only a new job but her life’s work.  Through her story and message of dreaming big amidst life’s heaviest challenges, Melissa Simkins empowers working women to boldly create a life and career with purpose. She’s on the Goal Digger Podcast to share her actionabl

I was recently with a ton of other leaders in our industry and the topic of building a team came up a lot and I was shocked at how complicated some of the processes were around hiring. I’m not knocking them, but they just aren’t for me. From getting agents to help find candidates to having 5 part interviews or massive requirements, it just isn’t how I do things. People ask all of the time if we’re hiring and 99% of the time the answer is no, but we recently WERE hiring and we were able to hire two incredible new team members in under a week using our method of hiring – with a twist.  GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES  

What could you do in 16 hours a week? Well, my guest today is going to share how she built and sustained a business with just that – first out of necessity but then out of desire. Shay Cochrane is a major proponent of NOT neglecting your life to be profitable. You can be a whole person while still building a successful business.  Shay’s wildly popular stock images subscription business, Social Squares, is evidence of that. Shay works just 16 hours a week so she can get back to being a human and mom and wife. Shay wants to encourage other entrepreneurs to tune out those distracting outside voices and dial into what you really want. You can do things differently, and this conversation will help you see what’s possible. GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES  

It’s easy for us to feel like we’re constantly in creation mode. It becomes a process of churning and burning and our content doesn’t work FOR us, we’re just constantly working ON it. Well, it’s time that changes. Let's talk about how we can give our content a longer life span so that long after we hit publish, it’s still working for us and bringing us results. My third point in this episode will blow your mind and have you rethink your content creation process forever. GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES  

By the time Leila Hormozi was 29-years old she sold her first business for $50 million. By the age of 30, her portfolio of companies crossed $200M per year in portfolio revenue spanning brick & mortar service, licensing, education, e-commerce and more.  Those are some massive numbers. There’s no skirting that fact. But does bigger mean better? And does achieving big things = happiness? If you’ve ever achieved a big goal but found that that achievement didn’t automatically result in more happiness for you, keep listening to this conversation with Leila. I’m excited to have her on the podcast to talk about how she’s reframed what it means to be both happy and successful – honestly, the way she described it is life-changing. GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES  

Personal development has become a buzzword in the modern era, with individuals all over the world focusing on and ready to enhance themselves. The market for self-improvement products and services is booming, and it’s easy to become obsessed with the latest strategies, tactics, and techniques for personal growth.  But there’s one thing that I think keeps getting forgotten in this space where we’re challenged to learn and grow and do… it’s the PERSONAL part of developing. In this episode, we’ll discuss why it’s vital to remember that personal development is about the "personal" aspect as much as it is about the "development." In other words, it’s important to focus on the individualism of the process, rather than simply following generic blueprints. Get My Book: How Are You, Really? GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES  

Hiring staff, getting office space, working with more and more contractors… These are often regarded as the quote-unquote sexy parts of a business on the rise. But are those steps right for your business? Do you need them to be successful and scale your income GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES

We hear a lot of different methods that we can grow as humans, whether it’s hiring a business coach, joining a mastermind, or buying an online course, but it can be super confusing to navigate and it can also be really hard to know what the right investment is or if an investment will be worth it for you.  In this episode, we’ll talk about different ways you can be mentored throughout your journey and I’ll share my own experiences and investments – some totally worth it, others not so much – and how you can cost it out to make the best decision based on where you’re at, what your goals are, and where you want to go.  GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES