Gym Secrets Podcast

Want to perfect a skill? Do it 100 times every day. Today, Alex (@AlexHormozi) talks about a simple mindset called “The Rule of 100” and how following this method of increasing volume and repetition of specific actions can bring you closer to improving your skills and growing your business.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:05) - Do a hundred of something daily to improve skills.(3:29) - Increase volume to generate skill and outcome growth.(5:29) - Selling expands when you're not the constraint anymore.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | AcquisitionMentioned in this episode:Register here: http://register.acq.com/

Man makes the money. Today, Alex (@AlexHormozi) talks about the three kinds of numbers and their relationships when looking at high-level businesses to invest in or partner with. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps: (0:59) - CAC & LTV: 1st number to look into.(2:37) - Gross margin: basis for decisions & "30-day cash".(4:16) - Relationships: LTV, 30-day Cash, and CAC.(7:27) - Focus on 2 relationships: LTV to C ratio & 30-day cash to C ratio.(9:22) - Goal: at least 3 times greater than CAC for viable business.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | AcquisitionMentioned in this episode:Register here: http://register.acq.com/

The slightest difference can make the biggest change. Today, Alex (@AlexHormozi) talks about one of the number one issues he faces when he talks to small to medium-sized business owners: knowing the difference between gross vs. net margin. By knowing the difference between these two, you will instantly shift how you view money and the growth of your business. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:47) - Difference between gross and net margin & calculation involved(2:11) - Gross margin creates net margin. Alex's example explains why.(4:38) - Increasing gross margin: decrease fulfillment cost, increase price now.(6:42) - Greatly increasing margins scales and yields enormous profit.Follow Alex Ho

The moment you don’t understand, you’re at a bottleneck. Today, Alex (@AlexHormozi) talks about the important factors you should know when figuring out what your cost per lead is, how these factors work together, and help you understand the kind of paid ads you should be running. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps: (1:51) - 3 pieces for cost per lead: CPM, CTR, CPC(5:22) - Alex explains how these 3 pieces determine cost per lead(6:50) - When running paid ads, understand platform dynamics and competitionFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | AcquisitionMentioned in this episode:Register here: http://register.acq.com/

Oh, Oh, Oh, It’s MAGIC! Today, Alex (@AlexHormozi) talks about this simple framework he uses in enhancing offers and understanding monetization in the marketplace. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:35) - Alex explains M.A.G.I.C Formula acronyms(3:38) - Use formula for quick offer variations in monetization(6:37) - B2B marketing requires less offer variation compared to B2CFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | AcquisitionMentioned in this episode:Register here: http://register.acq.com/

Which way will you go for? Today, Alex (@AlexHormozi) talks about more ways you can start gaining more clients in your business, some pros and cons, and the importance of having more than one way. If something doesn't work on the first try or right away, is it the fault of the platform, or are we actually to blame?Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:07) - 1st-3rd ways: paid advertising, outbound, referrals(4:32) - 4th-6th ways: affiliates, earned media, owned media(5:52) - High-volume consistent action is crucial but not easy(8:15) - Alex discusses pros and cons, focuses on paid vs. outbound(11:56) - Keep current method, systemize it, add more ways to get clientsFollow Alex Hormozi’s Socials:Lin

Make your offer sounds so sweet like honey, they’ll fall into it. Today, Alex (@AlexHormozi) shares with us a best practice that a chiropractor business did in order to increase their sales by adding simple steps and thinking of creative solutions. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:42) - Chiro business doubles leads by changing copy to "scan type"(2:54) - Position $260 scan as free & simplify payment option(5:15) - Friend Tim practices 3 nuggets, emphasizes overall value(6:46) - Layer offers, optimize sales funnel for better resultsFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | AcquisitionMentioned in this episode:Register here: http://regis

Have you ever been the topic of gossip? Today, Alex (@AlexHormozi) talks about gossip, how this form of communication can actually benefit the person being talked about, and why we need to start being brutally honest with one another rather than speak behind their backs. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:31) - Basic concept of gossip, its relation to communication, and its benefits(2:35) - Gossipers are starved of authentic communication, but capable of it(5:39) - Instead of gossiping, make person aware and suggest improvements(7:03) - As leaders, create environment for honest conversations to happen(8:32) - Gossiping is brutally honest feedback for improvementFollow Alex Hormozi’s Socials:Lin

The more skills you've got, the more money you have. Today, Alex (@AlexHormozi) breaks down how we can find our actual hourly rate, and gives advice on how we can enhance both our skillset and how much we earn if we continue practicing. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:58) - Formula for calculating actual hourly rate(1:48) - Use hourly rate to quantify activities or value time(3:11) - Quantify purchases in reverse in terms of time(4:53) - Skipped money-making activities due to ego and cost(7:26) - Entrepreneurial journey: practicing higher-level skills with leverageFollow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | AcquisitionMentioned in this epis

Profit is what begets growth. Today, Alex (@AlexHormozi) talks about what he does on $50,000 consulting days when he’s talking to high-level business owners and walks us through one of the biggest mistakes he has made that involves the front end. Remember: Once you have a product that is a very well-oiled machine on the back end, it takes a tremendous amount of effort to change your machine.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:39) - Decrease business complexity, improve front and backend.(6:21) - Factors for front and backend; Alex shares scaling mistake.(11:59) - Bigger business needs simplicity for scalability.(15:59) - Create leverage, simplify backend for more profit.(17:16) - Greater arbitra

