Synopsis
ReminderMedia proudly presents Stay Paid, a podcast all about the best tactics for cold callers, doorknockers, top producers, inside/outsider sellers, industry disruptors, wealthy vets, and hungry rookies. Every week, ReminderMedia president, Luke Acree, will sit down with the brightest minds in the company to dive deep into the most effective sales and marketing tactics. So make sure you Subscribe, Listen, Learn, EARN.
Episodes
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369 - Generating Leads in This Crazy Market (with Michael Hellickson)
18/07/2022 Duration: 36minMichael Hellickson is a top-rated coach whose clients are guaranteed to double their income, or he gives them their money back. Michael joins the Stay Paid pals to about the fantastic opportunities that await eager and disciplined agents during this crazy market. Listen and among the things you’ll find out are: the 3 strategic moves independent agents and brokers need to make now to pull ahead in this economy, the unbeatable “rule of 3” follow-up formula that gets leads to convert, why relying solely on referrals for new business is a recipe for disaster, and the single question you need to ask before hiring any business coach. Don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com. Connect | Resources Text the words Club Wealth to 727-287-5993 and receive a list of the top 17 lead sources. Club Wealth Real Estate Agent Mastermind on Facebook 0:00 Introduction 2:10 Michael’s business bio 2:54 The mark
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368 - Quiz: What Motivates You?
14/07/2022 Duration: 16minMotivation is a hugely popular topic. There are self-help books galore, YouTube videos with thousands of clicks that promote stories of inspiration, and motivational speakers who get paid big money to speak to packed theaters. In today’s Silver Dollar episode, we’re talking about the different sources of motivation. Even more important, we discuss what you can do to improve your circumstances both professionally and personally once you discover what motivates you. Don’t forget to check out our show notes for details not included in the episode. Visit www.staypaidpodcast.com. Connect | Resources From Leadership IQ: Quiz: What Motivates You? - https://bit.ly/2FNFwIV From Sprout: Extrinsic vs. Intrinsic Motivation - https://bit.ly/3P9MSFB 0:00 Introduction 0:51 Popular interest in motivation 2:07 Definition of motivation 2:27 Intrinsic and extrinsic motivation 3:34 Personal reflections on motivation 4:40 The need for balance 5:52 5 motivational types 7:11 What motivate
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367 - The Quickest Path to Grow Your Business (with Jon Randall)
11/07/2022 Duration: 34minHaving been a financial advisor, Jon Randall now coaches advisors and other professionals that retention is a growth strategy. In his book, Attract More Clients, Better Clients: The Art and Science of Marketing Your Business, Jon explains how service professionals like advisors, real estate agents, and others can grow their businesses faster, easier, and with less expense by doing more business with fewer clients. During his interview, he shares what he teaches others, including how one change can increase the likelihood of a client referral from 4% to 94%! Get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Book: Attract More Clients, Better Clients: The Art and Science of Marketing Your Business - https://amzn.to/3nJOjPh Website: https://dynamicdirections-d2.com/ Facebook: Jon Randall's Inner Circle - https://bit.ly/3RfSxf9 0:00 Introduction 1:33 Jon’s business bio 3:55 The quickest path to new
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366 - 10 Essential Email Subject Line Tests
07/07/2022 Duration: 20minImage having 100% confidence that if you were to use one subject line vs. another, you’d be assured a higher open rate . . . well, imagine no more. We’ve got the secrets, and we’re giving them away. In this week’s Silver Dollar episode, we review the results of 10 email subject line tests that will forever change the way you write your emails. And, as always, you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources 14 Research-Backed Ways to Split Test Your Subject Line for a Higher Open Rate - https://bit.ly/3OFW4lm 0:00 Introduction 3:00 How email subject line split tests work 3:40 Test 1: Name vs. No name 5:27 Test 2: First person vs. Second person 6:34 Test 3: Urgency vs. No urgency 7:38 Test 4: Longer vs. Shorter 9:30 Test 5: Emoji vs. No emoji 11:37 Test 6: Capitalization vs. No capitalization 12:30 Test 7: Exclamation points vs. No exclamation points 14:07 Test 8: Am
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365 - 3 Steps to More Referrals and Less Awkwardness (with Brandon Hegg)
04/07/2022 Duration: 38minThis week’s guest is Brandon Hegg. Brandon has more than 15 years’ experience in sales production, leadership, and coaching. He especially enjoys working with new financial advisors to shorten their time to productivity. During his interview, you’ll discover all the details of Brandon’s IPA system for incorporating referral discussions into regular conversation and a super creative way to thank clients for referrals that immediately endears you to your client and the person referred. Plus, he explains how to get better client responses and more business with one key question. You can also get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Email: brandon@dynamicedirections-d2.com LinkedIn: Brandon Hegg Cell phone: 612-271-5536 0:00 Introduction 1:41 Brandon’s business bio 3:28 A better way to ask for referrals (IPA) 4:55 Improve 6:14 Set the expectation 6:54 Praise 8:27 Ask 9:02
