Team Building Podcast

Many people stay trapped throughout their lives because they don’t think their goals are attainable, but that simply isn’t true. We are capable of achieving anything we put our minds to. Only we can dictate if we’ll reach our full potential. So to make our dreams a reality, we have to be willing to look inside ourselves through a process of personal development. What do we need to change to ensure we become the best versions of ourselves? Can we shift our inner programming to guarantee our success in business and in life? In this episode, author of Real Estate Evolution: The Ten Step Guide to CPI for Real Estate Agents, Dan Rochon shares how to fine-tune our inner game and maximize our chances of success. Three Things You’ll Learn In This Episode - How to start taking steps towards the lives of our dreams Having a clear understanding of where we are now and where we want to go is vital. When we have an end goal in mind, it’s easier to fill in the blanks and start taking action. - Why it’s so important t

As team leaders, marketing presentations are something we need to use, whether for listings, buyers, investing or recruitment purposes. However, it’s not enough to just passively give the presentation. Marketing presentations are tools, so we need to use them the right way. What should we be including in our presentations to make them stand out? Is there anything we shouldn’t be sharing? In this episode, sit in on an ERS coaching call to see how other team leaders are creating marketing presentations that bring massive results. Three Things You’ll Learn In This Episode - Which numbers we should be sharing in our presentations Track analytically to see how many showings it takes to get an offer and include those numbers in a presentation. Sharing statistics is a great way to entice a client and let them know what to expect. - What new agents should be including in their presentations New agents might not have an established track record, but that doesn’t mean they shouldn’t add statistics into their pres

Life is filled with twists and turns, and we never really know what’s around the corner. To protect ourselves against market shifts or unexpected events in the future, we have to start thinking about diversification today. It’s not enough to just be a great agent anymore. We’re lucky to be in an industry with many different avenues for success. What are the options available to us, and which stand to get us the highest return? If we feel overwhelmed by all the choices, how can we move past our feelings of anxiety and start taking actionable steps towards diversification? In this episode, host of the Real Estate Rockstars Radio podcast, Aaron Amuchastegui shares how to get started on the process of safeguarding our incomes. Three Things You’ll Learn In This Episode - How to stop letting self-limiting beliefs get the better of us It’s normal to feel overwhelmed when getting started in a new area of real estate, but we need to push through our feelings of self doubt. Remember that no one starts out knowing

There are many ways to make money in real estate, and if we want to take advantage of everything the industry has to offer, we can’t limit ourselves to just one avenue. Adding investing to the list of services we provide does more than increase our number of revenue streams. By offering clients the opportunity to sell their homes through us and to us, we pave the way for tailor-made value. The problem is, many agents are nervous about entering the space. How can first-time investors get started, and what obstacles might they face? How can we build confidence in ourselves as we go? In this episode, Director of Operations and Vice President of Acquisitions at Open Door Capital, Ryan Murdock shares how agents can establish themselves as investors. Three Things You’ll Learn In This Episode - Why all real estate agents should be investing No one understands real estate better than agents, why not take advantage of the knowledge we have and enter the investment space ourselves? We’re more than capable of grea

With over 70% of the American population using Facebook platforms every day, there’s no better place for agents to connect with their market. However, if we want to maximize our results from Facebook marketing, we have to do it the right way. Given how many agents already use the platform for marketing, we need to stand out in the eyes of our ideal client. It’s not enough to share content mindlessly. If we want to break through, we have to meet the consumer where they are. Which Facebook features get the highest engagement, and what content does the average user want to see? How can we ensure our ads are seen by our target audience? In this episode, Client Partner at Facebook, Scott Shapiro shares how to take advantage of everything the platform has to offer. Three Things You’ll Learn In This Episode - The technology our content needs to be compatible withForget the myth that mobile is only used by younger demographics. Buyers in every age group use it to look for real estate information, so if we want o

