How We Hustle Podcast

Tanya loves to swear and tell dirty jokes and our podcast, and when she's interacting in her business.  This brings up the question of how much we should censor ourselves in our business, in our marketing, and on social media.  In this episode we dive into this issue and come to the conclusion that for the most part, the censor button should be shut off.  People want to connect with people, so be yourself.  Hear Tanya talk about how her business started to really shift in the right direction as soon as she stopped behaving herself. Follow us on Instagram: @howwehustlepodcast   NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for Aspiring Authors: http://bit.ly/writeyourbook

This is a SPECIAL episode because it marks the 1-Year ANNIVERSARY of the How We Hustle Podcast.  We take a few minutes to celebrate this milestone, but then we dive in to the topic of the day - What to do with your money?  We don't give investment advice, but we talk about the importance of investing in yourself.  The best way to grow your money and your business is to reinvest in you and what you're doing.  Whether it's putting your money to work in marketing, advertising, coaching, or anything else, this is how you're going to get a REAL return.  You can't save your way to prosperity, money is energy, and it needs to move around, so take the leap and put your resources back to work for you. Follow us on Instagram @howwehustlepodcast   NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's

It is so easy to stay hidden, but obscurity is the killer of businesses.  You need to get out there, you need to get visible.  Customers don't connect with things, they connect with people, so stop hiding and show the world who you are.  In this episode we talk about ways to get visible, specifically, we focus on getting seen with live video.  Putting yourself out there can be uncomfortable, but as we say, if getting vulnerable and getting seen can help one other person, is it worth getting judged by 10?  Don't miss this episode because when you're done with it, you're going to have the motivation you need to get live, get seen, and ultimately, grow your hustle. Follow us on Instagram @howwehustlepodcast   NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Wom

Mike finally broke down and hired a coach to help him take his new business to the next level. Regardless of past success, starting something new can present a whole new set of challenges, and getting some help is a great way to overcome those challenges. In this episode we talk about what led Mike to do make that investment, how it has helped, and what he hopes to get from it.  We also talk about the power of coaching in general and the importance of investing in your business.  Don't miss this episode, it's longer than usual, but it's packed with great content and insight. Follow up on Instagram @howwehustlepodcast    NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for A

In this episode we talk about the importance of doing other things in your life than work.  Tanya shares her experience of being completely immersed in her business at all times, and her realization that she needs to find a balance to perform best on all levels.  We call it the comfort zone.  When you love what you do, it's easy to spend all of your time doing it, but there can be some drawbacks to this approach, including missing out on self-care and growth opportunities.  This is a good one, so don't miss it. Follow us on Instagram @howwehustlepodcast   NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for Aspiring Authors: http://bit.ly/writeyourbookfb   Learn More about

Many of us entrepreneurs strive to automate everything, but what happens when you get there?  This is what we discuss in this episode. We discuss the benefits of automation, but we also shed some light on some of the less predictable outcomes, such as a loss of fulfillment in work and an absence of connectivity.  Building passive and automated income is an important part of entrepreneurship, but we both agree that there are other elements of work that need to also be considered. Follow us on Instagram @howwehustlepodcast   NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for Aspiring Authors: http://bit.ly/writeyourbookfb   Learn More about Working With Tanya & Mike on

This is a special MUST LISTEN episode.  We sit down with Emily Hirsh, she's a very successful Facebook Ads and Funnel consultant.  She helps her clients get explosive growth in their businesses by helping them to implement effective online marketing and advertising strategies.   You'll learn the basics of what you need to know to get started with FB ads, or to take your game to the next level.  People all over the place are wasting money and potential on their advertising and marketing because they don't know what they are doing.  Listen to this episode to get the benefit of Emily's wisdom. Check out her site and download her free Facebook Ads Checklist at www.EMILYHIRSH.com Join Emily's Facebook Ad Domination Course at https://go.emilyhirsh.com/facebook-ad-domination   NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's P