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364 - Time Management Strategies to Dominate Your Day
30/06/2022 Duration: 14minThe most successful people in business (people like Warren Buffet, Bill Gates, and their ilk) have an incredible ability to be highly productive. It’s not because they are super intelligent; it’s because they are able to focus on managing their day. In today’s Silver Dollar episode, we explain some of the techniques we can all use to reap the benefits of taking control of our days, rather than letting our days get out of control. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Blog: 5 Simple Time-Management Strategies for Real Estate Agents - https://bit.ly/3bCV6Hy 0:00 Introduction 0:54 How do you manage your day? 2:18 Decide what you care about and what’s important 3:16 List, prioritize, and bucket tasks 4:18 Time blocking 6:45 Task batching 8:12 Day themes 9:36 Measure your results 11:46 Benefits of time management strategies 13:28 Action Item To learn how t
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363 - The Secrets of Successful Grassroots Marketing (with Dawn Myers)
27/06/2022 Duration: 26minDawn Myers is an effective broker/manager who helps agents succeed in the individual, small group, and Medicare spaces. Her most consistent advice to newer agents trying to win clients—especially seniors—is to do something different. It’s that approach that has made her an advocate of grassroots marketing. And the stories she shares demonstrate that it works! Listen to our highly enjoyable conversation where we ask Dawn a wide range of questions about topics that include lead generation, partnering with other businesses, motivating a team of agents, the opportunities in insurance right now, and the game-changing shift to providing value. Remember that you can always get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources dawn.myers@ritterim.com 0:00 Introduction 2:45 Dawn’s business bio 5:24 What do you look for when recruiting agents? 6:30 What do you do to generate leads? 8:25 Being a reso
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362 - Text Your Way to More Transactions
23/06/2022 Duration: 15minDid you know that 85% of consumers prefer text over calls and emails? Regardless of your preference, that’s an important number to know. In this Silver Dollar episode, we share our list of the four most important groups you should be texting today. We’re also providing examples of what to say that will reinforce relationships and move your business forward. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources It’s the season for summer travel! Deliver these FREE printable flight checklists during client pop-bys. Be a ninja at nurturing relationships and use the list as inspiration for memorable gifts you can attach that will make your clients’ flights relaxing and enjoyable. - https://remindermedia.com/printables/flight-checklist-tags/ 0:00 Introduction 1:06 Convenience and appeal of texting 1:39 Text your database 2:05 Ideas for texting your database (5-for-5 strategy) 5:19 Text y
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361 - How to Let the Best Leads Find You (with Chris Smith)
20/06/2022 Duration: 49minChris Smith is the co-founder of Curaytor, a real estate online marketing platform, and is considered to be one of the most influential thought leaders in how agents can use digital marketing to attract leads. During this week’s episode, Chris offers our listeners thought-provoking and expert advice on a wide range of topics, including: the biggest challenge facing agents (that’s going to get even more challenging!), how to attract leads with Instagram and TikTok, must-have tech for the modern agent, and how to get his Billion Dollar Sales Script! You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Billion Dollar Sales Script: https://www.theconversioncode.com/ Book: The Conversion Code: Stop Chasing Leads and Start Attracting Clients (2nd ed) - https://amzn.to/3zHr67B Book: Exactly What to Say: For Real Estate Agents - https://amzn.to/3zH4rrR Book: The Millionaire Real Estate Agent: It's Not About the
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360 - 6 Keys to Holding Employees Accountable
16/06/2022 Duration: 18minOne of the greatest challenges leaders face is their ability to hold others (and themselves) accountable. It can be uncomfortable for a lot of people, but if you focus on 6 key areas we discuss, you will start getting the results that you need while still maintaining your relationships with your team. Get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources FREE Father's Day Gift Card Holders: Mail or drop off this Father's Day gift to your clients with a small gift card attached! - https://bit.ly/3tuSDFm Harvard Business Review: The Right Way to Hold People Accountable - https://bit.ly/3tuT4iY 0:00 Introduction 0:58 What does it mean to hold someone accountable? 2:05 Why accountability requires a process 3:04 Set clear expectations for employees 4:45 Ensure employees have talent and resources 6:28 Establish clear measures 8:45 Provide clear, direct, frequent, and honest feedback 12:29