We hear about company culture all the time, but many of us haven’t grasped what that means in the context of our teams, and why it’s so important to have clearly defined organizational values. Culture plays a vital role in any successful business. The atmosphere we create impacts every part of the organization, from the people working in it, to the clients we attract and the results we see. What is the difference between good and bad company culture? How do we create something that aligns with our personal values as leaders? In this episode, we invite you to an ERS coaching call on the importance of culture, and how to create one that works for you and your business. Three Things You’ll Learn In This Episode - How to create a culture that aligns with what we believeThe first step to establishing a company culture is knowing the ethos we want to create. If possible, we can base this on a team that shares our values. We also have the freedom to create the dynamic we want ourselves. - How our culture shows

With so many tech terms being thrown around, a lot of team leaders are understandably confused. As real estate professionals, why do we need to know about API’s, bridges and integrations? The reality is, technology will become increasingly more important in the years to come - so it’s in our best interests to find ways to understand it and use it to our advantage. For businesses to make it in the future, we have to start embracing integration. What does that mean - and how can we use it in our operations? In this episode, Head of Sales and Marketing at Real Synch, Scott Sillari joins me to talk technology in the real estate space.   Three Things You’ll Learn In This Episode - Invest wisely Anyone looking to invest in the tech space needs to make sure they’re being offered true integration. Team leaders need to know they’ll have the capacity to connect with unique tools as they’re developed. - Prioritize pluginsWe already spend so much time in front of our computers - we shouldn’t be adding to that. Plugins a

If we’ve learned anything from the COVID-19 shutdowns across the country, it’s that tomorrow’s business is never guaranteed. To safeguard our success, we have to diversify our portfolios. Building ancillary businesses is a great way to put our eggs in more baskets. Through investing, we can diversify our business without adding hours of extra work to our schedules. By setting up investment companies, we get maximum reward potential - all while serving our customers better than ever before. How can we start investing? How does diversification impact our customers? In this episode, host of the Real Estate Rockstars Radio podcast, Aaron Amuchastegui joins me to discuss the investment opportunities real estate professionals should be taking advantage of today. Three Things You’ll Learn In This Episode - The types of property we should be investing in Thanks to inflation and a lack of inventory, the rental market is set to explode. Single-family, multifamily and storage rentals offer great investment opportunities

Leveraging tasks to a virtual assistant is one of the most effective ways to scale our business. But if we want our VA to become a valuable resource, we can’t skip the foundational training that helps them understand how our business runs. We have to ensure we’re putting in the necessary time to train our VAs. Even the best assistant on the planet will struggle to deliver without clear expectations and procedures. How can business owners at any level coach virtual assistants effectively, and are there any shortcuts? In this episode, CEO of Sphere Rocket VA, Justin Nelson joins me to discuss how to onboard virtual assistants in our businesses. Three Things You’ll Learn In This Episode - Why employers need to understand the systems they’re delegatingWhen hiring an assistant, train alongside them to have a grasp of all the processes and software they’ll be using. If the captain can’t lead the ship, we’re bound to go off course. - How to compensate assistants fairlyAvoid the risk of paying low rates and getting

Real estate leaders will struggle to grow their teams if their schedules are overloaded with low value tasks. It makes it impossible for us to scale effectively and takes our focus away from more lucrative duties. Bigger teams do mean more management, but that doesn’t necessarily mean all the management responsibility has to be on our plates. To maximize our results and our profits, we have to stop trying to do everything ourselves. Leverage is essential for scaling and running a successful business. How do we hire people we can confidently trust to help us run our businesses? How do we determine what we should be leveraging out? In this episode, I explain how leverage helps business owners build powerful teams without distracting them from high income-producing activities. Three Things You’ll Learn In This Episode - Who to hire first when building an effective team The first role to fill is a transaction coordinator. A full-time office manager handles admin tasks, so we can use our time to focus on high