Just remember that basically. No one knows you. Even when you think everyone does, no one does. Today, Alex (@AlexHormozi) talks about one of the earlier mistakes he’s made in his career which is not understanding how big the marketplace is and the players in the industry. He also talks about how you can avoid thinking that all eyes are on your business and unnecessary “peer” pressure. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:48) - Pie size realization: avoid fixation on one competitor.(3:04) - Focus on few competitors leads to confusion; be proactive.(5:02) - Open-mindedness: many businesses, different platforms.(7:10) - Remember, you're not as well-known as you think.Follow Alex Hormozi’s Socials:L

Most times when you change things, nothing happens… Today, Alex (@AlexHormozi) talks about changing the way you perceive deficiencies in your business, what are the actual root causes of these deficiencies, and why skipping the basics will lead to your business’s failure.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:54) - Deficiencies due to people not following basic steps.(3:44) - Lack of basic steps leads to bottlenecks. Remind, not create.(4:33) - No need for fancy. Remind team, don't teach. No new things.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | AcquisitionMentioned in this episode:Register here: http://register.acq.com/

Most of being an expert is never not doing the basics so many times. Today, Alex (@AlexHormozi) talks about a very simple but effective way how you can learn things fast without having to place too much time and effort and how this method will ultimately force growth.  Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(2:30) - Learn faster: read and listen to audiobook simultaneously.(3:43) - Hearing and visual memory: words as you read.(5:48) - Read multiple books at once, find better ones.(8:20) - Test understanding: explain or say "just read book."Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | AcquisitionMentioned in this episode:Register here: http://regi

Do you know what’s holding you back? Today, Alex (@AlexHormozi) talks about the time he attended a high-level mastermind and his takeaways from the event. He talks about the consequences of when we add certain emotions to thoughts about certain circumstances in our lives and how not getting to the bottom of why you’re not succeeding will not only damage you emotionally but also hinder you from going beyond your limits. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps: (2:22) - Thoughts create emotions and drive action towards circumstances.(5:06) - Alex's conversation with Brooke Castillo: Fear of failure.(7:23) - Alex discovered losing self-respect was the root of his fears.(9:30) - Stepping out of thoughts re

We call it growth instead of change. Today, Alex (@AlexHormozi) shares with us why he prefers not to surround himself with relatives and friends he hasn’t seen in a while, how to combat people putting you in a box, and our choice to give focus to certain phrases or feelings can either make or break you. (This episode originally aired in December of 2018.)Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:10) - Alex avoids going home for holidays due to others' perception.(4:36) - Teaching people how to treat you when moving up.(7:23) - Our choice on how stories/words affect us.(10:36) - Necessity breaks beliefs; no other choice.(12:11) - What others say or we say about ourselves?(16:47) - Wiser person sees wha

Advice? Just shut up and listen. Today, Alex (@AlexHormozi) talks about the two pivotal moments in his life when he truly felt like he received a high ROI on his decisions and shares the importance of educating yourself and continuing to improve your skills. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(3:14) - Pivotal moment: told to teach, not run gyms.(4:23) - 3C's: Clarity, Conviction, Community.(7:32) - Potential shock: scale up fast or lose everything.(11:15) - Investing in learning builds future success.(13:48) - Learn from those doing better, invest in proximity.(15:26) - Be in awe, listen in rooms where you feel undeserving.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTu

It’s about staying in the game, no matter what. Today, Alex (@AlexHormozi) shares with us some advice on persevering through these hard times during COVID especially if you’re a business owner. It might be hard right now, but you just have to put yourself on overdrive to make up for the losses and work with what you have until you’re back on track.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:14) - COVID-19 makes customer acquisition challenging, regardless of industry.(2:26) - Switching identity involves risk and sacrificing the old.(5:57) - Pushed into overdrive to compensate for market deficiency.(8:09) - Endure hardships while fulfilling promises to your market.Follow Alex Hormozi’s Socials:LinkedIn&n

What kind of story are people sharing about you? Today, Alex (@AlexHormozi) talks about the systems that drive client acquisition, the biblical secret behind breaking beliefs, and why the stories people say about your company will matter in the long run. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:00) - Beliefs for customer criteria & importance of key stories.(3:14) - Goal: From external to internal motivation through habit.(4:38) - Referrals, testimonials, and stories benefit sales and community.(5:59) - Storytelling in sales deck for impactful pitch.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | AcquisitionMentioned in this episode:Register here: h

They say “sleep is for the weak”, but you might have to think twice about that. Today, Alex (@AlexHormozi) talks about one of the most difficult habits that entrepreneurs can’t easily break: getting good sleep. That sounds crazy, but if you actually think about it the more sleep you get the more energy you can potentially have to drive more growth to your business. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:46) - Maximize output by managing energy effectively as an entrepreneur.(2:31) - Sleep: the ultimate habit that impacts everything in life.(4:44) - Lack of sleep leads to weight gain, hunger, and decreased mental abilities.(6:38) - Successful entrepreneurs dedicate uninterrupted time daily.(8:41) -

So you’ve reached your goal…what now? Today, Alex (@AlexHormozi) talks about why we should NOT get complacent once we hit a milestone in our entrepreneurial journey, and figure out what truly motivates us to be better, to work harder, and to keep winning. In order to stay in the game, you have to keep playing the game. This episode originally aired on 10/1/19.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:32) - Problems arise when you get too comfortable after reaching goals.(3:27) - Find what drives you to be better and keep winning.(4:45) - Do you truly want what you claim to want?(7:15) - Manage expectations and goals, avoid constant complaints.(10:35) - Discover what triggers your hunger and motiv