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359 - Building Better Client Relationships (with Ron Williams)
13/06/2022 Duration: 25minWe were fortunate to book Ron prior to his speaking at this year’s Strategic Wealth Accumulation Tactics (S.W.A.T.) conference where he spoke about building relationships with clients. If you missed the conference, then this is your chance to hear some of his secrets, experiences, and knowledge. You can listen to Ron talk about creating authentic relationships with clients, how he capitalizes on unexpected and personal touch points, and his strategy for continued growth after your business hits $1M. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Website: Faith, Family, and Finances LLC - https://bit.ly/3NNwx92 Instagram: @real_ron_williams_ 0:00 Introduction 1:29 Ron’s business bio 2:59 How do you successfully build relationships? 4:59 How do you keep track of client relationships? 6:08 How often do you recommend dripping on clients? 9:27 Why and how did you switch to becom
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358 - How to Stop Wasting Leads and Get More Referrals
09/06/2022 Duration: 17minThe most powerful things in business are relationships. To develop relationships, you need to get to know people, which means having conversations. The best follow-up allows you to have those conversations. To get to know people, you need to have conversations. Consequently, the best follow-up allows you to have those conversations. This episode is for small business owners and entrepreneurs looking for a follow-up solution that will strengthen client relationships and garner more repeat business and referrals by helping you get to know your clients. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Special offer: StayPaid.com/magazine for a FREE sample magazine and (insane) discount
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357 - Grow Your Business with the 5-Step Secret That Elects Presidents
06/06/2022 Duration: 47minPhillip Stutts is a political marketing strategist who is the founder and chair of Go BIG Media, a company that uses big data to create story-based marketing that resonates with precisely defined audiences. His company is so good at what they do that they’ve helped to place governors, congressional members, and even US presidents into office. In this episode, Phillip explains the formula he uses to get political officials elected and how you can use the same methods to exponentially increase your business success. And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Website and free audience analysis call: phillipstutts.com/insights Book: The Undefeated Marketing System: How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents - https://amzn.to/3Mdmrgc 0:00 Introduction 2:02 Phillip’s business bio 5:39 The nightmare of every small business 6
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356 - 9 Tips for Having Meaningful and Motivational 1x1 Meetings
02/06/2022 Duration: 15minOne of the most important meetings we can have with team members, employees, contractors, and others with whom we need to communicate frequently are 1x1 meetings. They’re one of the few occasions where we can have uninterrupted time to build the trust that is so necessary to any kind of relationship—including those at work. In today’s episode, we share 9 tips for having 1x1 meetings that both parties will find productive. And, as always, you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources 10 Ways to Conduct One-on-One Meetings with Impact on Cornerstoneondemand.com - https://bit.ly/3lT3epf 0:00 Introduction 0:48 One-on-ones is an opportunity to build trust 1:31 Get your one-on-one meetings on the calendar 2:50 Go in with a flexible plan 4:11 Let them do most of the talking 5:59 Celebrate wins 6:42 Focus on the future 7:35 Specify desired results 8:34 Ask good quest
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355 - Creating Value Outside of the Buying/Selling Process (with Stefanie Lugo)
30/05/2022 Duration: 35minStefanie Lugo is an agent from Scottsdale, AZ, not far from a hotbed of iBuyer market testing, who fully understands the impact that iBuyers have had on the real estate market. In this week’s episode, she argues that putting your value in front of prospects is critical. If agents are going to survive the onslaught of iBuyers and combat the industry’s negative image among members of the general public, then they are going to have to explain and deliver value not just during a transaction but before and after the sale as well. Stefanie does both by 1) knowing her ideal clients; 2) knowing what they are looking at on social media; and 3) using a 10x10x5 Instagram strategy that she explains during her interview. Remember you can always get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com Connect | Resources Instagram: @bryceandstefanie Podcast: The Market Authority Show with Stefanie Lugo on Apple Podcasts - https://apple.co/3GmgjB5