Real estate is always changing and evolving. To see great results both now and in the future, we need to create workflows and systems that harness effective innovation. This means embracing digital technologies that are revolutionizing the customer experience, and shifting how we list properties to appeal to an increasingly visual audience. What does the future of our industry look like and how can we start offering it to our clients today? In this replay episode, I join the Real Estate Uncensored podcast and share what we can expect to see in tomorrow's real estate world. Takeaways + Tactics - Buying and selling properties is an involved process, so instead of looking to simplify it, Uber-style, we should be finding ways to offer our clients amazing, innovative experiences. - Offer higher quality images. The client of the future wants to see every part of a property virtually, so postcard-sized images aren’t going to cut it anymore. - Create a virtual reality experience. By providing our clients with an opp

As real estate team leaders, it’s our duty to provide our agents with as much value as possible. Most people worry that this will become expensive. But true value doesn’t have to come at a cost. There are ways to provide our agents with excellent resources and our clients with stellar service with zero overhead cost, we just need to find someone else to foot the bill. We can support our agents, without lowering their commissions or dipping into our own pockets. We shouldn’t need to make the difficult decision between value and profit to provide our people with the assistance they need. In this episode, we invite you inside an ERS coaching call to learn how to ensure everyone on our teams wins without compromising on quality. Three Things You’ll Learn In This Episode - Broker admin fees provide the resource for excellent client service Implement a system where agents charge clients a broker admin fee. This money goes towards admin support, so the agent gets the assistance they need, while the client gets t

As business owners, we have to leverage the activities that take up too much of our time. This way, we can focus on higher income-generating tasks. Leverage is a key aspect of a well-run organization. Most successful team leaders would agree that we couldn’t achieve great results without the correct people in admin and support roles. With that in mind, how can we show our clients that we run the show when we’ve leveraged so many of our tasks? Is it possible to stay in front of our clients, even if we’re not involved in every aspect of the transaction process? In this episode, President of Penney Real Estate Co, Will Penney shares how to show our clients we’re still involved in our teams, even if we’ve leveraged many of our tasks. Three Things You’ll Learn In This Episode - Be present It’s important for team leaders to be present at certain times in the sales process. Be sure to visit a property at least once before selling it, and check in at more formal parts of the process. - Leverage the right tasksWhe

A lot of team leaders choose to stick with traditional brokerage models but it’s not always the best choice for our business. Creating a non-traditional brokerage model can help us create a working environment where everybody wins. Traditional brokerages typically stop team leaders from offering certain incentives, causing top agents to look elsewhere to advance their careers. This causes a lot of team leaders to train agents for retention, rather than to allow them to survive on their own.   Is there an option that allows team leaders to invest in their agents, without the threat of losing them to other teams?   On this episode, host of the Massive Agent Podcast, Dustin Brohm joins me to discuss how to maximize our businesses with non-traditional brokerages. Three Things You’ll Learn In This Episode - Choose the system where everyone wins Non-traditional brokerages like eXp and Keller Williams allow team leaders to bring agents into the brokerage and keep them in their downline. This means that even if the

COVID-19 has brought unprecedented uncertainty into our world, but it doesn’t have to limit our productivity. We can actively choose to stay busy during this time - all it takes is some tweaks to our mindset. A lot of agents are understandably concerned about their futures - but the onus is on us as leaders to help them move forward. How can we encourage our agents to also stay positive during the pandemic? The Coronavirus has caused a lot of confusion across industries - but there is hope and opportunity for those willing to shift and lead effectively. On this episode, Founder and CEO of The Redux Group, Chris Craddock joins me to discuss leadership, mindset and how to stay positive in a time of uncertainty.   Three Things You’ll Learn In This Episode To inspire our agents to stay positive and productive, we have to begin with ourselves. Create a more effective morning routine and lead by example. While it’s vital to be informed of what’s happening in the world, watching and reading the news can be emoti