Taking your business to the next level can be scary.  It usually involves doing things that are uncomfortable, such as making an investment in a coach, or scaling up an advertising budget.  Here's the thing though, growing a business is supposed to be scary, and it's supposed to be uncomfortable.  In this episode we confront this issue head on.  We give examples of how we have up-levelled in our business, and the strategies that we have used to turn the discomfort into positives.  If you are in the process of growing a business, you aren't going to want to miss this episode.   L NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for Aspiring Authors: http://bit.ly/writeyourbo

It's easy to feel like you don't belong when you run a business, and that's why in this episode we talk about Imposter Syndrome, and how to overcome it.  We shed light on the reasons why it's so important to learn along the way. and why you don't need to judge yourself based on some arbitrary idea of what perfection is.  Regardless of where you are in your business, you are uniquely and perfectly positioned to bring lots of value to the right person, so don't worry about feeling like an imposter; instead own it.  Focus on the value you can offer, not on what you perceive your shortcomings to be, because more likely than not, others aren't thinking about what you don't have, they are impressed by what you do have.   NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for B

To get the best success in your business, you need to be able to identify and understand who you are trying to target as this will allow you to truly understand their wants and needs.  You also need to understand what makes your prospects buy. In this episode you'll learn the importance of knowing the value and benefits that you provide to your customers.  What are the subconscious and unconscious parts of the brain that you're serving in your customer - in other words, what emotions do you elicit?  When you are able to view your offering in this way, you'll have a better understanding of what makes your clients buy. Follow us on Instagram @howwehustlepodcast  NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCou

Your clients and leads are constantly being hit with marketing messages from every direction, that's why if you're going to be successful, you need to stand out among the noise, and you do this by ensuring you have a carefully thought-out and defined niche. In this episode you will learn how to speak directly to your ideal prospects so that you can grab their attention, how to differentiate yourself from the competition, and how to position yourself as a leader in your space. Follow us on Instagram @howwehustlepodcast  NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for Aspiring Authors: http://bit.ly/writeyourbookfb   Learn More about Working With Tanya & Mike on thei

Call-to-Actions are critical if you are selling a product or a service, but not all of them are the same.  In this episode, we discuss what a call-to-action is, what the different types are, and which type is appropriate for every different situation.   If you are selling a less expensive service vs. a more expensive service, or if you are selling products of different types, you're going to need to ensure that the call-to-action that you are using is best suited for the outcome you are hoping to achieve.  Using the wrong call-to-action could mean leaving lots of money on the table. Listen to this episode to make sure you are using call-to-actions properly in your business. Follow us on Instagram @howwehustlepodcast  Learn More about Tanya & Mike at their websites: Wholehearted Business Coaching:  https://www.wholeheartedbusinesscoach.com/ Book Peacock: http://bookpeacock.com/   Get their Freebies: Go-Getter's Guide to Becoming a BADASS Business Woman: http://bit.ly/Free-Go-Getters-Guide The 7 Signs Your

Regardless of what you're selling, you're going to hear the objection "I can't afford it".  In this episode, we talk about how to counter this and other objections.  The reality is, if you are talking to a potential client, they are interested in what you have to sell, and there are numerous tactics to close the sale.  Listen to this episode to hear all of the tips that we offer for closing your next sale. Follow us on Instagram @howwehustlepodcast  NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for Aspiring Authors: http://bit.ly/writeyourbookfb   Learn More about Working With Tanya & Mike on their websites:   Wholehearted Business Coaching: https://www.wholehearted

In this episode Mike talks about how life has changed for him now that he sold his main business - he's now back to starting a new business, and he finds it overwhelming.  This episode is all about dealing with overwhelm in business.   Feeling overwhelmed with all that you need to do is common, but often the reason that you're feeling overwhelmed is because you are getting ahead of yourself, and you're not taking the steps you need to in sequence.  The key to business is slowing down, and doing it one step at a time. We talk about the importance of doing market research - before you can get too far ahead in building out your business, such as building a webinar, you need to step back and get to know your customer base, because only then can you effectively progress in business. Listen to this episode for tons of actionable tips on how to slow down, how to deal with overwhelm, and how to ultimately excel in your business.   Follow us on Instagram @howwehustlepodcast  NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'