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354 - How to Stop Objections in Their Tracks [with Examples]
26/05/2022 Duration: 19minInternet leads can be a gold mine, but among the mix are bound to be the occasional land mine. In today’s episode, the Stay Paid pals are reviewing a framework for responding to objections (with examples!) that can move the conversation forward with even the most stubborn lead. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Free e-book: Guide to Cold Calling: The Techniques Needed to Close More Deals - https://remindermedia.com/ebooks/guide-to-cold-calling/ 0:00 Introduction 2:02 Affirm and agree with what is being said 3:32 Keep directing the conversation toward the discovery phase 6:21 Go for the “no” 7:57 Objection 1: I’m just looking 10:23 Objection 2: I’ve already got an agent 12:04 Objection 3: We’re not looking to buy right now 14:08 Developing relationships for the long term [Golden Nugget] 15:25 Reiterate your value proposition [Golden Nugget] 15:54 Objec
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353 - Taking a Bold Approach to Digital Content (with Christina Swyers)
23/05/2022 Duration: 32minTop-producing real estate agent Christina Swyers has become a six-figure earner due to her successful digital content marketing strategy. In today’s episode, she explains how to maximize the potential of Facebook Live, Instagram Reels, and YouTube with unique and captivating digital content that will make you the “digital mayor” of your town. You can always get more in-depth information and extra details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Connect with Christina by visiting her website at christinaswyersliving.com or call her at 314-629-5867. 0:00 Introduction 1:30 Christina’s business bio 5:46 How to determine your dollar per hour rate: Golden Nugget 6:45 What does it mean to be the digital mayor of your town? 10:06 What types of social media content do you use? 14:10 How much do you spend on branding ads? 20:42 How do you stay motivated every day? 24:00 Explain your prospecting efforts 27:20 Christina’s routines for success 28:32 Adv
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352 - The Exciting Conclusion of Our Q&A with the Stay Paid Pals
19/05/2022 Duration: 21minIn Part 2 of our Q&A, Luke and Josh talk about what it’s like when they disagree with each other. You’ll hear what they have to say about one another as they explain and discuss Enneagram personality types. The combination of their two personality types leads to some insights about how our hosts work together, and the influence this combination exerts on things like decision making, strengths, drawbacks, and more. Let us know your thoughts in the episode comments! And you can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Take our Listener Survey! Tell us what’s working and what you would like to hear. - https://bit.ly/3NcoaTS 0:00 Introduction 0:11 What is it like when you disagree with each other and how do you resolve the issue? 9:56 If you could pick another career, what would it be? 11:12 What is your favorite memory that you share with each another? 13:45 If you could go back a
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351 - How to Fill Your Pipeline with Clients (with Sherri Johnson)
16/05/2022 Duration: 44minSherri Johnson, this week’s Stay Paid guest, is a coach and trainer who was an incredibly successful agent and a broker until she became a national speaker with her own consulting and coaching company. She uses her experience, skills, Goldmine Pipeline strategy, and, most importantly, “sky’s the limit” mindset to accelerate the results of motivated agents. Oh, did we mention she took 750 agents from $600M to $1.7B in just 4 years? Yeah. She did that too. You can get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com. Connect | Resources Website (including free webinars): sherrijohnson.com Instagram: @sherrijohnsoncoaching Podcast: You Rock with Sherri Johnson - https://bit.ly/37E6W2G
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350 - Luke and Josh Open Up Over a Couple of Drinks
12/05/2022 Duration: 19minThis is our 350th episode, and we’re answering questions submitted by our listeners. Can you guess which one of us can’t hold his liquor, sucked his thumb until he was 12, and would choose to be a carpenter as an alternative career? We hope you have as much fun listening as we had recording. Visit us at www.staypaidpodcast.com. Connect | Resources Take our Listener Survey! Tell us what’s working and what you would like to hear. - https://remindermedia.com/podcast-survey/ 0:00 Introduction 2:00 How did the two of you meet? 4:43 What is one thing about yourself that no one else knows? 7:30 What other topic would you do if you could host another podcast? 10:05 What does success mean to you and what does it look like? 12:23 What is your favorite thing about ReminderMedia? 15:20 What have you learned from a guest on the show that you wished as a company we implement? 18:42 What is it like when you disagree with each other and how do you resolve the issue? To learn how to generate more referrals