Facebook and Instagram are saturated with agents advertising their services - to stand out we have to take our marketing to a platform virtually untapped by our industry: YouTube. YouTube is one of the biggest search engines on the planet, which makes it a great place to gain exposure. The fantastic thing is, it’s completely free. How can we create the type of YouTube videos that generate tons of business? On this episode, CEO of The YouTube Agents and eXp Real Estate Broker, Jackson Wilkey shares how to create YouTube videos that bring us business. Three Things You’ll Learn In This Episode - Lead with value To have a successful video, we can’t start by giving our names and listing our achievements - that will only make viewers tune out. Lead with value by letting the audience know exactly what to expect, and then give an introduction. - Highlight the city Instead of using our videos to talk about real estate, our content should show the audience what it’s like to live in our markets. Go out into different n

The key to running a successful team lies in building great systems. If we want to see great results, we have to ensure we have the best systems in place. How should we be structuring our teams, and what systems do we need to have in our businesses? To ensure our operations run smoothly, it’s important to set up a management chain that allows agents to get all the support they need - without overwhelming them as team leaders. One of the best examples of a system like this can be seen in military command structures. In this episode, EXP Real Estate Broker, author, speaker and Marine Corp veteran, David Kurz shares how to run a team like a military platoon.   Three Things You’ll Learn In This Episode - Learn from the best: the most successful teams in any industry are those with great systems and strict regimens in place. - Split the team into squads. This makes every step of our business more manageable; from training, to communication, to holding agents accountable. - Make sure each squad has a manager. By gi

Craigslist is often overlooked by agents as a lead generation source, but it’s a great candidate for generating leads affordably. In fact, Craigslist posts often convert just as well as typical Facebook or Google Ads. In a time like this where we’re looking for ways to pivot and shift our businesses, Craigslist is a worthy option to create another business stream. How can we start using Craigslist as a lead generation source? How can we build systems that leverage Craigslist lead gen? On this episode, Founder and Owner of Just Realty List, Alberto Mejia shares how to use Craigslist as the ultimate lead source. Three Things You’ll Learn In This Episode - Why Craiglist leads need patience Craigslist posts can take longer to convert, but they offer a massive return on investment. Use the platform as a powerful, cost-effective tool. - How to bring leverage to Craighlist lead gen Instead of handling Craigslist posts ourselves, we can outsource them. Just Reality List can post on our behalf - all we need is a dedic

Given our current state of uncertainty, a lot of people are beginning to feel anxious about what the future may hold. Even though we’re facing challenging times, we can continue to push forward. By consciously using our time to think about success and committing to small improvements, we can overcome any obstacle life presents. Success comes from within, and if we want to move forward, we have to cultivate the right mental and emotional state. How can we stay optimistic during this period? Is it possible to make positive changes without overwhelming ourselves in an already stressful environment? On this episode, motivational speaker, bestselling author and coach, Rock Thomas shares how to make positive changes and pave our own way to success, no matter the obstacle. Three Things You’ll Learn In This Episode - Why we need to be open to feedback A lot of people are hesitant to ask for evaluation because they fear criticism, but the most successful people are those who welcome feedback and take action to move fo

With so many people self-isolating at the moment, it’s become more important than ever to offer our clients virtual ways to view homes through tools like Facebook Live. How can we bring attention to our Facebook Live videos - and will we still be offering these kinds of virtual tours once COVID-19 has come to pass? How can we create videos that resonate with our audiences and set us apart from our competitors? On this episode, Client Partners at Facebook, Mustafa Kweku and Scott Shapiro share how to use Facebook Live videos for real estate. Takeaways + Tactics Advertising is vital in raising awareness for our brands. Put some ad dollars behind live videos to ensure they’re high up on people’s feeds. Even after COVID-19 has come to pass, people will want to have the option to see homes virtually - so use this time to embrace and master the process of creating virtual tours. Don’t try to create the ‘perfect’ live video: people are drawn to authenticity. With so many options available to our customers, being our