In this episode you’ll hear Tanya and Mike discuss how to curate what you care about, inspired by the book "The Subtle Art of Not Giving a F*ck" by Mark Manson.   Some of the topics discussed in the episode are… How to give a F*ck about the things that align with your personal values. How to quit sweating the small stuff and how best to respond. What to do when mistakes happen and how to let it go. How to appreciate the process rather than trying to bypass it. The power of pausing. Don't forget to follow us on Instagram for notable quotes and business building tips @howwehustlepodcast   NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for Aspiring Authors: http://bit.ly/w

What does that mean, the Universe has your back?  We discuss what this means, and how it applies to business, and life.  The Universe is a concept that can go by a few different names, but the idea is to not dwell on that which we cannot control.  Spend your time focusing on what you can control - the present.  Take daily action with focus and integrity, and have faith that if you do that, the rest will sort itself out. As the saying goes, "everything happens for a reason." You cannot change yesterday, and you cannot control tomorrow, so focus on today, and watch the Universe take care of you.   Follow us on Instagram @howwehustlepodcast  NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Pri

In this episode we talk about the mindset needed to most effectively sell.  Don't make selling about you, make it an act of service to your customers.  We offer practical tips on how to do this, as well as how to get over limiting beliefs when it comes to transactions in general.  Remember, when you have something to offer, you are helping others. Also, check out our new Instagram account @howwehustlepodcast for show updates and awesome quotes from our episodes.   NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for Aspiring Authors: http://bit.ly/writeyourbookfb   Learn More about Working With Tanya & Mike on their websites:   Wholehearted Business Coaching: https://w

In this episode we talk the importance of community over competition.  Your competitors are not there to bring you down, they are there to bring your industry up.  There is no shortage of sales to be made out there, if you bring value, it doesn’t matter what others are doing, you will do well.  When you help your competitor, you develop a community that strengthens everyone.  Remember, a rising tide carries all ships. Your competition is your community, and a community rises together.  Don’t find motivation in bringing others down, find motivation in bringing others up. Don’t be fearful of others, learn from them.  Allow your competitor to make you better, don’t let them bring you down. You will learn: How to see your competitors as allies. How you can create abundance by embracing your competitors. How you can use your competition as a resource to help you serve your own customers. Why you should always maintain integrity when relating to your competition. Why it is necessary to maintain an abundance mindse

If you're feeling stuck in overwhelm, stuck in the thinking stage, in the strategizing stage, then this is the episode for you! In this episode you'll hear: How to move out of overwhelm and move into action Why a business plan is waste of time Why wrong turns are part of the journey  Some lessons cost you money - but "mistakes" lead us to our success The reality behind click-bait like $5K in 1 day or 100 Followers in 1 day Don't be patient, be consistent Seeing the value in the action you are taking rather then the results Notable Quotes: "One step reveals the door to the next step" "Take action even when it feels super uncomfortable" "Don't be patient, be consistent" "When time passes your perspective on the action you took in the past really changes"   Don't forget to JOIN Tanya & Mike's Facebook Communities for exclusive content, videos, success tips, and more!  Tanya's Facebook Group: Ladies Living Courageously http://bit.ly/LadiesLivingCourageously Mike's Facebook Group: Book Your Brand - 10X

It's important to have a belief in your own importance, but in this episode we discuss how to identify when that becomes and UNHEALTHY belief in your own importance.  Ego plays a role in everything that we do, and there's nothing wrong with that, but when we are able to identify it, we can better manage it. You will learn: - How to practice seeing yourself with a little distance.  -How to foster greatness from being humble. -The importance of self-control and staying calm. -Why you need to access all parts of yourself, not just those that are easily praised.   Follow us on Instagram @howwehustlepodcast  NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business   Have a book idea? Download Mike's 7 Signs Your Book Idea is Worth Publishing   Join Tanya & Mike's Private Facebook Groups:   Tanya's Private FB Group for BADASS Women Entrepreneurs: http://bit.ly/LadiesLivingCourageously   Mike's Private FB Group for Aspiring Authors: